Aktuelles Thema: Service Simulation Game

 

Master – Sommersemester – 5 CP – Ansprechpartner: David Egbert

Language

English

Content description

Today's students need to understand complex problems, experience working in teams of people with diverse opinions and personalities, and ultimately come to a decision in the face of many competing options. To address this, this course will utilize business simulations to offer students real-world experience with a variety of strategy issues. From the viewpoint of a service company, the students will be challenged to implement their strategy by making a wide range of decisions in marketing, operations, management, human resource development, finances, and asset management. A unique aspect is its service context, which is very applicable to issues in today's economy.

Course objectives

Students will implement their knowledge of strategic business making in a simulation game. The competitive 24/7 web-based business simulation provides an environment for students to see how their strategy turns out. Students should learn to formulate their overall strategy and translate theoretical concepts into strategic management skills.

Course organization

The course familiarizes students with the practical challenges of strategic service management. Based on the concepts of strategic service management and design, students implement their knowledge and skills in a simulation game. From the viewpoint of a service company the students are challenged to come to realistic decisions in daily business situations.  

Students will have to present their results and decisions throughout the simulation in a) an oral presentation at the closing event on June 14th (in groups) and b) written reports during the simulation (in groups).

Preliminary Schedule

       

Simulation Periods

Date

Course Topic

Assignment (due)

 

#

Start

End

19.04.2017

Kick-Off

 

 

Training

04.05.2017

05.05.2017

26.04.2017

Strategy Coaching

-

 

1

08.05.2017

10.05.2017

29.04.2017

 

Team Presentation

 

2

11.05.2017

13.05.2017

03.05.2017

Simulation Coaching

-

 

3

14.05.2017

16.05.2017

07.05.2017

-

Strategy Report

 

4

17.05.2017

19.05.2017

16.05.2017

-

Presentation Status Quo

 

5

20.05.2017

22.05.2017

17.05.2017

Individual Feedback

-

 

6

23.05.2017

26.05.2017

13.06.2017

-

Poster

 

7

27.05.2017

29.05.2017

14.06.2017

Final Presentation

-

 

8

30.05.2017

01.06.2017

21.06.2017

(optional) Presentation Feedback

 

 

 

 

 

 

Further information on this course can be obtained on CAMPUS or by contacting David Egbert