Mapping the Impact of Social Media for Innovation: The Role of Social Media in Explaining Innovation Performance in the PDMA Comparative Performance Assessment Study

(2016) [Fachzeitschriftenartikel]

Journal of Product Innovation Management
Volume: 33
Issue: S1
Page(s): 117-135

Authors

Selected Authors

Roberts, Deborah
Lüttgens, Dirk
Piller, Frank

Identifier