Service Simulation Game
Master – Summer term – 5 CP – Teaching Assistant: Alexander Kies
Language
English
Content description
Today's students need to understand complex problems, experience working in teams of people with diverse opinions and personalities, and ultimately come to a decision in the face of many competing options. To address this, this course will utilize business simulations to offer students real-world experience with a variety of strategy issues. From the viewpoint of a service company, the students will be challenged to implement their strategy by making a wide range of decisions in marketing, operations, management, human resource development, finances, and asset management. A unique aspect is its service context, which is very applicable to issues in today's economy.
Course objectives
Students will implement their knowledge of strategic business making in a simulation game. The competitive 24/7 web-based business simulation provides an environment for students to see how their strategy turns out. Students should learn to formulate their overall strategy and translate theoretical concepts into strategic management skills.
Course organization
The course familiarizes students with the practical challenges of strategic service management. Based on the concepts of strategic service management and design, students implement their knowledge and skills in a simulation game. From the viewpoint of a service company the students are challenged to come to realistic decisions in daily business situations.
Students will have to present their results and decisions throughout the simulation in a) an oral presentation at the closing event on June 6th (in groups) and b) written reports during the simulation (in groups).
Preliminary Schedule
Simulation Periods | ||||||
Date | Course Topic | Assignment (due) |
| # | Start | End |
11.04.2018 | Kick-Off |
|
| Training | 25.04.2018 | 26.04.2018 |
18.04.2018 | Strategy Coaching | - |
| 1 | 27.04.2018 | 30.04.2018 |
22.04.2018 |
| Team Presentation |
| 2 | 01.05.2018 | 04.05.2018 |
25.04.2018 | Simulation Coaching | - |
| 3 | 05.05.2018 | 08.05.2018 |
26.04.2018 | - | Strategy Report |
| 4 | 09.05.2018 | 12.05.2018 |
08.05.2018 | - | Presentation Status Quo |
| 5 | 13.05.2018 | 15.05.2018 |
09.05.2018 | Individual Feedback | - |
| 6 | 16.05.2018 | 18.05.2018 |
05.06.2018 | - | Poster |
| 7 | 26.05.2018 | 28.05.2018 |
06.06.2018 | Final Presentation | - |
| 8 | 29.05.2018 | 31.05.2018 |
07.06.2018 | (optional) Presentation Feedback |
Further information on this course can be obtained on CAMPUS or by contacting Alexander Kies