Person
Heiko Holz
M.Sc.Research Associate
Service and Technology Marketing (STM)
Address
Building: 3011
Room: 328
Kackertstrasse 7
52072 Aachen
Consultation-hour
- by appointment
Responsibilities
- Research
- Teaching
Profile
- Research Associate at the Service and Technology Marketing Group (STM) since March 2017
- Studies of Industrial Engineering and Business Studies (M.Sc.) at RWTH Aachen University from 2014 to 2016
- Studies of Industrial Engineering and Business Studies (B.Sc.) at RWTH Aachen University from 2010 to 2014
- Academic experience abroad in China, Canada and France
- Working experience and internships (ALDI Süd, Philips Technologie GmbH, Fritz Driescher KG Spezialfabrik für Elektrizitätswerksbedarf GmbH & Co.)
Research theses
- 2016: Master thesis “Back to the roots – The role of entrepreneurial mind-sets in market-leading firms and their impact on corporate performance and resistance to economic crises.”
- 2014: Bachelor thesis “Innovation Collaboration and the Theory of the Firm: An Integrative Analysis of Open Innovation from the Perspective of the Resource-based View and Neo-Institutionalism”