Sebastian Mayer Copyright: © ANNA KADUK


Sebastian Mayer

Innovation and Entrepreneurship (WIN)



Building: 3011

Kackertstr. 7

52072 Aachen



  • Research and practical projects in the area of innovation and digitization


  • Research assistant at the Chair of Business Administration for Engineers and Natural Scientists
  • Studies of Mechanical Engineering at Technical University Darmstadt with exchanges at ETH Zurich, Tongji University Shanghai and University of Illinois at Urbana-Champaign (Master of Science)
  • Working experience as a management consultant at McKinsey & Company in the area of strategy and product development in the machinery and automotive sector

Research interests

  • Digitization of established companies by means of cooperation and acquisition


  • "How beliefs determine the adoption of novel green consumer technologies: An evaluation of Smart Heating Control Technology", Energy Policy, forthcoming (Girod, B.; Mayer, S.; Nägele, F)