Pricing for New Products and Services in New Technology-Based Ventures: An Empirical Investigation on Characteristics, Determinants, and Effects

Möller, Timo Ewald; Brettel, Malte

Babson Park, Mass : Arthur M. Blank Center for Entrepreneurship (2009)
Buchbeitrag, Beitrag zu einem Tagungsband, Fachzeitschriftenartikel

In: Frontiers of Entrepreneurship Research
Band: 29