Market Orientation in Entrepreneurial Firms : Determining the Influence of Organizational Design and Its Effect on Performance

Brettel, Malte; Claas, Susanne; Heinemann, Florian

Chicago : American Marketing Association (2006)
Buchbeitrag, Beitrag zu einem Tagungsband

In: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...
Seite(n)/Artikel-Nr.: 261-262