Market Orientation in Emerging Firms : Towards a More Rigorous Understanding of Entrepreneurial Marketing

Hershey, Pa / IGI Global (2010) [Journal Article]

International journal of e-entrepreneurship and innovation
Volume: 1
Issue: 4
Page(s): 1-21

Authors

Authors

Brettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas

Identifier