The Effects of Informal Sales Management Controls on the Learning and Entrepreneurial Orientation Within Sales

Reims, France (2011) [Contribution to a conference proceedings]

Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, France

Authors

Selected Authors

Bieber, Susanne
Brettel, Malte

Identifier

  • REPORT NUMBER: RWTH-CONV-200738