Interaction Orientation: Do Corporate Culture, Organizational Structure, and Leadership Style Have an Impact on It?

Reims, France (2011) [Contribution to a conference proceedings]

Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, France

Authors

Selected Authors

Thalmann, Julia Kristin

Identifier

  • REPORT NUMBER: RWTH-CONV-200739