Impact of Selling Strategy on the Effectiveness of Control in Fostering Salespeople's Learning and Performance

Ljubljana, Slovenia (2011) [Contribution to a conference proceedings]

Proceedings of the 40th European Marketing Academy (EMAC) Conference 2011, Ljubljana, Slovenia

Authors

Selected Authors

Bieber, Susanne
Brettel, Malte

Identifier

  • REPORT NUMBER: RWTH-CONV-202187