The Value of Customer Cocreated Knowledge during the Innovation Process
Mahr, Dominik (Corresponding author); Lievens, Annouk; Blazevic, Vera
Oxford : Wiley-Blackwell (2013, 2014)
Fachzeitschriftenartikel
In: The journal of product innovation management
Band: 31
Heft: 3
Seite(n)/Artikel-Nr.: 599-615
Identifikationsnummern
- DOI: 10.1111/jpim.12116
- RWTH PUBLICATIONS: RWTH-CONV-208897