Smart Products: Conceptual Review, Synthesis, and Research Directions

Raff, Stefan Christoph (Corresponding author); Wentzel, Daniel; Obwegeser, Nikolaus

Oxford : Wiley-Blackwell (2020)
Journal Article (Review Article)

In: The journal of product innovation management
Volume: 37
Issue: 5
Page(s)/Article-Nr.: 379-404

Institutions

• Chair of Marketing [812310]