Publication List
Showing 1 - 1366 of 1366 Results
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TitleAuthor(s)
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Determinants of idea sharing in crowdsourcing: evidence from the automotive industry
published as: Journal Article
in: R & D managementSchäper, Thomas
Foege, J. Nils
Nüesch, Stephan
Schäfer, Sebastian -
It’s a question of talent! : The interplay of design complexity and talent information on consumers’ product design responses
published as: Journal Article
in: European journal of marketingGrein, Marcel
Wiecek, Annika
Wentzel, Daniel -
Data Sharing im Supply-Chain-Management : Ein Assistenzsystem für die Bewertung und Gestaltung der Offenheit und des Vertrauensniveaus zwischen Supply-Chain-Partnern
published as: Journal Article
in: Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWFLinnartz, Maria
Leckel, Anja -
Organizational psychological capital in family firms : its development and impact on organizational behavior
published as: Dissertation / PhD ThesisEichwald, Isabel Catherine -
Unraveling customer experiences in a new servicescape : an ethnographic schema elicitation technique (ESET)
published as: Journal Article
in: Journal of service managementStead, Susan
Odekerken-Schröder, Gaby
Mahr, Dominik -
Diversity in complex organizations : the triangle of diversity management, change management and organizational culture from a system-theoretical perspective
published as: Dissertation / PhD ThesisSteuer-Dankert, Linda -
Exploring effectuation in established firms : research on antecedents and outcomes of effectual orientation
published as: Book, Dissertation / PhD ThesisDeutrich, Nicole Maria -
Application of Artificial Neural Networks in Pricing : Case Examplesfrom the Automotive Industry
published as: Abstract, Contribution to a conference proceedings
in: Proceedings of the European Marketing AcademyRaff, Stefan Christoph
Rall, Deniz Patrick -
Essays on user toolkits and smart products for product and service customization
published as: Dissertation / PhD ThesisWang, Ning -
The role of strategic alliances in VC exits : evidence from the biotechnology industry
published as: Journal Article
in: Venture capitalBrinster, Leonhard
Hopp, Christian
Tykvová, Tereza -
Predicting outcomes in crowdfunding campaigns with textual, visual, and linguistic signals
published as: Contribution to a book, Journal Article
in: Small business economicsKaminski, Jermain C.
Hopp, Christian -
Unboxing Entrepreneurial Motivations in Tanzania: Business-related and Personal-related Factors
published as: Journal Article
in: Journal of African businessAbdallah, Gorah K.
Masurel, Enno
Naudé, Wim A.
Eijdenberg, Emiel L. -
How prevalent is plagiarism among college students? : Anonymity preserving evidence from Austrian undergraduates
published as: Journal Article
in: Accountability in researchHopp, Christian
Speil, Alexander -
Möglichkeiten und Grenzen multimodaler Kommunikation bei technischen Innovationen am Beispiel eines interdisziplinären Forschungsprojektes im Bereich Textiltechnik
published as: Contribution to a book
in: Werbung für alle Sinne : Multimodale Kommunikationsstrategien / herausgegeben von Sabine Wahl, Elke Ronneberger-Sibold, Karin LuttermannSiems, Florian U.
Hütten, Antje S. J.
Bystrova, Olga
Holtermann, Timm
Hehl, Achim
et al. -
Determining scientists' academic engagement : Perceptions of academic chairs' entrepreneurial orientation and network capabilities
published as: Contribution to a book, Journal Article
in: The journal of technology transferGreven, Andrea
Strese, Steffen
Brettel, Malte -
Understanding antecedents and moderators of post-complaint customer purchase behavior in online retailing
published as: Book, Dissertation / PhD ThesisAswege, Frederike von -
Consumer payment method choice in e-commerce and its consequences on spending behavior
published as: Book, Dissertation / PhD ThesisDeufel, Patrick -
Smart Products: Conceptual Review, Synthesis, and Research Directions
published as: Journal Article
in: The journal of product innovation managementRaff, Stefan Christoph
Wentzel, Daniel
Obwegeser, Nikolaus -
The value of digitalization - an assessment of monetary and intangible value creation through a firm's digital orientation
published as: Dissertation / PhD ThesisBeutel, Sebastian -
Toward a better understanding of intra-firm coopetition : a cross-cultural investigation of its determinants and performance implications
published as: Dissertation / PhD ThesisKnein, Ernesto Leonhard -
Understanding the effect of sustainable products on consumer purchase and return behavior - an empirical analysis in online markets
published as: Book, Dissertation / PhD ThesisFeuß, Sebastian Dominik -
Monetarisierung von Fertigungsdaten: Bausteine, Herausforderungen und Lösungen für industrielle Datenmarktplätze für produzierende Industrien
published as: ReportTrauth, Daniel
Bergs, Thomas
Gülpen, Christian
Maaß, Wolfgang
Mayer, Johannes
et al. -
Monetization of manufacturing data: Components, Challenges and Solutions for Industrial Data Marketplaces in the Manufacturing Industry
published as: ReportTrauth, Daniel
Bergs, Thomas
Gülpen, Christian
Maaß, Wolfgang
Mayer, Johannes
et al. -
Essays on text mining : methodological advances and practical applications to scientific texts
published as: Dissertation / PhD ThesisRüdiger, Matthias Sebastian -
Culture and cross-functional coopetition: The interplay of organizational and national culture
published as: Journal Article
in: Journal of international managementKnein, Ernesto
Greven, Andrea
Bendig, David
Brettel, Malte -
The race for an artificial general intelligence : implications for public policy
published as: Journal Article
in: AI & societyNaudé, Wim
Dimitri, Nicola -
Corona - unsere Antworten auf die Pandemie : Teil 2: "Prof. Piller und die Chance zur zur digitalen Innovation"
published as: MultimediaPiller, Frank Thomas
Häußling, Roger Adrian Maria -
Artificial intelligence vs COVID-19: limitations, constraints and pitfalls
published as: Journal Article
in: AI & societyNaudé, Wim -
Deep-level diversity in entrepreneurial teams and the mediating role of conflicts on team efficacy and satisfaction
published as: Journal Article
in: International entrepreneurship and management journalSchoss, Stephanie
Urbig, Diemo
Brettel, Malte
Mauer, René -
The Effect of Family Involvement on Innovation Outcomes : The Moderating Role of Board Social Capital
published as: Journal Article
in: The journal of product innovation managementBendig, David
Foege, J. Nils
Endriß, Stefan
Brettel, Malte -
Paja, Elda
Jarke, Matthias
Otto, Boris
Piller, Frank -
Intermediation for open innovation : Comparing direct versus delegated search strategies of innovation intermediaries
published as: Journal Article
in: International journal of innovation management : IJIMDiener, Kathleen
Lüttgens, Dirk
Piller, Frank -
The application of text mining methods in innovation research : current state, evolution patterns, and development priorities
published as: Contribution to a book, Journal Article
in: R & D managementAntons, David
Grünwald, Eduard
Cichy, Patrick
Salge, Torsten-Oliver -
Piller, Frank Thomas
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Stage-gate and agile development in the digital age : Promises, perils, and boundary conditions
published as: Journal Article
in: Journal of Business Research : JBRPaluch, Stefanie
Antons, David
Brettel, Malte
Hopp, Christian
Salge, Torsten Oliver
et al. -
Standing Together or Falling Apart? Understanding Employees’ Responses to Organizational Identity Threats
published as: Journal Article
in: The Academy of Management reviewPiening, Erk Peter
Salge, Torsten-Oliver
Antons, David
Kreiner, Glen -
Refugee entrepreneurship : context and directions for future research
published as: Journal Article
in: Small business economicsDesai, Sameeksha
Naudé, Wim
Stel, Nora -
The Three Dimensions of Sustainability : A Delicate Balancing Act for Entrepreneurs Made More Complex by Stakeholder Expectations
published as: Journal Article
in: Journal of business ethicsFischer, Denise
Brettel, Malte
Mauer, René -
Local Open Innovation : A means for public policy to increase collaboration for innovation in SMEs
published as: Journal Article
in: Technological forecasting and social changeLeckel, Anja
Veilleux, Sophie
Dana, Léo-Paul -
Determining the influence of national culture : insights into entrepreneurs’ collective identity and effectuation
published as: Journal Article
in: International entrepreneurship and management journalStrauß, Patricia
Greven, Andrea
Brettel, Malte -
Advice-seeking and advice-utilization for hiring decisions : an investigation of a partially outsourced recruitment process for rank-and-file managers
published as: Journal Article
in: Managerial and decision economics : MDEFabel, Oliver
Hopp, Christian
Speil, Alexander -
Private label shoppers between fast fashion trends and status symbolism : A customer characteristics investigation
published as: Journal Article
in: Journal of retailing and consumer servicesBockholdt, Katrin
Kemper, Jan
Brettel, Malte -
Surviving on the Long Tail : An empirical investigation of the enablers of business models for mass customization startups
published as: Journal Article
in: Long range planning : LRPSalvador, Fabrizio
Piller, Frank Thomas
Aggarwal, Shivom -
Market orientation in large firms : a longitudinal investigation of antecedents and consequences
published as: Dissertation / PhD ThesisPeuker, Victoria Christin Eva Gerda -
Exploration, exploitation, and the C-suite : an empirical investigation into determinants and consequences of top management team structure and composition
published as: Dissertation / PhD ThesisYan, Zexiong -
Manufacturing Resilience : Towards Resilience Management in Production Engineering
published as: ReportTrauth, Daniel
Bergs, Thomas
Feuerhack, Andreas
Gülpen, Christian
Janzen, Sabine
et al. -
Meet the Cognitive Manufacturing Lab : Who we are
published as: ReportTrauth, Daniel
Bergs, Thomas
Feuerhack, Andreas
Gülpen, Christian
Janzen, Sabine
et al. -
#SPAICER - Meet the Consortium : About Partners, Supporters and Sponsors
published as: ReportTrauth, Daniel
Bergs, Thomas
Feuerhack, Andreas
Gülpen, Christian
Janzen, Sabine
et al. -
#SPAICER - The Vision : AI-based Resilience Management in Production Engineering
published as: ReportTrauth, Daniel
Bergs, Thomas
Feuerhack, Andreas
Gülpen, Christian
Janzen, Sabine
et al. -
Entrepreneurial exit success - scale development and analysis of antecedents
published as: Dissertation / PhD ThesisFeierabend, David Christian -
Bringing open innovation into practice : Methods and approaches
published as: Contribution to a book
in: The Routledge companion to innovation management / edited by Jin Chen, Alexander Brem, Eric Viardot and Poh Kam WongPiller, Frank Thomas
Mitra, Sumit
Mitra, Susanna Ghosh -
RWTH/VDI Industrie 4.0 Canvas : Konzeption und Analyse von Wertschöpfungsnetzwerken
published as: Contribution to a book
in: Das Geschäftsmodell-Toolbook für digitale Ökosysteme / herausgegeben von Sebastian von Engelhardt und Stefan PetzoltGülpen, Christian
Piller, Frank Thomas -
The Third RWTH Open Innovation Accelerator Survey : The Market for Open Innovation: Collaborating in Open Ecosystems for Innovation
published as: BookDiener, Kathleen
Piller, Frank Thomas -
Learning from failures in business model innovation: solving decision-making logic conflicts through intrapreneurial effectuation
published as: Contribution to a book, Journal Article
in: Journal of business economics : JBE = Zeitschrift für Betriebswirtschaft : ZfBBrenk, Sebastian
Lüttgens, Dirk
Diener, Kathleen
Piller, Frank Thomas -
Methodik zur Bestimmung von Starting Solutions im B2B-Kontext
published as: Journal Article
in: Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWFSchuh, Günther
Wentzel, Daniel
Dölle, Christian
Dickmann, Phillip
Mendl-Heinisch, Michael -
The impact of online customer reviews on consumer purchasing behavior
published as: Dissertation / PhD ThesisLohse, Tobias Maximilian -
The antecedents of product recalls : how firm strategy, operations, and innovation affect product recall risk
published as: Dissertation / PhD ThesisKießling, Thomas Reinfried -
What Crisis? : Management Researchers’ Experiences with and Views of Scholarly Misconduct
published as: Journal Article
in: Science and engineering ethicsHopp, Christian
Hoover, Gary A. -
From a Theory of Production to Data-Based Business Models
published as: Contribution to a book, Contribution to a conference proceedings
in: Advances in Production Management Systems. Towards Smart Production Management Systems : IFIP WG 5.7 International Conference, APMS 2019, Austin, TX, USA, September 1-5, 2019, Proceedings. - Part II / edited by Farhad Ameri, Kathryn E. Stecke, Gregor von Cieminski, Dimitris KiritsisSchuh, Günther
Brettel, Malte
Prote, Jan-Philipp
Gützlaff, Andreas
Sauermann, Frederick Christian
et al. -
The aesthetic fidelity effect
published as: Journal Article
in: International journal of research in marketing : IJRMWiecek, Annika
Wentzel, Daniel
Landwehr, Jan R. -
Managing digital innovation : an investigation of the antecedents and outcomes of social media driven open innovation
published as: Book, Dissertation / PhD ThesisPrasuhn, Jacqueline Isabelle -
Is Co-Creation Always Sustainable? : Empirical Exploration of Co-Creation Patterns, Practices, and Outcomes in Bottom of the Pyramid Markets
published as: Journal Article
in: SustainabilityKnizkov, Stephanie
Arlinghaus, Julia C. -
Supply chain risks in times of Industry 4.0: Insights from German cases
published as: Contribution to a conference proceedings, Journal Article
in: IFAC-PapersOnLineZimmermann, Manuel
Rosca, Eugenia
Antons, Oliver
Bendul, Julia Christine -
Understanding entrepreneurship because of socialization : an analysis of effective behavior and its motives in modern economics
published as: Book, Dissertation / PhD ThesisStrauß, Patricia -
Making Sense of Disruptive Technologies in Established Firms: The Case of Additive Manufacturing
published as: Contribution to a conference proceedings, Journal Article
in: Academy of management annual meeting proceedingsvan Bracht, Ruth -
Managing disruptive technologies and innovation
published as: Dissertation / PhD Thesisvan Bracht, Ruth -
Products and services in the digital age : Findings of a multi-perspective approach
published as: Dissertation / PhD ThesisRaff, Stefan Christoph -
Enhancing corporate innovation, technology and business performance through start-up acquisitions: successful post-acquisition integration strategies
published as: Book, Dissertation / PhD ThesisPöhler, Stefan -
Why do people invest into equity crowdfunding? : Toward a better understanding of underlying individual-level antecedents of investment behavior
published as: Dissertation / PhD ThesisFredershausen, Anna-Christina -
Essays on reward-based crowdfunding : a consumer-centered approach
published as: Dissertation / PhD ThesisRose, Stefan Manfred -
Sharing is daring - the role of trust and personality as antecedents for participation in the sharing economy
published as: Book, Dissertation / PhD ThesisNiebuhr, Christian -
Essays on theory evolution, integration & translation in the digital age
published as: Dissertation / PhD ThesisKindermann, Bastian -
Just print it! The effects of self-printing a product on consumers’ product evaluations and perceived ownership
published as: Journal Article
in: Journal of the Academy of Marketing ScienceWiecek, Annika
Wentzel, Daniel
Erkin, Aras -
Understanding online quality signals in crowdfunding : an analysis of antecedents and underlying mechanisms of campaign success
published as: Book, Dissertation / PhD ThesisSkirnevskiy, Vitaly -
Leader-driven innovation : assessing the micro-foundations of absorptive capacity across cultures
published as: Book, Dissertation / PhD ThesisBrueggemann, Eric -
Understanding antecedents, mechanisms, and outcomes of dynamic capabilities within new product development
published as: Book, Dissertation / PhD ThesisVos, Anne -
Hybrid Orchestration in Multi-stakeholder Innovation Networks : Practices of mobilizing multiple, diverse stakeholders across organizational boundaries
published as: Journal Article
in: Organization studiesReypens, Charlotte
Lievens, Annouk
Blazevic, Vera -
Family firms and innovation - a social capital perspective
published as: Book, Dissertation / PhD ThesisEndriß, Stefan -
Deviant behavior in customer ideation contests : essays on co-creation with consumers
published as: Dissertation / PhD ThesisHolz, Alexandra -
Substituting face-to-face contacts in academics’ collaborations: modern communication tools, proximity, and brokerage
published as: Journal Article
in: Studies in higher educationWerker, Claudia
Ooms, Ward -
Content, Contribution, and Knowledge Consumption: Uncovering Hidden Topic Structure and Rhetorical Signals in Scientific Texts
published as: Journal Article
in: Journal of managementAntons, David
Joshi, Amol M.
Salge, Torsten-Oliver -
Entrepreneurial passion of team leaders in new product development projects: an investigation of performance consequences and underlying mechanisms
published as: Book, Dissertation / PhD ThesisFriedrich, Oliver Christoph -
Containing the Not-Invented-Here Syndrome in external knowledge absorption and open innovation : The role of indirect countermeasures
published as: Journal Article
in: Research policyHannen, Julian
Antons, David
Piller, Frank Thomas
Salge, Torsten-Oliver
Coltman, Tim
et al. -
Pay Now or Pay Later : A Cross-Cultural Perspective on Online Payments
published as: Journal Article
in: Journal of electronic commerce research : JECRDeufel, Patrick
Kemper, Jan
Brettel, Malte -
How do female entrepreneurs in developing countries cope with role conflict?
published as: Journal Article
in: International journal of gender and entrepreneurshipHundera, Mulu
Duysters, Geert
Naudé, Wim
Dijkhuizen, Josette -
Organizational psychological capital of large firms : a longitudinal examination of antecedents and performance effects
published as: Book, Dissertation / PhD ThesisGriesbeck, Susanne -
Antecedents and strategic consequences of corporate venture capital investments : a real option perspective
published as: Book, Dissertation / PhD ThesisMayer, Sebastian -
Towards operationalization : an investigation of the antecedents of dynamic capabilities in SMEs
published as: Book, Dissertation / PhD ThesisSchüller, Alexander Sebastian -
Resolving information asymmetry in blockchain-based crowdfunding: signaling, agency, and fundraising success
published as: Book, Dissertation / PhD ThesisGuske, Niklas -
Digital innovation in startups: antecedents, mechanisms and outcomes of new product development in reward-based crowdfunding ventures
published as: Dissertation / PhD ThesisEiteneyer, Nils Martin -
SPAICER: AI-based Resilience Management for manufacturing Companies
published as: Journal Article
in: Atp-EditionMaass, Wolfgang
Gülpen, Christian
Piller, Frank Thomas
Bergs, Christian Thomas
Mattfeld, Patrick-Marcel
et al. -
Towards circular business models : Identifying consumer needs based on the jobs-to-be-done theory
published as: Journal Article
in: Journal of cleaner productionHankammer, Stephan
Brenk, Sebastian
Fabry, Hannah
Nordemann, Anne
Piller, Frank Thomas -
Das Potenzial der additiven Fertigung : digitale Technologien im Unternehmenskontext : Auswertung
published as: Bookvan Bracht, Ruth
Pollok, Patrick
Piller, Frank Thomas
Marquardt, Erik -
Social capital and the digital crowd : Involving backers to promote new product innovativeness
published as: Contribution to a book, Journal Article
in: Research policyEiteneyer, Nils
Bendig, David
Brettel, Malte -
How can corporates boost their innovative performance by new venture acquisitions? : The role of pre-acquisition relationships, strategic and organizational similarity, and new ventures' innovation capabilities
published as: Book, Dissertation / PhD ThesisAhmad, Nael -
Information technology capabilities in new product development : a comprehensive analysis of antecedents and outcomes
published as: Book, Dissertation / PhD ThesisMauerhoefer, Timo -
Antecedents and consequences of interaction orientation : a longitudinal study in large corporations
published as: Book, Dissertation / PhD Thesisvan Laack, Melania -
How Do Human Attitudes and Values Predict Online Marketing Responsiveness?
published as: Journal Article
in: Journal of advertising researchScheuffelen, Stefan C.
Kemper, Jan
Brettel, Malte -
Moving up the ladder: heterogeneity influencing academic careers through research orientation, gender, and mentors
published as: Journal Article
in: Studies in higher educationOoms, Ward
Werker, Claudia
Hopp, Christian -
Citizen participation in public administration : investigating open government for social innovation
published as: Contribution to a conference proceedings, Journal Article
in: R & D managementSchmidthuber, Lisa
Piller, Frank Thomas
Bogers, Marcel
Hilgers, Dennis -
How Firms Develop Capabilities for Crowdsourcing to Increase Open Innovation Performance : The Interplay between Organizational Roles and Knowledge Processes
published as: Journal Article
in: The journal of product innovation managementPollok, Patrick
Lüttgens, Dirk
Piller, Frank Thomas -
Digital financing for innovative startups : the role of trust in equity crowdfunding
published as: Book, Dissertation / PhD ThesisHeese, Martin Andreas -
Digital disruption : Conceptualization, strategy and transformation
published as: Book, Dissertation / PhD ThesisFreitag, Philipp Maximilian -
Formation and output of collaborations: the role of proximity in German nanotechnology
published as: Journal Article
in: Journal of evolutionary economicsWerker, Claudia
Korzinov, Vladimir
Cunningham, Scott -
Local manufacturing and structural shifts in competition : Market dynamics of additive manufacturing
published as: Journal Article
in: International journal of production economicsKleer, Robin
Piller, Frank Thomas -
Reconceptualizing the paradox of openness : How solvers navigate sharing-protecting tensions in crowdsourcing
published as: Journal Article
in: Research policyFoege, J. Nils
Lauritzen, Ghita Dragsdahl
Tietze, Frank
Salge, Torsten-Oliver -
Scientists' academic engagement: an individual-level perspective of antecedents and outcomes
published as: Book, Dissertation / PhD ThesisGreven, Andrea -
Essays on business model innovation and open value creation
published as: Dissertation / PhD ThesisBurmeister, Jan Christian Hauke -
Essays on crowdfunding and innovation
published as: Dissertation / PhD ThesisKaminski, Jermain Christopher -
Creating a sustainable mass customization business model
published as: Contribution to a book
in: Mass Customization and Design Democratization / .Piller, Frank -
The Intersection of the Fields of Entrepreneurship and Development Economics : A Review Towards a New View
published as: Journal Article
in: Journal of economic surveysHessels, Jolanda
Naudé, Wim -
The impact of occupational stereotypes in human-centered service systems
published as: Journal Article
in: Journal of service managementHütten, Antje
Antons, David
Breidbach, Christoph F.
Piening, Erk P.
Salge, Torsten-Oliver -
Introducing a Holistic Profitability Model for Additive Manufacturing : An Analysis of Laser-powder Bed Fusion
published as: Contribution to a book, Contribution to a conference proceedings
in: 2018 IEEE International Conference on Industrial Engineering & Engineering Management : IEEE IEEM2018 : 16-19 Dec., Bangkok, Thailand / organizers: IEEE TEMS Thailand Chapter, IEEE TEMS Singapore Chapter, IEEE TEMS Hong Kong ChapterPiller, Frank Thomas
Poprawe, Reinhart
Schleifenbaum, Johannes Henrich
Schuh, Günther
Barg, Sebastian Julian
et al. -
A Cognitive Perspective on Consumers’ Resistances to Smart Products
published as: Contribution to a book, Contribution to a conference proceedings
in: Smart Working, Living and Organising : IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2018, Portsmouth, UK, June 25, 2018, Proceedings / edited by Amany Elbanna, Yogesh K. Dwivedi, Deborah Bunker, David WastellRaff, Stefan
Wentzel, Daniel -
New technology assessment in entrepreneurial financing : Does crowdfunding predict venture capital investments?
published as: Journal Article
in: Technological forecasting and social changeKaminski, Jermain
Hopp, Christian
Tykvová, Tereza -
All for the Money? : The Limits of Monetary Rewards in Innovation Contests with Users
published as: Journal Article
in: International journal of innovation management : IJIMIhl, Christoph
Vossen, Alexander
Piller, Frank Thomas -
Estimating the extent of deceitful behaviour using crosswise elicitation models
published as: Journal Article
in: Applied economics lettersHopp, Christian
Speil, Alexander -
Attracting solutions in crowdsourcing contests : The role of knowledge distance, identity disclosure, and seeker status
published as: Journal Article
in: Research policyPollok, Patrick
Lüttgens, Dirk
Piller, Frank Thomas -
Learning orientations and learning dynamics : Understanding heterogeneous approaches and comparative success in nascent entrepreneurship
published as: Journal Article
in: Journal of business research : JBRHonig, Benson
Hopp, Christian -
How Information Processing and Mobile Channel Choice Influence Product Returns : An Empirical Analysis
published as: Journal Article
in: Psychology & marketingSeeger, Marie Kristin
Kemper, Jan
Brettel, Malte -
On the dynamic bundles behind operations management and research and development
published as: Journal Article
in: European management journalWaleczek, Peter
von den Driesch, Till
Flatten, Tessa C.
Brettel, Malte -
Corporate sustainability and brand equity - empirical studies on the business case for corporate sustainability
published as: Book, Dissertation / PhD ThesisWamsler, Stefan -
The Impact of Researchers’ “Passion Orchestra” on University-Industry Collaboration
published as: Contribution to a conference proceedings
in: Proceedings of the RENT XXXII Conference - Research in Entrepreneurship and Small Business, Toledo, SpainGreven, Andrea
Knein, Ernesto
Strese, Steffen
Brettel, Malte -
Who benefits from the wisdom of the crowd in crowdfunding? : Assessing the benefits of user-generated and mass personal electronic word of mouth in computer-mediated financing
published as: Journal Article
in: Journal of business economics : JBE = Zeitschrift für BetriebswirtschaftKaminski, Jermain Christopher
Hopp, Christian
Lukas, Christian -
Exploring online consumer shopping type behavior using big data clickstream information
published as: Book, Dissertation / PhD ThesisSchellong, Daniel Andreas -
Strategic Foundations and Capabilities for Mass Customization
published as: Contribution to a book
in: Product configurators : tools and strategies for the personalization of objects / edited by Fabio SchillaciPiller, Frank Thomas
Wang, Ning -
Piller, Frank
Ackermann, Marcus -
Bewertung von Geschäftsmodellinnovationen auf Basis der aktuellen Unternehmensstrategie und des aktuellen Geschäftsmodells
published as: Contribution to a book, Contribution to a conference proceedings
in: Vorausschau und Technologieplanung : 14. Symposium für Vorausschau und Technologieplanung, 8. und 9. November 2018, Berlin / Jürgen Gausemeier, Wilhelm Bauer, Roman Dumitrescu (Hrsg.) ; [Heinz-Nixdorf-Institut, Universität Paderborn; Acatech, Deutsche Akademie der Technikwissenschaften]Fabry, Hannah
Feige, Boris Alexander
Piller, Frank Thomas
Lüttgens, Dirk -
Digitale Technologien als Treiber eines neuen Innovationsparadigmas
published as: Journal Article
in: atp MagazinGülpen, Christian
Piller, Frank Thomas -
Finding the Right Role for Social Media in Innovation
published as: Contribution to a book
in: How to go digital : practical wisdom to help drive your organization's digital transformation / MIT Sloan Management ReviewRoberts, Deborah L.
Piller, Frank Thomas -
Customization 4.0 : Proceedings of the 9th World Mass Customization & Personalization Conference (MCPC 2017), Aachen, Germany, November 20th-21st, 2017
published as: Book, ProceedingsHankammer, Stephan
Nielsen, Kjeld
Piller, Frank Thomas
Schuh, Günther
Wang, Ning -
Toward a better understanding of entrepreneurial exit success : fundaments and the impact of external stakeholder relationships
published as: Book, Dissertation / PhD ThesisGebhard, Philipp -
Antecedents, drivers, and implications of corporate proactive environmental strategy - an empirical investigation
published as: Book, Dissertation / PhD ThesisMorava, Nuri -
The New Innovation Economy : Digital Technologies as Drivers of a New Innovation Paradigm
published as: Journal Article
in: Atp-EditionGülpen, Christian
Piller, Frank Thomas -
The top management team as a source of entrepreneurial orientation in large firms
published as: Book, Dissertation / PhD ThesisSprinkmeyer, Christian -
Vom Produzent zum Dienstleister
published as: Journal Article
in: Organisationsentwicklung : Zeitschrift für Unternehmensentwicklung und Change ManagementKrechting, Denis
Raff, Stefan
Wentzel, Daniel
Gudergan, Gerhard -
Happy entrepreneurs : empirical evidence on the beneficial outcomes of dispositional positive affect
published as: Book, Dissertation / PhD ThesisErken, Marcus Lothar Dieter -
Innovation-performance dependencies in the supply chain : a perspective on innovation, financial performance, and supply-chain efficiency
published as: Book, Dissertation / PhD ThesisPicot, Moritz -
Essays on smart customization: towards a better understanding of the customer´s perspective on smart customization offers
published as: Dissertation / PhD ThesisBenade, Morgane -
Entrepreneurs' crowdfunding motivation: towards a better understanding of the underlying antecedents and outcomes
published as: Book, Dissertation / PhD ThesisRettig, Ellen -
Ubiquitous, expensive, deceptive : an analysis of new challenges in cause-related marketing
published as: Book, Dissertation / PhD ThesisHans, Malte -
Justifying health IT investments: A process model of framing practices and reputational value
published as: Journal Article
in: Information and organizationPolykarpou, Stavros
Barrett, Michael
Oborn, Eivor
Salge, Torsten-Oliver
Antons, David
et al. -
Essays on knowledge transfer in organizations : a social-cognitive perspective
published as: Dissertation / PhD ThesisHannen, Julian -
The influence of individual mindsets towards product returns on consumer behavior in e-commerce
published as: Book, Dissertation / PhD ThesisZhu, Jingnan -
On the future of ramp-up management
published as: Journal Article
in: CIRP journal of manufacturing science and technology : CIRP-JMSTSchmitt, Robert H.
Heine, Ina
Jiang, Ruth
Giedziella, Felix Thomas
Basse, Felix
et al. -
Cross-functional coopetition : the knowledge-performance link and the effect of reward structures
published as: Book, Dissertation / PhD ThesisThieme, Niklas -
Interdisciplinary Cooperation Management in Research Clusters: A Review of Twelve Years
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 15th International Conference on Intellectual Capital, Knowledge Management & Organisational Learning ICICKM : hosted by University of the Western Cape, South Africa 29-30 November 2018 / edited by Prof. Shaun PatherMüller-Abdelrazeq, Sarah L.
Brauner, Philipp
Calero Valdez, André
Jansen, Ulrich
Platte, Laura
et al. -
Cultural and creative entrepreneurs: understanding their entrepreneurial behaviour and entrepreneurial development
published as: Book, Dissertation / PhD ThesisWerthes, Daniela -
Towards a better understanding of product modularity: an investigation of its effects on competitive and dynamic capabilities
published as: Book, Dissertation / PhD ThesisFriederichsen, Niklas -
Advancing relationship marketing theory : Exploring customer relationships through a process-centric framework
published as: Journal Article
in: AMS ReviewHütten, Antje
Salge, Torsten-Oliver
Niemand, Thomas
Siems, Florian U. -
A Widening Gap? : Static and Dynamic Performance Differences between Specialist and General Hospitals
published as: Journal Article
in: Health care management scienceVera, Antonio
Petratos, Pythagoras
Salge, Torsten-Oliver -
Management des Mitarbeiterverhaltens bei der Transformation von produzierenden Unternehmen
published as: BookKrechting, Denis
Raff, Stefan
Bernhard, Florian
Dicks, Maximilian
Beschorner, Isabelle
et al. -
Cutting Out the Noise—Costly vs. Costless Signals in Initial Coin Offerings
published as: Contribution to a book, Contribution to a conference proceedings
in: [International Conference on Information Systems, ICIS, San Francisco, USA]Guske, Niklas
Bendig, D. -
Online Payment Method Selection: The Habitual Choice of Deferring Payment
published as: Contribution to a book, Contribution to a conference proceedings
in: [International Conference on Information Systems, ICIS, San Francisco, USA]Deufel, Patrick
Kemper, Jan -
The Relationship Between Digital Orientation and Firm Performance
published as: Contribution to a book, Contribution to a conference proceedings
in: [International Conference on Information Systems, ICIS, San Francisco, USA]Beutel, Sebastian -
Creating Value from Personal Data : On the Legitimacy of Business Practices in the Field of Internet-Enabled Services
published as: Contribution to a book, Contribution to a conference proceedings
in: Transforming society with digital innovation : 38th International Conference on Information Systems (ICIS 2017) : 10-13 December 2017, Seoul, South Korea / Association for Information Systems (AIS) . - Volume 2Cichy, Patrick
Salge, Torsten-Oliver -
Service-Dominant Logic and Information Systems Research : A Review and Analysis Using Topic Modeling
published as: Contribution to a book, Contribution to a conference proceedings
in: Transforming society with digital innovation : 38th International Conference on Information Systems (ICIS 2017) : 10-13 December 2017, Seoul, South Korea / Association for Information Systems (AIS). - Vol. 2Brust, Leona
Breidbach, Christoph
Antons, David
Salge, Torsten-Oliver -
Conflict in the entrepreneur-investor relationship : an empirical investigation of antecedents and consequences in the post-investment phase
published as: Book, Dissertation / PhD ThesisNey, Christopher Maximilian -
Neue Geschäftsmodelle für die digitale Transformation : Eine Richtlinie der VDI/VDE-GMA für die deutsche Industrie
published as: Journal Article
in: Atp-Edition : automatisierungstechnische PraxisGülpen, Christian
Piller, Frank Thomas
Dirzus, Dagmar -
Einfluss der wahrgenommenen Ambiguität auf die Nutzungsbereitschaft von digitalen Vermögensanalagetools
published as: Dissertation / PhD ThesisEichler, Sarah Carina -
Chief Restructuring Officer - Bedeutung und Gestaltung für den Restrukturierungserfolg
published as: Book, Dissertation / PhD ThesisScheunert, Edgar -
Breathing Down Your Neck!: The Impact of Queues on Customers Using a Retail Service
published as: Journal Article
in: Journal of retailingDahm, Martin
Wentzel, Daniel
Herzog, Walter
Wiecek, Annika -
Making Open Innovation Stick: A Study of Open Innovation Implementation in 756 Global Organizations
published as: Journal Article
in: Research-technology managementZynga, Andy
Diener, Kathleen
Ihl, Christoph
Lüttgens, Dirk
Piller, Frank Thomas
et al. -
Product design and its influence on consumers’ behavior
published as: Dissertation / PhD ThesisWiecek, Annika -
Can beneficial antecedents to self-employment be detrimental to entrepreneurial performance?
published as: Journal Article
in: Managerial and decision economics : MDEHopp, Christian
Martin, Johannes -
The Topic Landscape of Disruption Research : A Call for Consolidation, Reconciliation, and Generalization
published as: Journal Article
in: The journal of product innovation managementHopp, Christian
Antons, David
Kaminski, Jermain
Salge, Torsten-Oliver -
Disruptive Innovation : Conceptual Foundations, Empirical Evidence, and Research Opportunities in the Digital Age
published as: Journal Article
in: The journal of product innovation managementHopp, Christian
Antons, David
Kaminski, Jermain
Salge, Torsten-Oliver -
What 40 Years of Research Reveals About the Difference Between Disruptive and Radical Innovation
published as: PreprintHopp, Christian
Antons, David
Kaminski, Jermain
Salge, Torsten Oliver -
Effectuation and causation in term sheet negotiations : does ther reasoning logic have an impact on negotiation results
published as: Book, Dissertation / PhD ThesisMinis, Michael -
Besitztumseffekte beim Kauf von Dienstleistungen - Wie die Berührung physischer Objekte die Dienstleistungsbewertung beeinflusst
published as: Dissertation / PhD ThesisNägele, Nora -
Strategic entrepreneurship: creating opportunities and achieving sustainable rents
published as: Book, Dissertation / PhD ThesisStaudigl, Luitpold Michael -
The boundaries of co-production : how the interplay of self-printing and branding affects product valuation
published as: Dissertation / PhD ThesisErkin, Aras -
Performance implications of cross-functional coopetition in new product development: the mediating role of organizational learning
published as: Journal Article
in: Industrial marketing managementBendig, David
Enke, Susanne
Thieme, Niklas
Brettel, Malte -
Inventory component volatility and its relation to returns
published as: Journal Article
in: International journal of production economicsBendig, David
Brettel, Malte
Downar, Benedikt -
Essays on customized and collaborative value creation from the perspective of sustainability
published as: Dissertation / PhD ThesisHankammer, Stephan -
Service-oriented Business Model-Framework - die Entwicklung von Geschäftsmodellen in digital transformierenden Ökosystemen am Beispiel der Elektromobilität
published as: Dissertation / PhD ThesisPfeiffer, Andreas
Piller, Frank Thomas -
Understanding challenges and entrepreneurial self-efficacy during venture creation for entrepreneurs in cultural and creative industries
published as: Journal Article
in: International journal of entrepreneurship and small business : IJESBWerthes, Daniela
Mauer, René
Brettel, Malte -
Entrepreneurs' perceived exit performance : Conceptualization and scale development
published as: Journal Article
in: Journal of business venturingStrese, Steffen Herbert
Gebhard, Philipp
Feierabend, David
Brettel, Malte -
Content Strategies for Digital Consumer Engagement in Social Networks: Why Advertising Is an Antecedent of Engagement
published as: Journal Article
in: Journal of advertisingGavilanes, Jose M.
Flatten, Tessa Christina
Brettel, Malte -
Managing Payment Transaction Costs at Multinational Online Retailers
published as: Journal Article
in: International journal of electronic commerceGrüschow, Robert
Brettel, Malte -
Purchasing for someone else in a b-to-b context : Joint effects of choice overload and accountability
published as: Journal Article
in: Journal of business-to-business marketingSchaffrath, Kathrin
Wentzel, Daniel
Erkin, Aras -
Big Data, Big Insights? Advancing Service Innovation and Design With Machine Learning
published as: Journal Article
in: Journal of service researchAntons, David
Breidbach, Christoph F. -
Teamwork during innovation projects : The effects of diversity, participation, and the organizational context
published as: Book, Dissertation / PhD ThesisMyskovszky von Myrow, Theresa-Marie -
Cultural and Creative Entrepreneurs : Understanding the Role of Entrepreneurial Identity
published as: Journal Article
in: International journal of entrepreneurial behavior & researchWerthes, Daniela
Mauer, René
Brettel, Malte -
Are modular and customizable smartphones the future, or doomed to fail? A case study on the introduction of sustainable consumer electronics
published as: Journal Article
in: CIRP journal of manufacturing science and technology : CIRP-JMSTHankammer, Stephan
Jiang, Ruth
Kleer, Robin
Schymanietz, Martin -
Share Repurchases and Myopia: Implications on the Stock and Consumer Markets
published as: Journal Article
in: Journal of marketing : JMBendig, David
Willmann, Daniel
Strese, Steffen Herbert
Brettel, Malte -
Prediction and control: An agent-based simulation of search processes in the entrepreneurial problem space
published as: Journal Article
in: Strategic entrepreneurship journal : SEJMauer, René
Wuebker, Robert
Schlüter, Jan
Brettel, Malte -
On micro-foundations of dynamic capabilities: A multi-level perspective based on CEO personality and knowledge-based capital
published as: Journal Article
in: Long range planning : LRPBendig, David
Strese, Steffen Herbert
Flatten, Tessa C.
Da Costa, Maika Eva Susanne
Brettel, Malte -
On private equity exits of family firms in the German Mittelstand
published as: Contribution to a book, Journal Article
in: Journal of business economicsKreer, Florian
Mauer, René
Strese, Steffen Herbert
Brettel, Malte -
Building an equity story : the impact of effectuation on business angel investments
published as: Journal Article
in: Journal of business economics : JBE = Zeitschrift für Betriebswirtschaft : ZfBSchmidt, Sebastian
Bendig, David
Brettel, Malte -
In Pursuit of Time: Business Plan Sequencing, Duration and Intraentrainment Effects on New Venture Viability
published as: Journal Article
in: Journal of management studies : JMSHopp, Christian
Greene, Francis J. -
Degrowth and collaborative value creation: Reflections on concepts and technologies
published as: Contribution to a book, Journal Article
in: Journal of cleaner productionHankammer, Stephan
Kleer, Robin -
CEOs' Passion for Inventing and Radical Innovations in SMEs: The Moderating Effect of Shared Vision
published as: Journal Article
in: Journal of small business management : JSBMStrese, Steffen Herbert
Keller, Michael
Flatten, Tessa Christina
Brettel, Malte -
Personalisation = Profiting from the fact that all people are different
published as: Contribution to a book
in: Design for personalisation / edited by Iryna Kuksa and Tom FisherPiller, Frank Thomas -
Piller, Frank Thomas
Gülpen, Christian
Dirzus, Dagmar -
Crowdfunding data as a source of innovation
published as: Journal Article
in: Marketing Review St. GallenPiller, Frank
Gluth, Oliver
Bilgram, Volker -
The hidden information in the facets of brand equity : an empirical investigation into the role of brand equity as a leading indicator of abnormal stock returns and idiosyncratic risk
published as: Book, Dissertation / PhD ThesisTraub, Lukas -
Understanding entrepreneurial exit - an analysis of antecedents of entrepreneurs' exit intentions, preferred exit routes and strategies
published as: Book, Dissertation / PhD ThesisGößwein, Julia Brigitte Melanie -
Interaktive Wertschöpfung kompakt : Open Innovation, Individualisierung und neue Formen der Arbeitsteilung
published as: BookPiller, Frank Thomas
Möslein, Kathrin
Ihl, Christoph
Reichwald, Ralf -
Leading Mass Customization & Personalization : How to profit from service and product customization in e-commerce and beyond : 24 Expert Interviews
published as: BookPiller, Frank Thomas
Walcher, Dominik -
The entrepreneur and entrepreneurial exit: analyzing the impact of founder-level characteristics on the last phase of the entrepreneurial process
published as: Book, Dissertation / PhD ThesisDeutschmann, Tobias -
From Text to Data: On The Role and Effect of Text Pre-Processing in Text Mining Research
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management Proceedings. - 2017, 1Rüdiger, Matthias
Antons, David
Salge, Torsten-Oliver -
Research: Writing a Business Plan Makes Your Startup More Likely to Succeed
published as: PreprintGreene, Francis J.
Hopp, Christian -
Dynamic capabilities in new ventures: development, performance effects and influence of liabilities
published as: Dissertation / PhD ThesisHecking, Tim -
Verkaufsförderung mit Zweitplatzierungen : Eine Untersuchung des Konsumentenverhaltens bei verwendungszweckorientierten Zweitplatzierungen
published as: Dissertation / PhD ThesisRöger, Martin -
Understanding price-induced demand effect for successful pricing in fashion e-commerce
published as: Book, Dissertation / PhD ThesisHeuer, David -
Direct, Mold-Less Production Systems
published as: Contribution to a book
in: Integrative production technology : theory and applications / Christian Brecher, Denis Özdemir, editorsPoprawe, Reinhart
Bleck, Wolfgang
Piller, Frank Thomas
Schuh, Günther
Barg, Sebastian Julian
et al. -
Taming wicked civic challenges with an innovative crowd
published as: Contribution to a book, Journal Article
in: Business horizonsBrunswicker, Sabine
Bilgram, Volker
Fueller, Johann -
Decision-making of angel investors: an empirical analysis of the value proposition in the post-investment phase and the role of their intellectual capital
published as: Book, Dissertation / PhD ThesisSchmidt, Sebastian -
Shaping innovation in health care : A content analysis of innovation policies in the English NHS, , 1948-2015
published as: Journal Article
in: Social science & medicineFarchi, Tomas
Salge, Torsten-Oliver -
Service-Dominant Logic and Information Systems Research : A Review and Analysis Using Topic Modeling
published as: Contribution to a conference proceedings
in: ICIS 2017 ProceedingsBrust, Leona
Breidbach, Christoph
Antons, David
Salge, Torsten-Oliver -
Creating Value from Personal Data : On the Legitimacy of Business Practices in the Field of Internet-Enabled Services
published as: Contribution to a conference proceedings
in: ICIS 2017 ProceedingsCichy, Patrick
Salge, Torsten-Oliver -
Who Is Attracted by a Retailer Brand? : A Customer Characteristics Investigation Applied to Private Label Branding Strategies
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Bockholdt, Katrin
Kemper, Jan
Brettel, Malte -
Leveraging the full potential of dynamic capabilities in new product development
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Vos, Anne
Strese, Steffen Herbert -
Entrepreneurial passion and radical innovation in academia : How to enhance academic engagement from the inside?
published as: Contribution to a conference proceedings
in: [21. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, G-Forum 2017 Konferenz, 2017-10-04 - 2017-10-06, Wuppertal, Germany]Greven, Andrea -
The role of relatedness in acquisitions of new technology-based ventures : An empirical analysis of the acquirer’s post-acquisition innovative performance
published as: Contribution to a conference proceedings
in: [21. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, G-Forum 2017 Konferenz, 2017-10-04 - 2017-10-06, Wuppertal, Germany]Ahamad, Nael -
Social capital as a driver of innovation from crowdfunding : The relevance of social capital for the interaction between project creators and backers
published as: Contribution to a conference proceedings
in: [21. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, G-Forum 2017 Konferenz, 2017-10-04 - 2017-10-06, Wuppertal, Germany]Eiteneyer, Nils
Bendig, David
Brettel, Malte -
Rotten Apple Spoils the Barrel? : Greenwashing and Trust in Cause-Related Marketing
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management Proceedings. - 2017, 1Hans, Malte
Strese, Steffen Herbert -
The impact of TMT heterogeneity on Large Firms' Entrepreneurial Orientation - A Double-edge Sword?
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2017, Atlanta, GeorgiaSprinkmeyer, Christian
Strese, Steffen Herbert -
The Innovation-Product Reliability Tradeoff: Balancing Technology and Market Focus to Avoid Recalls
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management Proceedings. - 2017,1Kiessling, Thomas
Bendig, David -
How to successfully compete in dynamic markets with radical Innovation? : The role of organizational slack in avoiding adverse product reliability outcomes
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Kiessling, Thomas
Bendig, David
Brettel, Malte -
Consumer co-creation in crowdfunding campaigns : How involving the crowd drives new product development outcomes
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Eiteneyer, Nils
Bendig, David
Brettel, Malte -
Effectual Orientation as a Driver for Sustainable Technological Firm Innovativeness : Leveraging Firm Resources to Promote Continuous Radical Innovation
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Brettel, Malte
Strese, Steffen Herbert
Reinshagen, Andrea -
How to retain customers after a service failure? : An empirical analysis assessing the impact of immediate vs. Delayed compensation on post-complaint consumer behavior
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]von Aswege, Frederike
Kemper, Jan
Brettel, Malte -
Please Select Your Payment Method : What is the Influence of Consumer Type and Habit on Payment Choice in E-commerce?
published as: Conference PresentationDeufel, Patrick
Kemper, Jan
Brettel, Malte -
Price, availability and involvement as drivers of ethical consumer behavior
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]Feuß, Sebastian
Kemper, Jan
Brettel, Malte -
The impact of service failure controllability on post-complaint consumer behavior : An empirical Analysis
published as: Contribution to a conference proceedings
in: [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2017, San Francisco, USA]von Aswege, Frederike
Kemper, Jan
Brettel, Malte -
Innovation and Diversity : Integrating new perspectives into research associations
published as: Contribution to a book, Contribution to a conference proceedings
in: [European Conference on Innovation and Entrepreneurship, ECIE2017, 2017-09-21 - 2017-09-23, Paris, France]Steuer, Linda
Leicht-Scholten, Carmen -
The integration game : how start-up acquisitions impact organizational ambidexterity
published as: Abstract, Contribution to a conference proceedings
in: Babson College Entrepreneurship Research Conference (BCERC) and Doctoral Consortium : Co-sponsored by The University of Oklahoma, Michael F. Price College of Business, Norman, OK, USA, June 7-10, 2017Pöhler, Stefan
Bendig, David -
The impact of entrepreneurial orientation on firms’ infiltration of new markets through corporate venture capital
published as: Abstract, Contribution to a conference proceedings
in: Babson College Entrepreneurship Research Conference (BCERC) and Doctoral Consortium : Co-sponsored by The University of Oklahoma, Michael F. Price College of Business, Norman, OK, USA, June 7-10, 2017Blumschein, Falco Adam
Bendig, David -
How leaders’ entrepreneurial passion relates to team motivation : Making a difference through risk encouragement
published as: Contribution to a conference proceedings
in: Babson College Entrepreneurship Research Conference (BCERC) and Doctoral Consortium : Co-sponsored by The University of Oklahoma, Michael F. Price College of Business, Norman, OK, USA, June 7-10, 2017Friedrich, Oliver
Brettel, Malte -
The entrepreneurial orientation of corporations: a longitudinal investigation of antecedents and performance consequences
published as: Book, Dissertation / PhD ThesisGrühn, Bastian -
Who says what to whom in what channel? A rules theoretic perspective on word-of-mouth marketing
published as: Journal Article
in: Journal of marketing managementButtle, Francis
Groeger, Lars -
Triple-bottom-line-based motivation in entrepreneurship
published as: Book, Dissertation / PhD ThesisFischer, Denise -
How prevalent is academic misconduct in management research?
published as: Journal Article
in: Journal of business researchHopp, Christian
Hoover, Gary A. -
Dark Side or Bright Light: Destructive and Constructive Deviant Content in Consumer Ideation Contests
published as: Journal Article
in: The journal of product innovation managementGatzweiler, Alexandra
Blazevic, Vera
Piller, Frank Thomas -
Three Essays on Crowdsourcing for Technical Problem Solving
published as: Dissertation / PhD ThesisPollok, Patrick -
The moderating effect of personal features on the consequences of an enjoyable co-creation experience
published as: Contribution to a book, Journal Article
in: The journal of product & brand managementFüller, Johann
Bilgram, Volker -
Toward a better understanding of dynamic capabilities : exploring and validating dynamic bundles
published as: Book, Dissertation / PhD Thesisvon den Driesch, Till -
“Supersize me!” The effects of cognitive effort and goal frame on the persuasiveness of upsell offers
published as: Journal Article
in: Journal of service managementHeidig, Wibke
Wentzel, Daniel
Tomczak, Torsten
Wiecek, Annika
Faltl, Martin -
Die Beurteilung von Energieinformationen durch Konsumenten: Kontexteffekte und ihre Moderatoren
published as: Dissertation / PhD ThesisReiss, Juliet -
The Impact of Information Technology on New Product Development Performance
published as: Journal Article
in: The journal of product innovation managementMauerhoefer, Timo
Strese, Steffen Herbert
Brettel, Malte -
Regulatory focus theory and sustainable entrepreneurship
published as: Journal Article
in: International journal of entrepreneurial behavior & researchFischer, Denise
Mauer, René
Brettel, Malte -
Outcome driven innovation in the context of blended learning : a need-based innovation approach for digitalization of higher education
published as: Contribution to a book, Contribution to a conference proceedings
in: [9th International Conference on Education and New Learning Technologies, EDULEARN17, 2017-07-03 - 2017-07-05, Barcelona, Spain]Piller, Frank Thomas
Brenk, Sebastian
Nacken, Heribert -
Essays on privacy in the digital age
published as: Dissertation / PhD ThesisCichy, Patrick -
Talk to Your Crowd : Principles for Effective Communication in Crowdsourcing : A few key principles for communicating with solvers can help contest sponsors maintain and grow their base of participants
published as: Journal Article
in: Research-technology managementSchäfer, Sebastian
Antons, David
Lüttgens, Dirk
Piller, Frank Thomas
Salge, Torsten Oliver -
Understanding retailer payment transaction costs in B2C E-commerce
published as: Book, Dissertation / PhD ThesisGrüschow, Robert -
Managing expectations : explaining and influencing post-purchase evaluations and return intentions in online retailing
published as: Book, Dissertation / PhD ThesisHellemann, Niklas J. -
Do User Entrepreneurs Speak Different? Applying Natural Language Processing to Crowdfunding Videos
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: CHI'17 : extended abstracts : proceedings of the 2017 ACM SIGCHI Conference on Human Factors in Computing Systems : May 6-11, 2017, Denver, CO, USAKaminski, Jermain
Jiang, Yibin
Piller, Frank Thomas
Hopp, Christian -
Business model development : exploring the fundamentals, implications and capabilities required for changes in business model design
published as: Dissertation / PhD ThesisWulf, Johann-Peter -
Fighting MRSA Infections in Hospital Care : How Organizational Factors Matter
published as: Journal Article
in: Health services research : HSRSalge, Torsten Oliver
Vera, Antonio
Antons, David
Cimiotti, Jeannie P. -
Risk aversion in Entrepreneurship Panels: Measurement Problems and Alternative Explanations
published as: Journal Article
in: Managerial and decision economics : MDEHamböck, Christian
Hopp, Christian
Keles, Cigdem
Vetschera, Rudolf -
How can Corporates boost their Innovative Performance? Technological Acquisitions of New Technology-Based Ventures
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Ahmad, Nael -
Can incumbents win the platform game?
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Strunz, Johanna -
Who Is Up For Disruption Next? New Multi-Sidedness As An Entrepreneurial Opportunity
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 017-06-07 - 2017-06-10, Norman, OK, USA]Strunz, Johanna -
The ambivalent role of entrepreneurial passion in new product development teams
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Friedrich, Oliver -
How Entrepreneurial Passion Affects Innovation in New Product Development
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Friedrich, Oliver
Strese, Steffen Herbert -
Top Management Team Turnover : A Curse Or A Blessing For Large Firms' Entrepreneurial Orientation?
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference, 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Sprinkmeyer, Christian
Brettel, Malte -
Power Struggle Between CEO & CFO: What Is The Impact On Large Firms' Entrepreneurial Orientation?
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference (BCERC), 2017 BCERC, 2017-06-07 - 2017-06-10, Norman, OK, USA]Sprinkmeyer, Christian
Strese, Steffen Herbert -
The Impact Of Entrepreneurial Orientation On Firms’ Infiltration Of New Markets Through Corporate Venture Capital
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference ,2017 BCERC, 2017-06-07 - 2017-06-10, Norman, USA]Blumschein, Falco
Bendig, David -
Does entrepreneurship pay for women and immigrants? A 30 year assessment of the socio-economic impact of entrepreneurial activity in Germany
published as: Journal Article
in: Entrepreneurship and regional developmentHopp, Christian
Martin, Johannes -
Assessing the not-invented-here syndrome: Development and validation of implicit and explicit measurements
published as: Journal Article
in: Journal of organizational behavior : OBAntons, David
Declerck, Mathieu
Diener, Kathleen
Koch, Iring
Piller, Frank Thomas -
Don't Get Caught on the Wrong Foot: A Resource-based Perspective on Imitation Threats in Innovation Partnerships
published as: Journal Article
in: International journal of innovation management : IJIMFoege, Johann Nils
Piening, Erk P.
Salge, Torsten-Oliver -
Verhaltenstransformation vom Investionsgüterhersteller zum Lösungsanbieter
published as: Book, Dissertation / PhD ThesisBuschmeyer, Achim -
How Online Customer Reviews Affect Sales and Return Behavior - An Empirical Analysis in Fashion E-Commerce
published as: Abstract, Contribution to a conference proceedings
in: ECIS2017 Book of AbstractsLohse, Tobias
Kemper, Jan
Brettel, Malte -
The Power of Online Customer Reviews in Fashion E-Commerce - An Empirical Analysis Across Categories and Brands
published as: Contribution to a conference proceedings
in: ECIS 2017 Proceedings : [Twenty-Fifth European Conference on Information Systems (ECIS), Guimarães, Portugal]Kemper, Jan -
Generating Consumer Insights from Big Data Clickstream Information and the Link with Transaction-related Shopping Behavior
published as: Contribution to a conference proceedings
in: ECIS 2017 Proceedings : [Twenty-Fifth European Conference on Information Systems (ECIS), Guimarães, Portugal]Schellong, Daniel
Kemper, Jan
Brettel, Malte -
Myopic marketing and R&D management in the context of corporate financing : an empirical investigation of manifestations und consequences
published as: Book, Dissertation / PhD ThesisWillmann, Daniel -
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commercela
published as: Book, Dissertation / PhD ThesisScheuffelen, Stefan C. -
Towards a Technology-Oriented Theory of Production
published as: Contribution to a book
in: Integrative Production Technology - Theory and Applications / Christian Brecher, Denis Özdemir, EditorsSchuh, Günther
Brettel, Malte
Reuter, Christina
Bendig, David
Dölle, Christian
et al. -
Can you buy technology know-how? - How post-acquisition knowledge exchange decides over success and failure
published as: Contribution to a conference proceedings
in: [POMS International Konferenz, 2017-06-27 - 2017-06-29, Tel Aviv, Israel]Pöhler, Stefan
Bendig, David
Brettel, Malte -
Continuity for renewal? - How management retention in young firms influences post-acquisition product innovativeness
published as: Contribution to a conference proceedings
in: The POMS international conference in Israel, Tel Aviv, June 27 - 29, 2017Pöhler, Stefan
Bendig, David
Brettel, Malte -
Are Formal Planners More Likely To Achieve New Venture Viability? : A Counterfactual Model And Analysis
published as: Journal Article
in: Strategic entrepreneurship journal : SEJGreene, Francis J.
Hopp, Christian -
AIX - Future teaching & learning : Identifikation von Maßnahmen zur Verbesserung der Lehre im Kontext der Digitalisierungsstrategie
published as: Contribution to a book, Contribution to a conference proceedings
in: Teaching is touching the future & ePS 2016 ; kompetenzorientiertes Lehren, Lernen und Prüfen / Martin Baumann, Marcus Gerards, Mazdak Karami, Aloys Krieg, Heribert Nacken und Annalena Wernz (Hg.)Dondorf, Thomas
Brenk, Sebastian
Lukarov, Vlatko
Marquardt, Christian
Zay, Katharina
et al. -
The open innovation research landscape: established perspectives and emerging themes across different levels of analysis
published as: Journal Article
in: Industry and innovationBogers, Marcel
Zobel, Ann-Kristin
Afuah, Allan
Almirall, Esteve
Brunswicker, Sabine
et al. -
Introduction of a Lesson: A Guarantee of Motivation? The Significance of the Lesson Introduction for Learners’ Activation Level in Business and Economics Teaching at German Vocational Colleges
published as: Contribution to a book, Contribution to a conference proceedings
in: [36th International Conference on Organizational Science Development: Responsible Organization, 2017-03-22 - 2017-03-24, Portoroz, Slovenia]Paape, Björn
Kiereta, Iwona
Gebhardt, Andreas
Mertens, Markus
Niedermaier, Sandra
et al. -
Syndication in Equity Crowdfunding: Effects of Intellectual Capital on Trust in Lead Investors
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management Proceedings. - 2017, Meeting abstract supplementHeese, Martin
Bendig, David
Brettel, Malte -
Building up Dynamic Capabilities for the Digital Age
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management Proceedings. - 2017, Meeting abstract supplementFreitag, Philipp
Brettel, Malte -
Understanding the crowd - how to construct the crowd and manage participants in customer co-creation
published as: Dissertation / PhD ThesisBilgram, Volker -
The impact of effective information technology usage on product and process modularity
published as: Contribution to a book, Contribution to a conference proceedings
in: 23rd European Operations Management Association Conference, EurOMA 2016, 2016-06-17 - 2016-06-22, Trondheim, Norway / editors: Heidi Dreyer and Torbjørn NetlandMauerhoefer, Timo
Brettel, Malte -
Does innovation hamper product quality? : The trade-off between innovativeness and product reliability
published as: Contribution to a book, Contribution to a conference proceedings
in: 23rd European Operations Management Association Conference, EurOMA 2016, 2016-06-17 - 2016-06-22, Trondheim, Norway / editors: Heidi Dreyer and Torbjørn NetlandKießling, Thomas
Brettel, Malte
Bendig, David -
The Influence of Internal Social Capital on Serial Creators’ Success in Crowdfunding
published as: Journal Article
in: Entrepreneurship theory and practice : ET&PSkirnevskiy, Vitaly
Bendig, David
Brettel, Malte -
Predicting the future of additive manufacturing: A Delphi study on economic and societal implications of 3D printing for 2030
published as: Journal Article
in: Technological forecasting and social changeJiang, Ruth
Kleer, Robin
Piller, Frank Thomas -
Temporal Change Patterns of Entrepreneurial Orientation: A Longitudinal Investigation of CEO Successions
published as: Journal Article
in: Entrepreneurship theory and practiceGrühn, Bastian
Strese, Steffen Herbert
Flatten, Tessa C.
Jäger, Nikolai Alexander
Brettel, Malte -
Von Branche zu Branche: Geschäftsmodellinnovation mit System : Interview mit Ulf Froitzheim
published as: Journal Article
in: Brand eins ThemaPiller, Frank -
Der Chief Digital Officer als Treiber der digitalen Transformation
published as: Journal Article
in: CIO GuidePiller, Frank Thomas
Gülpen, Christian -
3D-Druck - alles nur rein großer Hype?
published as: Contribution to a book, Journal Article
in: RWTH ThemenJiang, Ruth
Piller, Frank -
Patient Voice: When Do Complaint Intentions Turn into Actual Complaints?
published as: Journal Article
in: Health care management reviewAntons, David
Cichy, Patrick
Hannen, Julian
Hütten, Antje
Foege, J. Nils
et al. -
Entrepreneurial mingling secrets : Investigating the performance impact of network structure for control-based entrepreneurship using agent-based simulation
published as: Contribution to a book
in: Entrepreneurial Process and Social Networks / .Jansen, Willem
Mauer, René
Brettel, Malte -
Giving Voice to All Patients : On Patients at the Margins and their Intention and Perceived Ability to Complain
published as: Journal Article
in: Health care management reviewSalge, Torsten-Oliver
Antons, David
Cichy, Patrick
Foege, Johann Nils
Hannen, Julian
et al. -
Which deep-level diversity compositions of new venture teams lead to success or failure?
published as: Contribution to a book
in: Research handbook on entrepreneurial teams : theory and practice / edited by Cyrine Ben-Hafaïedh (IÉSEG School of Management (LEM-CNRS), France) and Thomas M. Cooney (Dublin Institute of Technology, Ireland) )Schoss, Stephanie
Mauer, René
Brettel, Malte -
Schuh, Günther
Wentzel, Daniel
Riesener, Michael
Gerlach, Max
Erkin, Aras
et al. -
Research: How a New CEO Can Make a Firm More Entrepreneurial
published as: Website
in: Harvard Business ReviewGrühn, Bastian
Strese, Steffen Herbert
Brettel, Malte -
The Business Value of Health IT : Towards a Multidimensional Perspective
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting 2016, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Polykarou, Stavros
Barrett, Michael
Oborn, Eivor
Salge, Torsten-Oliver
Kohli, Rajiv -
The Winner Takes it all : Crafting Problem Solving Strategies for Crowdsourcing Contests
published as: Contribution to a conference proceedings
in: VHB-TIE Tagung 2016Schaefer, S.
Antons, David
Lüttgens, Dirk
Bayus, Barry
Salge, Torsten-Oliver -
Revealing or Concealing : How Legal and Psychological Ownership Matter in Crowdsourcing Contests
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting 2016, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Foege, J. Nils
Antons, David
Lüttgens, Dirk
Piening, Erk Peter
Salge, Torsten-Oliver -
The Winner Takes it all : Crafting Problem Solving Strategies for Crowdsourcing Contests
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting 2016, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Schaefer, S.
Antons, David
Lüttgens, Dirk
Bayus, Barry
Salge, Torsten-Oliver -
Product Returns - A Double-Edged Sword in E-Commerce : The Role of Product Returns in the Two-Step Decision Process in Online Shopping
published as: Contribution to a conference proceedings
in: [38th ISMS Marketing Science Conference, 2016-06-16 - 2016-06-18, Shanghai, Peoples R China]Zhu, Jingnan -
A matter of trust - the effects of strategic investor involvement on perceived task conflict
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Ney, Christopher -
Increasing new product development success: the important role of effective information technology usage and its organizational antecedents
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Mauerhoefer, Timo -
The Impact of Modular Product Architectures on Different Quality Dimensions: Empirical Evidence From a Product Development Perspective
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Friederichsen, Niklas
Bendig, David -
Collaborate and conquer - how entrepreneurs develop and coordinate peer-to-peer networks in the sharing economy
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Niebuhr, Christian -
What Drives Product Return Behavior of Online Customers Across Cultures? : The Influence of Cultural Values in an Application of the Theory of Planned Behavior
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Zhu, Jingnan -
Why do people invest into equity-based crowdfunding? An integration of multiple theoretical perspectives
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Fredershausen, Anna-Christina -
Pricing the Rainforest - How Non-monetary Donation Promises Influence Consumer Decisions in Cause-related Marketing
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Hans, Malte -
Key drivers of corporate environmental strategies - Analyzing the impact of knowledge and attitudes
published as: Contribution to a conference proceedings
in: [EURAM 2016, 2016-06-01 - 2016-06-04, Paris, France]Morava, Nuri -
Do experience and network really add value? Investigating Angel Investor traits from an Entrepreneurial Bricolage perspective
published as: Contribution to a conference proceedings
in: [G-Forum 2016, 2016-10-06 - 2016-10-07, Leipzig, Germany]Schmidt, Sebastian -
Personality in peer-to-peer rentals - How risk taking do I have to be to participate in the sharing economy?
published as: Contribution to a conference proceedings
in: [G-Forum 2016, 2016-10-06 - 2016-10-07, Leipzig, Germany]Niebuhr, Christian -
The Impact of Deep-level Diversity on Performance and Conflict in New Venture Teams
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchStaudigl, Luitpold -
How Lean is A Startup? : Development and Validation of A Scale for Measuring the Degree of Leanness
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Rübling, Simon -
The Role of the Lean Startup Methodology in Mediating the Effectuation-Performance Relationship
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Rübling, Simon -
Investments in the "Wild West": How Failure and Fraud Affect Trust and Contributions in Crowdfunding
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Heese, Martin -
Entrepreneurs' Human Capital - Does it Also Translate Into Successful Exits?
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference (BCERC), Bodo, Norway]Feierabend, David
Strese, Steffen Herbert -
Does Effectual Orientation Pay Off for Large Firms Under Uncertainty? Fueling the Current Discussion in Entrepreneurship Research with Empirical Evidence
published as: Contribution to a conference proceedings
in: [Babson College Entrepreneurship Research Conference (BCERC), Bodo, Norway]Reinshagen, Andrea -
I'm Leaving! The Effects Of Conflict On Founder's Exit Intention And Exit Route
published as: Contribution to a conference proceedings
in: [36th Babson College Entrepreneurship Research Conference, BCERC, 2016-06-08 - 2016-06-11, Bodo, Norway]Ney, Christopher -
Investor Involvement - An Attention Based View Lens on Conflict Antecedents
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Ney, Christopher
Strese, Steffen Herbert -
The Core of Informal Investors: Effectuation And Entrepreneurial Bricolage Explaining the Value-add of Business Angels
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Schmidt, Sebastian -
Do customers benefit from supply chain relations? The effects of supplier innovation on the financial performance of their customers
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Atlanta, USA]Picot, Moritz
Brettel, Malte -
Going the extra mile: Customer interaction orientation, customer satisfaction and firm performance
published as: Contribution to a book, Contribution to a conference proceedings
in: Regaining relevance: doing research that reshapes the practice of marketing : Summer AMA Conference 2016 : Atlanta, Georgia, USA, 5-7 August 2016 / editors: Bernard Jaworski, Neil MorganMateias, Melania
Brettel, Malte -
Profiting from Innovation through Supply Chain Ties: The Influence of Customer Innovation on Supplier Firm Value
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Atlanta, USA]Picot, Moritz
Brettel, Malte -
Why do people invest into equity crowdfunding? The impact of personality traits
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Atlanta, USA]Fredershausen, Anna-Christina
Brettel, Malte -
The Lukewarm Glow - Saturation Effects and Choice Interdependencies in CRM
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Atlanta, GA, USA]Hans, Malte
Brettel, Malte -
The Power of Online Customer Reviews in Fashion E-Commerce - an Empirical Analysis Across Categories and Brands
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Atlanta, USA]Lohse, Tobias
Kemper, Jan
Brettel, Malte -
Sharing is Caring? - A theoretical Perspective on Entrepreneurship in the Sharing Economy
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Niebuhr, Christian -
Short and Long-Term Effects of Entrepreneurial Orientation on Firm Performance: A 14-Year Study
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Grühn, Bastian
Strese, Steffen Herbert -
The impact of modularity on product quality: Differentiating between quality dimensions
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Friederichsen, Niklas
Bendig, David -
The Impact of Strategic Involvement on Entrepreneur-Investor Conflict
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Ney, Christopher
Strese, Steffen Herbert -
When Perceptions become Reality - Price Fairness Evaluations in Cause-Related Marketing
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Hans, Malte -
Is it all about knowledge and attitudes? Exploring antecedents of environmental strategies
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Morava, Nuri
Greven, Andrea -
On the Dynamic Capability Bundles Behind Operations and Research and Development
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, 2016-08-05 - 2016-08-09, Anaheim, California, USA]von den Driesch, Till
Bendig, David -
Bestimmung der kundennutzenoptimalen Produktvielfalt produzierender Unternehmen
published as: Journal Article
in: Zeitschrift für wirtschaftlichen FabrikbetriebSchuh, Günther
Wentzel, D.
Riesener, Michael
Koch, Jan Felix
Erkin, Aras
et al. -
How Information Technology Supports Building New Product Development Capabilities - A Dynamic Capabilities Perspective
published as: Contribution to a conference proceedings
in: [23th Innovation and Product Development Management Conference, 2016-06-12 - 2016-06-14, Glasgow, UK]Mauerhoefer, Timo
Strese, Steffen Herbert
Bendig, David -
Influencing consumer behavior with facebook : an analysis of social network advertising (SNA)formats and content
published as: Book, Dissertation / PhD ThesisGavilanes Rivadeneira, José Manuel -
The effect of the innovation-product reliability trade-off on the financial performance impact in reaction to product recalls
published as: Contribution to a conference proceedings
in: [POMS 5th World Conference on Production and Operations Management, 2016-09-06 - 2016-09-10, Havanna, Cuba]Kiessling, Thomas
Bendig, David
Brettel, Malte -
Dimensions, determinants, and consequences of corporate sustainable development : an empirical investigation
published as: Book, Dissertation / PhD ThesisJaeger, Florian -
Corporate effectuation : how to foster effectual behavior in a corporate setting
published as: Book, Dissertation / PhD ThesisKoch, Daniel -
Getting ready for the digital age: conceptualizing an entrepreneurial digitization strategy
published as: Contribution to a conference proceedings
in: [G-Forum 2016, 2016-10-06 - 2016-10-07, Leipzig, Germany]Freitag, Philipp
Brettel, Malte -
How information technology usage increases dynamic capabilities in new product development
published as: Contribution to a book, Contribution to a conference proceedings
in: 23rd European Operations Management Association Conference, EurOMA 2016, 2016-06-17 - 2016-06-22, Trondheim, Norway / editors: Heidi Dreyer and Torbjørn NetlandMauerhoefer, Timo
Strese, Steffen Herbert
Brettel, Malte -
How Information Technology Impacts Product and Process Modularity
published as: Conference PresentationMauerhoefer, Timo
Strese, Steffen Herbert
Brettel, Malte -
Does Success Breed Success? : The Role of track Record as Predictor of Future Success in Crowdfunding
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), 2016-06-01 - 2016-06-04]Skirnevskiy, Vitaly
Brettel, Malte
Bendig, David -
Are Friends Worth More than Money? Social Capital as a Performance Factor in Crowdfunding
published as: Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Skirnevskiy, Vitaly
Brettel, Malte -
Do They Harm Or Do They Good? Investors' Impact On Entrepreneurial Exit Success
published as: Contribution to a book, Contribution to a conference proceedings
in: [2016 Babson College Entrepreneurship Research Conference, BCERC 2016, 2016-06-08 - 2016-06-11, Bodø, Norway]Gebhard, Philipp
Brettel, Malte -
Does Practice Make Perfect? Influence of Track Record on the Outcomes of Crowdfunding Campaigns
published as: Contribution to a conference proceedings
in: [Making Organizations Meaningful : 76th Annual Meeting of the Academy of Management, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Skirnevskiy, Vitaly
Brettel, Malte
Bendig, David -
Bridging the Gap between Dynamic and Ordinary Marketing Capabilities: The Role of Dynamic Bundles
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting Program, 2016-11-22 - 2016-11-24, Anaheim, California, USA]von den Driesch, Till
Flatten, Tessa Christina
Brettel, Malte -
Structuring and Compensating Top Management Teams to Influence Entrepreneurial Orientation
published as: Contribution to a conference proceedings
in: [76th Annual Meeting of the Academy of Management, 2016-08-05 - 2016-08-09, Anaheim, California, USA]Grühn, Bastian
Brettel, Malte -
What Drives Product Return Behavior in E-Commerce? An Application of the Theory of Planned Behavior
published as: Contribution to a conference proceedings
in: [2016 AMA Summer Marketing Academic Conference, 2016-08-05 - 2016-08-07, Atlanta, GA, USA]Zhu, Jingnan
Strese, Steffen Herbert
Brettel, Malte -
The link between operational leanness and credit ratings
published as: Journal Article
in: Journal of operations managementBendig, David
Strese, Steffen Herbert
Brettel, Malte -
Determinants of product return behavior in fashion e-commerce
published as: Dissertation / PhD ThesisMatthies, Henrik Bernd Karl -
Disagreement in Online Ratings: The Effects of Standard Deviation and Skewness of Customer Rating Distributions on Product Quality Perceptions
published as: Contribution to a book, Contribution to a conference proceedings
in: Rediscovering the essentiality of marketing : proceedings of the 2015 Academy of Marketing Science (AMS) world marketing congress / edited by Luca Petruzzellis, Russell S. WinerKüsgen, Sarah
Köcher, Sören
Paluch, Stefanie -
Knocking Opportunities: The Impact of Damage Values on Opportunistic Customer Claiming Behavior After Service Failure
published as: Contribution to a book, Contribution to a conference proceedings
in: Rediscovering the essentiality of marketing : proceedings of the 2015 Academy of Marketing Science (AMS) world marketing congress / edited by Luca Petruzzellis, Russell S. WinerKöcher, Sören
Küsgen, Sarah
Holzmüller, Hartmut H. -
Designing Business Models for Sustainable Mass Customization: A Framework Proposal
published as: Journal Article
in: International journal of industrial engineering and management : IJIEMHora, Maike
Hankammer, Stephan
Canetta, Luca
Sel, Sultan Kaygin
Gomez, Shirin
et al. -
Managing complexity : proceedings of the 8th World Conference on Mass Customization, Personalization, and Co-creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015
published as: Book, ProceedingsBellemare, Jocelyne
Carrier, Sean
Nielsen, Karl
Piller, Frank Thomas -
Statusreport Digitale Chancen und Bedrohungen : Geschäftsmodelle für Industrie 4.0: Ein Referenzmodell. Ergebnisse des gleichnamigen VDI-Richtlinienausschusses 7.23
published as: ReportPiller, Frank Thomas -
Systematische Geschäftsmodellinnovation: Die Geschäftsidee von morgen muss kein Zufallsprodukt sein
published as: Contribution to a book
in: Geschäftsmodellinnovationen : vom Trend zum Geschäftsmodell / Peter Granig; Erich Hartlieb ... (Hrsg.)Piller, Frank Thomas
Gülpen, Christian
Lüttgens, Dirk -
Essays in innovation, collaboration, and imitation : exploring value appropriation strategies in open innovation
published as: Dissertation / PhD ThesisFoege, Johann Nils -
Essays on collaborative innovation : the case of open innovation and crowdsourcing
published as: Dissertation / PhD ThesisSchäfer, Sebastian -
The Future of Additive Manufacturing: A Delphi Study Predicting Trends and Developments for 2030
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: [The 76th Annual Meeting of the Academy of Management, AOM2016, 2016-08-04 - 2016-08-08, Anaheim, USA]Jiang, Ruth
Kleer, Robin
Piller, Frank Thomas -
The future of additive manufacturing: A Delphi-based analysis for 2030
published as: Contribution to a book, Contribution to a conference proceedings
in: Charting the future of innovation management : ISPIM Innovation Forum : Boston 2016, 13-16 March 2016Jiang, Ruth
Kleer, Robin
Piller, Frank Thomas -
Mapping the Impact of Social Media for Innovation: The Role of Social Media in Explaining Innovation Performance in the PDMA Comparative Performance Assessment Study
published as: Journal Article
in: The journal of product innovation management : JPIRoberts, Deborah L.
Piller, Frank Thomas
Lüttgens, Dirk -
Brands in times of crisis and distinction : an empirical investigation into the effects of product-harm crisis, reputation rankings, and media coverage on brand equity
published as: Dissertation / PhD ThesisStradner, Michael Alexander -
Researching Mass Customization: Mapping Hidden Structures and Development Trajectories
published as: Abstract, Contribution to a conference proceedings
in: [The 76th Annual Meeting of the Academy of Management, AOM2016, 2016-08-05 - 2016-08-09, Anaheim, CA, USA]Hankammer, Stephan
Antons, David
Kleer, Robin
Piller, Frank Thomas -
The role of Internet of Things (IoT) technologies for individualisation and service quality of a PSS
published as: Contribution to a conference proceedings
in: [XXI Summer School Francesco Turco, 2016-09-21 - 2016-09-23, Naples, Italy]Sassanelli, Claudio
Seregni, Marco
Hankammer, Stephan
Cerri, Daniele
Terzi, Sergio -
Securing Frontline Employee Support After an Ethical Scandal: The Moderating Impact of Response Strategies
published as: Journal Article
in: Journal of service researchvon Walter, Benjamin
Wentzel, Daniel
Tomczak, T. -
Seamless Service? On the Role and Impact of Service Orchestrators in Human-Centered Service Systems
published as: Journal Article
in: Journal of service researchBreidbach, C. F.
Antons, David
Salge, Torsten Oliver -
Consumption trends in Germany and China in comparison: An empirical cross-cultural study on the role of sustainability and customizability on purchase intentions
published as: Contribution to a conference proceedings
in: [The 7th International Conference on Mass Customization and Personalization in Central Europe, MCP-CE 2016, 2016-09-21 - 2016-09-23, Novi Sad, Serbia]Hankammer, Stephan
Wang, Ning
Guo, Jing -
A framework for the development of sustainable mass customization business models
published as: Contribution to a conference proceedings
in: [The 7th International Conference on Mass Customization and Personalization in Central Europe, MCP-CE 2016, 2016-09-21 - 2016-09-23, Novi Sad, Serbia]Hora, Maike
Hankammer, Stephan
Canetta, Luca
Sel, Sultan Kaygın
Gomez, Shirin
et al. -
The Relevance of Manufacturing Flexibility in the Context of Industrie 4.0
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPBrettel, Malte
Klein, Manuel
Friederichsen, Niklas -
User-Interface Design for Individualization Services to Enhance Sustainable Consumption and Production
published as: Contribution to a book, Journal Article
in: Procedia CIRPHankammer, Stephan
Hora, Maike
Canetta, Luca
Sel, Sultan Kaygın -
From Phonebloks to Google Project Ara. A Case Study of the Application of Sustainable Mass Customization
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPHankammer, Stephan
Jiang, Ruth
Kleer, Robin
Schymanietz, Martin -
Mapping the Topic Landscape of JPIM , 1984-2013: In Search of Hidden Structures and Development Trajectories
published as: Journal Article
in: The journal of product innovation managementAntons, David
Kleer, Robin
Salge, Torsten Oliver -
The role of entrepreneurial orientation in achieving sustainable competitive advantage : a longitudinal analysis
published as: Dissertation / PhD ThesisBrunst, Alexander -
Essays on various aspects of services marketing in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employees and customers
published as: Dissertation / PhD ThesisHütten, Antje -
Economic Analysis of Nanomodified Comminglingyarn-Based Thermoplastic Composites
published as: Contribution to a conference proceedings, Poster
in: CAMX The Composites and Advanced Materials Expo, 2016 CAMX Poster Session, Award and Author Meet-and-Greet, September 28Brimmers, Anja
Brüll, Robert
Hütten, Antje
Seide, Gunnar Henrik
Gries, Thomas -
Dealing with Stereotypes and Cross Media Challenges in Corporate Communication
published as: Contribution to a book
in: Crossmedia-Kommunikation in kulturbedingten Handlungsräumen : mediengerechte Anwendung und zielgruppenspezifische Ausrichtung / Christopher M. Schmidt (Hrsg.)Hütten, Antje
Stumpf, Marcus -
Innovating across boundaries : A portfolio perspective on innovation partnerships of multinational corporations
published as: Journal Article
in: Journal of world businessPiening, Erk Peter
Salge, Torsten-Oliver
Schäfer, Sebastian -
Organizational Transformation Towards Product-service Systems – Empirical Evidence in Managing the Behavioral Transformation Process
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPBuschmeyer, Achim
Schuh, Günther
Wentzel, Daniel -
Clickstream Data as a Source to Uncover Consumer Shopping Types in a Large-scale Online Setting
published as: Contribution to a conference proceedings
in: [24th European Conference on Information Systems, ECIS 2016, 12.06.2016-15.06.2016, Istanbul, Turkey]Schellong, Daniel
Kemper, Jan
Brettel, Malte -
Modelling pH-Optimized Degradation of Microgel-Functionalized Polyesters
published as: Journal Article
in: Journal of healthcare engineeringBürgermeister, Lisa
Hermann, Marcus
Fehér, Katalin
Molano Lopez, Astrid Catalina
Pich, Andrij
et al. -
Corporate culture and absorptive capacity : The moderating role of national culture dimensions on innovation management
published as: Journal Article
in: International business reviewStrese, Steffen Herbert
Adams, Daniel
Flatten, Tessa C.
Brettel, Malte -
Interorganizational trust production contingent on product and performance uncertainty
published as: Journal Article
in: Socio-economic reviewSchilke, Oliver
Wiedenfels, Gunnar
Brettel, Malte
Zucker, Lynne G. -
Business Model Innovation for Industrie 4.0 : Why the Industrial Internet Mandates a New Perspective on Innovation
published as: Journal Article
in: Die Unternehmung : Swiss journal of business research and practiceBurmeister, Christian
Lüttgens, Dirk
Piller, Frank Thomas -
When do firms undertake open, collaborative activities? Introduction to the special section on open innovation and open business models
published as: Journal Article
in: Industrial and corporate changeTucci, Christopher L.
Chesbrough, Henry
Piller, Frank Thomas
West, Joel -
Design Toolkits, Organizational Capabilities, and Firm Performance
published as: Contribution to a book
in: Revolutionizing innovation : users, communities, and open innovation / Dietmar Harhoff and Karim R. Lakhani, editorsPiller, Frank Thomas
Salvador, Fabrizio -
3D Printing as Driver of Localized Manufacturing : Expected Benefits from Producer and Consumer Perspectives
published as: Contribution to a book
in: The decentralized and networked future of value creation : 3D printing and its implications for society, industry, and sustainable development / Jan-Peter Ferdinand, Ulrich Petschow, Sascha Dickel editorsIhl, Jan Christoph
Piller, Frank Thomas -
Von Controlling für Open Innovation zu Open Controlling : Implementierung und Steuerung kollaborativer Innovationsprozesse
published as: Contribution to a book
in: Nachhaltiges Entscheiden : Beiträge zum multiperspektivischen Performancemanagement von Wertschöpfungsprozessen / Heinz Ahn, Marcel Clermont, Rainer Souren (Hrsg.)Piller, Frank Thomas
Hilgers, Dennis -
Mass Customization
published as: Contribution to a book
in: Die 10 wichtigsten Zukunftsthemen im Marketing / Prof. Dr. Marcus Stumpf (Hrsg.)Piller, Frank Thomas
Walcher, Dominik -
Finding the Right Role for Social Media in Innovation?
published as: Journal Article
in: MIT sloan management reviewRoberts, Deborah L.
Piller, Frank Thomas -
Beyond the Offer: Co-creation in Tourism
published as: Contribution to a book
in: Open tourism : open innovation, crowdsourcing and co-creation challenging the tourism industry / Roman Egger, Igor Gula, Dominik Walcher, editorsPiller, Frank Thomas
Gülpen, Christian -
Enablers for Self-optimizing Production Systems in the Context of Industrie 4.0
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPBrettel, Malte
Fischer, Felix Gabriel
Bendig, David
Weber, Anja Ruth
Wolff, Bartholomäus -
Open Business Models and Closed-Loop Value Chains : Redefining the Firm-Consumer Relationship
published as: Journal Article
in: California management review : CMRKortmann, Sebastian
Piller, Frank Thomas -
The link between production and finance : how inventory affects risk and returns
published as: Book, Dissertation / PhD ThesisBendig, David -
Improving new product performance : an empirical investigation of the role of team composition, team processes, and team psychosocial traits
published as: Book, Dissertation / PhD ThesisOberschmidt, Kai -
How do different payment methods deliver cost and credit efficiency in electronic commerce?
published as: Journal Article
in: Electronic commerce research and applicationsGrüschow, Robert
Kemper, Jan
Brettel, Malte -
Nonlinear and dynamic effects of responsive and proactive market orientation: A longitudinal investigation
published as: Journal Article
in: International journal of research in marketingJäger, Nikolai Alexander
Zacharias, Nicolas A.
Brettel, Malte -
Examining cross-functional coopetition as a driver of organizational ambidexterity
published as: Journal Article
in: Industrial marketing managementStrese, Steffen Herbert
Meuer, Marcel W.
Flatten, Tessa C.
Brettel, Malte -
Bridging Behavioral Models and Theoretical Concepts : Effectuation and Bricolage in the Opportunity Creation Framework
published as: Contribution to a book, Journal Article
in: Strategic entrepreneurship journal : SEJWelter, Chris
Mauer, René
Wuebker, Robert -
The Impact of Website Stimuli on Product Returns in Online Retailing: A Structured Abstract
published as: Contribution to a book, Contribution to a conference proceedings
in: Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? [Elektronische Ressource] : Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference / edited by Kacy K. KimHellemann, Niklas J.
Brettel, Malte -
Complementary or compensatory? A contingency perspective on how entrepreneurs’ human and social capital interact in shaping start-up progress
published as: Journal Article
in: Small business economicsSemrau, Thorsten
Hopp, Christian -
A new vision for personal transportation
published as: Journal Article
in: MIT sloan management reviewGruel, Wolfgang
Piller, Frank Thomas -
Entrepreneurial Orientation and Corruption
published as: Journal Article
in: Journal of Business EthicsKarmann, Tobias
Mauer, René
Flatten, Tessa Christina
Brettel, Malte -
Kundenintegration im Innovationsprozess als Schlüssel zur Kundenzufriedenheit
published as: Contribution to a book
in: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen / Christian Homburg (Hrsg.)Piller, Frank Thomas -
Systematische Geschäftsmodellinnovation : Die Geschäftsidee muss kein Zufallsprodukt sein
published as: Contribution to a book
in: Geschäftsmodellinnovationen : vom Trend zum Geschäftsmodell / Peter Granig; Erich Hartlieb ... (Hrsg.)Piller, Frank Thomas
Gülpen, Christian
Lüttgens, Dirk -
Organizational antecedents of cross-functional coopetition : The impact of leadership and organizational structure on cross-functional coopetition
published as: Journal Article
in: Industrial marketing managementStrese, Steffen Herbert
Meuer, Marcel W.
Flatten, Tessa Christina
Brettel, Malte -
The conflict potential of the entrepreneur’s decision-making style in the entrepreneur-investor relationship
published as: Journal Article
in: The International entrepreneurship and management journalAppelhoff, Daniel
Mauer, René
Collewaert, Veroniek
Brettel, Malte -
„Gute Ideen sind schlecht“. Innovationsforscher Frank Piller über frustrierte Nutzer, billige Experimente und die größte Innovation der Menschheit
published as: Journal Article
in: Login : wissen, vernetzen, lebenPiller, Frank Thomas
Fabianek, Birgit-Sara -
The search for innovative partners in co-creation: Identifying lead users in social media through netnography and crowdsourcing
published as: Contribution to a book, Journal Article
in: Journal of engineering and technology managementBrem, Alexander
Bilgram, Volker -
The Use of Manangement Control to Guide Marketing Department Power in Establishing Market Orientation: A Resource Dependence Perspective
published as: Contribution to a book, Contribution to a conference proceedings
in: Marketing dynamism and sustainability : things change, things stay the same ... ; proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference ; New Orleans, LA, USA, May 15-20, 2012 / Leroy Robinson, Jr. editorMarx, Corina
Brettel, Malte -
Conditions of Departmental Power: A Strategic Contingency Exploration of Marketing’s Customer Connecting Role
published as: Contribution to a book, Contribution to a conference proceedings
in: Marketing dynamism and sustainability : things change, things stay the same ... ; proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference ; New Orleans, LA, USA, May 15-20, 2012 / Leroy Robinson, Jr. editorMarx, Corina
Brettel, Malte -
Towards the Effectual Firm : Conceptualizing Effectuation on the Firm Level
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2015, Vancouver, KanadaMauer, René
Brettel, Malte
Koch, Daniel -
The Relevance of Corporate Reputation for Customers : An Empirical Study on Reputation Awards, Media Coverage, and Customer Brand Perception
published as: Contribution to a conference proceedings
in: Academy of Marketing Science (AMS) World Marketing CongressStradner, Michael
Brettel, Malte -
Uncertainty and Polarization of Consumer Opinions in Times of Crisis : The Effect of Product Recalls and Media Coverage on the Volatility and the Dispersion of Brand Perception
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2015, Vancouver, KanadaStradner, Michael
Brettel, Malte -
Uncertainty and Polarization of Consumer Opinions in Times of Crisis : The Effect of Product Recalls and Media Coverage on the Volatility and the Dispersion of Brand Perception
published as: Contribution to a conference proceedings
in: European Marketing Academic Annual Conference 2015, LeuvenStradner, Michael
Brettel, Malte -
An empirical assessment of performance effects of cross-functionalcoopetition in german firms
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), Warsaw, Poland]Thieme, Niklas -
Managing online retailers’ payment transaction costs across countries
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), Warsaw, Poland]Grüschow, Robert
Kemper, Jan
Brettel, Malte -
Balancing profitability and sustainability: defining the triple bottom line approach in entrepreneurship
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), Warsaw, Poland]Fischer, Denise -
Providing customer-individual payment services in b2c e-commerce
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), Warsaw, Poland]Grüschow, Robert -
How to involve customer characteristics in retailers’ payment provision strategy??
published as: Contribution to a conference proceedings
in: [European Academy of Management Conference (EURAM), Warsaw, Poland]Grüschow, Robert -
How do new venture liabilities effect employed dynamic capabilities?
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Hecking, Tim -
Dynamic capabilities in new ventures-What are they and how do they develop?
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Hecking, Tim -
Why am I green? Looking inside founder identity in sustainable entrepreneurship
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Fischer, Denise
Mauer, René
Brettel, Malte -
Regulatory focus in sustainable entrepreneurship: How mindsets impact the entrepreneurial process
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Fischer, Denise
Mauer, René
Brettel, Malte -
Strategic firm resources and entrepreneur's exit strategies. Do they matter and if yes, how?
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Deutschmann, Tobias
Gößwein, Julia
Brettel, Malte -
New venture teams: Differences in learning style preferences and their implications for the opportunity recognition process and team interaction
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Staudigl, Luitpold
Brettel, Malte -
On the effects of resource dynamics in new ventures – the influence on entrepreneurial exit strategies
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Gößwein, Julia
Deutschmann, Tobias
Brettel, Malte -
No risk, no fun: Risk attitude and entrepreneur’s exit strategies
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Deutschmann, Tobias
Brettel, Malte -
Networks and their influence on entrepreneur’s exit success
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Gebhardt, Philipp
Brettel, Malte -
Was my exit successful? - The impact of the exit strategy on entrepreneurial exit success
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Gebhardt, Philipp
Brettel, Malte -
The deep water of new venture team psychology: Learning preferences and their impact on new venture orientation, innovation and performance
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Staudigl, Luitpold
Brettel, Malte -
Entrepreneurship – Designing new ventures
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Staudigl, Luitpold
Chwallek, Constanze
Brettel, Malte -
Birds of a feather - Influence of similarity biases on venture contract negotiations
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Minis, Michael
Mauer, René
Brettel, Malte -
Trust and control - Influence on new venture contract negotiations
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Minis, Michael
Mauer, René
Brettel, Malte -
Temporal change patterns of entrepreneurial orientation - A longitudinal investigation of CEO successions
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Grühn, Bastian
Brettel, Malte -
The effect of top management team structure and compensation on entrepreneurial orientation
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Grühn, Bastian
Brettel, Malte -
Short and long-term effects of entrepreneurial orientation - A long-term longitudinal analysis
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Grühn, Bastian
Brettel, Malte -
Entrepreneurial leadership: How control-based strategies influence the leadership-performance relationship
published as: Contribution to a conference proceedings
in: [G-Forum 2015, Kassel, Germany]Koch, Daniel
Mauer, René
Brettel, Malte -
Generating actionable marketing insights by identifying online shopping strategies of consumers based on off-site clickstreams
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Schellong, Daniel
Brettel, Malte
Kemper, Jan -
Comparing the segmentation bases personal values, fashion attitudes and online shoppingattitudes towards consumer purchase behavior in online fashion retail
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Scheuffelen, Stefan
Kemper, Jan
Brettel, Malte -
Understanding the interdependencies between the segmentation bases personal values, fashion attitudes and online shopping attitudes in the online fashion retail environment RWTH Aachen University
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Scheuffelen, Stefan
Kemper, Jan
Brettel, Malte -
How do customers react to price changes in fashion e-commerce in different countries? A Cross-cultural approach
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Kemper, Jan
Heuer, David
Brettel, Malte -
Do You Exactly Know Why You Want to Buy This? Towards a Model of Post-purchaseSatisfaction and Product Returns in Online Retailing
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Hellemann, Niklas J.
Brettel, Malte -
Enhancing Organizational Learning: Empirical Evidence about the Effect of Cross-functional Coopetition on the Acquisition and Integration of Knowledge
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Thieme, Niklas
Brettel, Malte -
Myopic Management in the Context of Share Repurchases
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Willmann, Daniel
Brettel, Malte -
How to Develop Cost-efficient and Customized Payment Portfolios in E-commerce?
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Grüschow, Robert
Kemper, Jan
Brettel, Malte -
Managing Payment Transaction Costs at Multinational Online Retailers
published as: Contribution to a conference proceedings
in: [American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]Grüschow, Robert
Kemper, Jan
Brettel, Malte -
Business Model Orientation: Exploring the “Meta-Capability” for Business Model Change
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, Vancouver, Canada]Wulff, Johann-Peter
Flatten, Tessa Christina -
The Practice of Myopic Marketing and Innovation Management and Credit Ratings
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, Vancouver, Canada]Willmann, Daniel
Brettel, Malte -
Three is the Magic Number: How Entrepreneurs Balance Economy, Environment, and Society
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, Vancouver, Canada]Fischer, Denise
Mauer, René -
Towards the Effectual Firm – Conceptualizing Effectuation on the Firm Level
published as: Contribution to a conference proceedings
in: [Academy of Management (AOM) Annual Meeting, Vancouver, Canada]Koch, Daniel
Mauer, René
Brettel, Malte -
Machiavellianism or Morality: Which Behavior Pays Off In Online Innovation Contests?
published as: Journal Article
in: Journal of management information systems : JMISHutter, Katja
Füller, Johann
Hautz, Julia
Bilgram, Volker
Matzler, Kurt -
Leveraging the Sustainability Potential of Mass Customization through Product Service Systems in the Consumer Electronics Industry
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPHankammer, Stephan
Steiner, Frank -
Applying an entrepreneurial cognition lens to entrepreneurship education
published as: Dissertation / PhD ThesisEckerle, Philipp -
The marketing department's power - resource dependence perspectives on drivers : context Factors, and organizational effects
published as: Dissertation / PhD ThesisMarx-Voß, Corina -
Poka Yoke für Dienstleistungen : Ein Ansatz zur Vermeidung von Kundenfehlern
published as: Contribution to a book
in: Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken / Manfred Bruhn, Karsten Hadwich (Hrsg.)Brust, Leona
Papen, Marie-Christin
Schumacher, May-Britt
Siems, Florian Ulrich -
Customer Integration - A Critical Case-supported Observation of the Risks of a Marketing Trend
published as: Journal Article
in: Journal of the Academy of Business & EconomicsBallendat, Mareike
Hütten, Antje
Antons, David
Niemand, Thomas
Siems, Florian U. -
Perceived quality : an empirical investigation of its effects on financial analysts, firm value, and risk
published as: Dissertation / PhD ThesisLiefländer, Christoph -
How firms develop capabilities in crowdsourcing: Evidence from a mixed-method study
published as: Contribution to a book, Contribution to a conference proceedings
in: Academy of Management proceedings. - 2015,1Pollok, Patrick
Lüttgens, Dirk
Piller, Frank Thomas -
How Service-Oriented Films Profit from Dynamic Capabilities
published as: Contribution to a conference proceedings
in: [75th Annual Meeting of the Academy of Management, 2015-08-07 - 2015-08-11, Vancouver, British Columbia, Canada]Flatten, Tessa Christina
Schmidt, Sebastian
von den Driesch, Till
Karcisky, Tessa -
Entrepreneurial motivation in sustainable entrepreneurship : How motivation factors impact the entrepreneurial process
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchFischer, Denise
Mauer, René -
How to foster effectuation in the corporate context : Leadership as antecedent of corporate effectuation
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchKoch, Daniel
Mauer, René -
Amit & Zott Revisited : Refining the measurement of BUSI
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchWulf, Johann-Peter
Flatten, Tessa Christina -
Business model orientation : How can firms cultivate a preparedness for business model change?
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchWulf, Johann-Peter
Flatten, Tessa Christina -
Differenzierungsmöglichkeiten durch Mass Customization
published as: Contribution to a book
in: Wachstum durch Differenzierung / hrsg. von F. Bailom, K. Matzler & K. WeberPiller, Frank Thomas -
Open Innovation : Analyse der Effizienz von Open Innovation und alternativen Strategien der Zusammenarbeit in der F&E
published as: PreprintLüttgens, Dirk
Piller, Frank Thomas -
The Relevance of Manufacturing Flexibility in the Context of Industrie 4.0
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPBrettel, Malte
Klein, M.
Friederichsen, Niklas -
Exploring cross-functional coopetition : research on antecedents and performance implications
published as: Book, Dissertation / PhD ThesisMeuer, Marcel W. -
Schnittstellenmanagement in der Business-to-Business-Praxis : Wie Unternehmen interne und externe Komplexität managen
published as: Journal Article
in: Zeitschrift für wirtschaftlichen FabrikbetriebSchuh, Günther
Wentzel, Daniel
Rudolf, Stefan
Erkin, Aras
Gerlach, Max
et al. -
This is my firm! : The influence of psychological ownership on entrepreneurial exit intention and exit strategies
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchDeutschmann, Tobias
Brettel, Malte -
The Social Value of Information Technology : How IT Investments Enhance Hospital Reputation
published as: Contribution to a conference proceedings
in: [Proceedings of the Academy of Management Conference 2015, August 7-11, 2015 in Vancouver, British Columbia, Canada]Antons, David
Salge, Torsten Oliver
Barrett, Michael
Kohli, Rajiv
Oborn, Eivor -
Does It Pay to Be Good and Green? : A Cross-Sectional Analysis of Corporate Sustainability
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management proceedings. - 2015, Meeting Abstract SupplementJaeger, Florian
Flatten, Tessa Christina
Brettel, Malte -
Extending the Privacy Calculus : The Role of Psychological Ownership
published as: Contribution to a book, Contribution to a conference proceedings
in: Building a better world through information systems : International Conference on Information Systems (ICIS 2014), Auckland, New Zealand, 14 - 17 December 2014 ; [the major annual meeting of the Association for Information Systems (AIS)]. - Vol. 4Cichy, Patrick
Salge, Torsten Oliver
Kohli, Rajiv -
Privacy Paradox Revised : Pre-Existing Attitudes, Psychological Ownership, and Actual Disclosure
published as: Contribution to a book, Contribution to a conference proceedings
in: Building a better world through information systems : International Conference on Information Systems (ICIS 2014), Auckland, New Zealand, 14 - 17 December 2014 ; [the major annual meeting of the Association for Information Systems (AIS)]. - Vol. 4Kehr, Flavius
Wentzel, Daniel
Kowatsch, Tobias -
Business Model Orientation: Exploring the ‘Meta-Capability’ for Business Model Change
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management proceedings. - 2015, Meeting Abstract SupplementWulf, Johann-Peter
Flatten, Tessa Christina -
Unternehmen in akuten Krisensituationen : eine qualitative Untersuchung umsetzungsrelevanter Faktoren zur Krisenbewältigung
published as: Dissertation / PhD ThesisDroege, Ernest-Walther Karl -
Taking Risk: Operational Volatility and Its Relation to Finance
published as: Contribution to a conference proceedings
in: Academy of management annual meeting proceedings. - 2015Bendig, David
Brettel, Malte -
The Influence of Inventory Leanness on Stock Performance: New Evidence from Equity Offerings
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Academy of management annual meeting proceedingsBendig, David
Brettel, Malte -
Understanding the Dynamics of Nascent Entrepreneurship : Prestart-Up Experience, Intentions, and Entrepreneurial Success
published as: Journal Article
in: Journal of small business management : JSBMHopp, Christian
Sonderegger, Rolf -
Signaling, selection and transition: empirical evidence on stepping-stones and vicious cycles in temporary agency work
published as: Journal Article
in: International journal of human resource managementHopp, Christian
Minten, Axel
Toporova, Nevena -
Blissfully ignorant: the effects of general privacy concerns, general institutional trust, and affect in the privacy calculus
published as: Contribution to a book, Journal Article
in: Information systems journal : ISJKehr, Flavius
Kowatsch, Tobias
Wentzel, Daniel
Fleisch, Elgar -
The Evolution of Privacy Norms : Mapping 35 Years of Technology- Related Privacy Discourse, 1980-2014
published as: Contribution to a conference proceedings
in: Proceedings of the 36th International Conference on Information Systems (ICIS)Cichy, Patrick
Salge, Torsten Oliver -
What Drives Advertising Success on Facebook? An Advertising-Effectiveness Model : Measuring the Effects on Sales Of “Likes”and Other Social-Network Stimuli
published as: Journal Article
in: Journal of advertising researchBrettel, Malte
Reich, Jens-Christian
Gavilanes, Jose M.
Flatten, Tessa Christina -
Logistics innovation development : a micro-level perspective
published as: Journal Article
in: International journal of physical distribution and logistics managementda Mota Pedrosa, Alex
Blazevic, Vera
Jasmand, Claudia -
Family exit in family firms : how network ties affect the owner's intention to follow the private private equity succession route
published as: Journal Article
in: Schmalenbach business review: sbrKreer, Florian
Mauer, René
Limbach, Peter
Brettel, Malte -
How Organizational Culture Influences Innovativeness, Proactiveness, and Risk-Taking : Fostering Entrepreneurial Orientation in SMEs
published as: Journal Article
in: Journal of small business management : JSBMBrettel, Malte
Chomik, Christoph
Flatten, Tessa Christina -
An intersubjective perspective on entrepreneurial decision making : a computer simulation study on the implications of networks and interactions for effectuation
published as: Dissertation / PhD ThesisJansen, Jan Willem -
Microgel-functionalised fibres with pH-optimised degradation behaviour : a promising approach for short-term medical applications
published as: Journal Article
in: BioNanoMaterialsFehér, Katalin
Romstadt, Tobias
Böhm, Christian A.
Kolkenbrock, Martin
Blau, Maximilian F.
et al. -
Using nanoscale fillers to improve the thermal properties of fibre reinforced thermoplastic composites regarding processing time
published as: Contribution to a book, Contribution to a conference proceedings
in: Combined strength. Unsurpassed innovation : CAMX, the Composites and Advanced Materials Expo ; October 13 - 16, 2014: conference, October 14 - 16, 2014: exhibits ; Orlando, Florida, Orange County Convention Center / produced by ACMA; SAMPE. Edited by: Scott W. Beckwith ...Brüll, Robert
Seide, Gunnar Henrik
Gries, Thomas
Hütten, Antje -
Do Transaction Costs of Payment Systems Differ Across Customers in E-commerce?
published as: Contribution to a book, Contribution to a conference proceedings
in: ECIS 2015 completed reseaech papersGrüschow, Robert
Kemper, Jan
Brettel, Malte -
Vorstellung VIP-Projekt "Piezoelektrische Sensorfasern"
published as: Journal Article
in: Mitteilungen / Institut für TextiltechnikGlauß, Benjamin
Zhu, Jingnan
Steinmann, Wilhelm
Seide, Gunnar Henrik
Gries, Thomas
et al. -
Self-determination theory, social media and charitable causes : An in-depth analysis of autonomous motivation
published as: Journal Article
in: European journal of social psychologyFerguson, Ronald
Gutberg, Jennifer
Schattke, Kaspar
Paulin, Michèle
Jost, Nina -
Does Your Online Advertising Work for Every Consumer? : Measuring Age-Related Advertising Effectiveness in an Internet Company
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference / edited by Dawn R. Deeter-SchmelzGrassmann, Johannes
Brettel, Malte -
Antecedents To Pricing Strategy : Factors Driving The Selection Of Pricing Strategy For New Products or Services Of Technology-Based New Ventures
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference / edited by Dawn R. Deeter-SchmelzKaiser, Jonas Jan Boris
Brettel, Malte -
Interrelations of Advertising Channels—An Empirical Study on Online Purchase Behavior
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference / edited by Leroy Robinson, JrHild, Sebastian
Brettel, Malte -
Brand competition in fashion e-commerce
published as: Journal Article
in: Electronic commerce research and applicationsHeuer, David
Brettel, Malte
Kemper, Jan -
Competitive advantage through entrepreneurial decision-making : Effectuation for fast problem-solving
published as: Journal Article
in: Die BetriebswirtschaftBlauth, Matthias
Mauer, René
Brettel, Malte -
Validating effectual orientation as strategic direction in the corporate context
published as: Journal Article
in: European management journalWerhahn, Dorothea
Mauer, René
Flatten, Tessa C.
Brettel, Malte -
How CEO experience, personality, and network affect firms' dynamic capabilities
published as: Journal Article
in: European management journalvon den Driesch, Till
da Costa, Maika Eva Susanne
Flatten, Tessa Christina
Brettel, Malte -
How Entrepreneurial Firms Profit From Pricing Capabilities : An Examination of Technology-Based Ventures
published as: Journal Article
in: Entrepreneurship theory and practiceFlatten, Tessa Christina
Engelen, Andreas
Möller, Timo
Brettel, Malte -
Economic perspectives on 3D printing
published as: Dissertation / PhD ThesisWeller, Christian -
Breathing down your neck : the impact of queues on customers using a service
published as: Dissertation / PhD ThesisDahm, Martin -
Fostering absorptive capacity through leadership : A cross-cultural analysis
published as: Journal Article
in: Journal of World BusinessFlatten, Tessa
Adams, Daniel
Brettel, Malte -
Investing in Information Systems: On the Behavioral and Institutional Search Mechanisms Underpinning Hospitals' IS Investment Decisions
published as: Contribution to a book, Journal Article
in: MIS quarterlySalge, Torsten Oliver
Kohli, Rajiv
Barrett, Michael -
Purchasing for someone else in a B2B context: joint effects of accountability and choice overload
published as: Dissertation / PhD ThesisSchaffrath, Kathrin -
High product variety and company performance - organization and configuration of strategic capabilities
published as: Dissertation / PhD ThesisWellige, Moritz -
The modularity-performance link : a contingency perspective
published as: Contribution to a conference proceedings
in: [POMS 26th Annual Conference, 08.05.2015-11.05.2015, Washington, DC, USA]Brettel, Malte
Friederichsen, Niklas -
The Impact of inventory management on debtor performance
published as: Contribution to a conference proceedings
in: [POMS 26th Annual Conference, 08.05.2015-11.05.2015, Washington, DC, USA]Brettel, Malte
Bendig, David -
The inventory-performance-link at security offerings
published as: Contribution to a conference proceedings
in: [POMS 26th Annual Conference, 08.05.2015-11.05.2015, Washington, DC, USA]Brettel, Malte
Bendig, David -
Entrepreneurial Orientation, Firm Performance, and the Moderating Role of Transformational Leadership Behaviors
published as: Journal Article
in: Journal of managementEngelen, Andreas
Gupta, V.
Strenger, L.
Brettel, Malte -
Broadcast search via open innovation intermediaries : multi-method research on organizational success factors
published as: Dissertation / PhD ThesisZynga, Andreas Michael -
Business Models with Additive Manufacturing ; Opportunities and Challenges from the Perspective of Economics and Management
published as: Contribution to a book
in: Advances in production technology / ed. by Christian BrecherPiller, Frank Thomas
Weller, Christian
Kleer, Robin -
Joining Forces or Going It Alone? On the Interplay among External Collaboration Partner Types, Interfirm Governance Modes, and Internal R&D
published as: Journal Article
in: The journal of product innovation managementGesing, Judith
Antons, David
Piening, Erk P.
Rese, Mario
Salge, Torsten Oliver -
Economic Implications of Additive Manufacturing and the Contribution of MIS
published as: Journal Article
in: Business & information systems engineeringThiesse, Frédéric
Wirth, Marco
Kemper, Hans-Georg
Moisa, Michelle
Morar, Dominik
et al. -
Business Models with Additive Manufacturing : opportunities and Challenges from the Perspective of Economics and Management
published as: Contribution to a book
in: Advances in Production Technology / edited by Christian BrecherPiller, Frank Thomas
Weller, Christian
Kleer, Robin -
Economic implications of 3D printing : arket structure models in light of additive manufacturing revisited
published as: Journal Article
in: International journal of production economicsWeller, Christian
Kleer, Robin
Piller, Frank Thomas -
Exploring mobile market research : the impact of SMS and e-mail invitations on outcome rates of stationary and mobile web surveys
published as: Dissertation / PhD ThesisDziewięcki, Daniel Grzegorz -
Strategic Pricing Decisions as Cornerstones for Successful Marketing Management : An Empirical Study on Technology-Based SMEs
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference / edited by Leroy RobinsonMöller, Timo Ewald
Brettel, Malte -
Understanding the Antecedents, Contingencies, and Performance Implications of Process Innovation : A Dynamic Capabilities Perspective
published as: Journal Article
in: The journal of product innovation managementPiening, Erk Peter
Salge, Torsten Oliver -
Innovation in networks : performance implications of cooperation design by the example of electric vehicledevelopment
published as: Dissertation / PhD ThesisMüller, Philip -
Organizational corruption in companies - antecedents, control mechanisms, and performance effects
published as: Dissertation / PhD ThesisKarmann, Tobias -
The Energiewende in the German residential sector : empirical essays on homeowners' choices of space heating technologies
published as: Dissertation / PhD ThesisMichelsen, Carl Christian -
Organizing collaborative innovation : studying the process of intermedieries for open innovation
published as: Dissertation / PhD ThesisDiener, Kathleen -
Sparkassenstiftungen als Instrumente des “Good Corporate Citizenship” von Sparkassen : eine Untersuchung vor dem Hintergrund der Geschichte der Gemeinwohlorientierung der Sparkassen
published as: Dissertation / PhD ThesisHomann, Raymond -
The long term performance consequences of responsive and proactive market orientation and innovation orientation : an empirical investigation of U.S. companies
published as: Dissertation / PhD ThesisJäger, Nikolai Alexander -
Leader's passion and its firm level consequences : an emperical investigation
published as: Dissertation / PhD ThesisKeller, Michael -
Employees' entrepreneurial and managerial decision making in uncertain corporate environments : exploring antecedents and effects of effectuation and causation in new product development
published as: Dissertation / PhD ThesisBlauth, Matthias -
Towards an integrated perspective on open innovation
published as: Dissertation / PhD ThesisSchamberger, Daniel K. -
Perspectives on the CFO: an empirical investigation of CFO power, the CEO-CFO relationship, and reasons for CFO dismissal
published as: Dissertation / PhD ThesisSchulmeyer, Malte -
A Contribution toward a Research Agenda: Identifying Impact Factors of Mass Customization on Environmental Sustainability
published as: Journal Article
in: International Journal of Industrial Engineering and ManagementPourabdollahian, Golboo
Steiner, Frank
Rasmussen, Ole Horn
Hankammer, Stephan -
Potenziale einer Forschungsdisziplin Wirtschaftsingenieurwesen
published as: BookSchuh, Günther
Warschat, Joachim
Piller, Frank Thomas -
The Value of Customer Cocreated Knowledge during the Innovation Process
published as: Journal Article
in: The journal of product innovation managementMahr, Dominik
Lievens, Annouk
Blazevic, Vera -
“Wanna Supersize That?” : Consumers' Choice of Superior Options
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Advances in consumer researchHeidig, Wibke
Wentzel, Daniel
Tomczak, Torsten -
Tangible Possessions and the Self : How Objects Reduce Perceived Distance to Their Symbolized Meanings
published as: Journal Article
in: Advances in consumer researchScharfenberger, Philipp
Wentzel, Daniel
Warlop, Luk
Tomczak, Torsten -
Entrepreneurs' trust in their investor : an empirical investigation of antecedents and consequences in the post-investment phase
published as: Dissertation / PhD ThesisMiddelhoff, Jan -
Environmental and Social Impacts of Mass Customization: An Analysis of Beginning-of-Life Phases
published as: Contribution to a book, Contribution to a conference proceedings
in: Advances in Production Management Systems. Innovative and Knowledge-Based Production Management in a Global-Local World : IFIP WG 5.7 International Conference, APMS 2014, Ajaccio, France, September 20-24, 2014, Proceedings, Part II / edited by Bernard Grabot, Bruno Vallespir, Samuel Gomes, Abdelaziz Bouras, Dimitris KiritsisPourabdollahian, Golboo
Steiner, Frank -
On the Importance of Mediating Dynamic Capabilities for Ambidextrous Organizations
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Procedia CIRPJiang, Ruth
Kortmann, Sebastian -
Antecedents of entrepreneurs' trust in their investor in the postinvestment phase – do something good!
published as: Journal Article
in: Venture capitalMiddelhoff, Jan
Mauer, René
Brettel, Malte -
Does the presence of a formal business plan increase formal financial support? Empirical evidence from the PSED II on the signalling and mimetic nature of formal business planning
published as: Journal Article
in: Applied Economics LettersHopp, Christian -
“Wanna Supersize That?” Consumers' Choice of Superior Options
published as: Journal Article
in: Advances in Consumer ResearchHeidig, Wibke
Wentzel, Daniel
Tomczak, Torsten -
Effectuation in Production : How Production Managers Can Apply Decision-Making Techniques of Successful Entrepreneurs
published as: Contribution to a conference proceedings
in: [16th International Conference on Manufacturing and Industrial Engineering, ICMIE 2014, 24.10.2014-25.10.2014, London, UK]Brettel, Malte
Bendig, David
Keller, M.
Rosenberg, M. -
Economic Implications of 3D Printing : Market Structure Models Revisited
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Academy of Management proceedings. - 2014, Meeting Abstract SupplementWeller, Christian
Kleer, Robin
Piller, Frank Thomas
Hinke, Christian -
Opening the Black Box of 'Not-Invented-Here' : Attitudes, Decision Biases, and Behavioral Consequences
published as: Journal Article
in: The Academy of Management perspectives : AMPAntons, David
Piller, Frank Thomas -
Linking Strategic Flexibility and Operational Efficiency : The Mediating Role of Ambidextrous Operational Capabilities
published as: Contribution to a book, Journal Article
in: Journal of operations managementKortmann, Sebastian
Gelhard, Carsten
Zimmermann, Carsten
Piller, Frank Thomas -
Enhancing Customization with 3D printing : value Creation Potential of Additive Manufacturing from a Consumer’s Perspective
published as: Contribution to a book, Contribution to a conference proceedings
in: 12th Annual Open and User Innovation Conference : July 28-30, 2014 ; the 12th International Open and User Innovation WorkshopWeller, C.
Kleer, Robin
Piller, Frank Thomas -
Effectuation in Manufacturing : How Entrepreneurial Decision-making Techniques can be used to Deal with Uncertainty in Manufacturing
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Procedia CIRPBrettel, Malte
Bendig, David
Keller, Michael
Friederichsen, Niklas
Rosenberg, Marius -
How Virtualization, Decentralization and Network Building Change the Manufacturing Landscape: An Industry 4.0 Perspective
published as: Journal Article
in: International journal of mechanical, aerospace, industrial and mechatronics engineeringBrettel, Malte
Friederichsen, Niklas
Keller, Michael
Rosenberg, Marius -
Increasing the Problem Solving Speed Through Effectual Decision Making
published as: Contribution to a conference proceedings, Journal Article
in: Academy of Management ProceedingsBlauth, Matthias Jan
Mauer, René
Friederichsen, Niklas -
Why some firms are better able to collaborate with innovation intermediaries than others
published as: Contribution to a conference proceedings, Journal Article
in: Annual meeting proceedings / Academy of ManagementPollok, Patrick
Lüttgens, Dirk -
Leading Edge Users and Latent Consumer Needs in Electromobility : Findings from a Nethnographic Study of User Innovation in High-Tech Online Communities
published as: PreprintPollok, Patrick
Lüttgens, Dirk
Piller, Frank Thomas -
Managing relationships in interdisciplinary research projects - the HoQ experience
published as: Contribution to a book, Contribution to a conference proceedings
in: Conference Proceedings of the 13th International Science-to- Business Marketing Conference on Cross Organizational Value CreationSiems, Florian
Papen, Marie-Christin
Hütten, Antje S. J.
Niemand, Thomas
Walcher, D.
et al. -
Identitätsbildung in Communities of Interest am Beispiel der Normung und Standardisierung
published as: Dissertation / PhD ThesisHirsch, Thomas -
Ramp-Up Management as an Approach to Mitigating Instability in the Adaptation of Solution Spaces in High-Variety Business Environments
published as: Contribution to a conference proceedings, Journal Article
in: Procedia CIRPSteiner, Frank -
Fostering Creativity in New Product Development through Entrepreneurial Decision Making
published as: Journal Article
in: Creativity and innovation managementBlauth, Matthias
Mauer, Rene
Brettel, Malte -
The Effect of Organizational Culture on Entrepreneurial Orientation : A Comparison between Germany and Thailand
published as: Contribution to a book, Journal Article
in: Journal of small business managementEngelen, Andreas
Flatten, Tessa Christina
Thalmann, Julia Kristin
Brettel, Malte -
Motivating millennials to engage in charitable causes through social media
published as: Journal Article
in: Journal of service managementPaulin, Michele
Ferguson, Ronald J.
Jost, Nina
Fallu, Jean-Mathieu -
Fighting the fire : improvisational behavior during the production launch of new products
published as: Journal Article
in: International journal of operations & production management : IJOPMGross, Uwe -
Entrepreneurial orientation in turbulent environments: The moderating role of absorptive capacity
published as: Journal Article
in: Research policyEngelen, Andreas
Kube, Harald
Schmidt, Susanne
Flatten, Tessa Christina -
Firms, Users, and Innovation : An Interactive Model of Coupled Open Innovation
published as: Contribution to a book
in: New Frontiers in Open Innovation / Henry Chesbrough(ed.) and Wim Vanhaverbeke(ed.) and Joel West(ed.).Piller, Frank Thomas
West, Joel -
Strategic Capabilities to Manage High-Variety Production Environments: The Role of Underlying Activities and Organizational Resources
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 : Twenty Years of Mass Customization – Towards New Frontiers / edited by Thomas D. Brunoe, Kjeld Nielsen, Kaj A. Joergensen, Stig B. TapsSteiner, Frank
Wellige, Moritz -
Mass-Customization Service Encounters : the Influence of the Co-Design Process Structure on Performance
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 : Twenty Years of Mass Customization – Towards New Frontiers / edited by Thomas D. Brunoe, Kjeld Nielsen, Kaj A. Joergensen, Stig B. TapsOversohl, Miriam
Wellige, Moritz -
Extending the Theoretical Framework of Mass Customization: Initial and Adaptive Solution Space Development for High-Variety Production Environments
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 : Twenty Years of Mass Customization – Towards New Frontiers / edited by Thomas D. Brunoe, Kjeld Nielsen, Kaj A. Joergensen, Stig B. TapsSteiner, Frank -
Innovating Across Boundaries : Towards an Ecosystem View of the Multinational Corporation
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2014, Philadelphia, USASalge, Torsten Oliver
Schäfer, Sebastian
Piening, Erk Peter -
HR Systems and Interpersonal Workplace Deviance : A Dynamic Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2014, Philadelphia, USAPiening, Erk Peter
Salge, Torsten Oliver
Baluch, Alina McCandless
Park, Tae-Yun -
The Geography of Imitation: Global Innovation Ecosystems and the Risk of Being Infringed
published as: Contribution to a conference proceedings
in: Proceedings of the Strategic Management Society 34th Annual International Conference 2014, Madrid, SpainFoege, J. Nils
Salge, Torsten Oliver
Piening, Erk Peter -
Not for everybody: Why some organisations benefit more from open innovation than others
published as: Contribution to a book
in: Open innovation research, management and practice / ed. Joe TiddSalge, Torsten Oliver
Bohné, Thomas Marc
Farchi, Tomas
Piening, Erk Peter -
Top Management's Transformational Leader Behaviors and Innovation Orientation : A Cross-Cultural Perspective in Eight Countries
published as: Journal Article
in: Journal of international managementEngelen, Andreas
Schmidt, Susanne
Strenger, Lis Senta
Brettel, Malte -
Is Sustainable Mass Customization an Oxymoron? : An Empirical Study to Analyze the Environmental Impacts of a MC Business Model
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014 : Twenty Years of Mass Customization – Towards New Frontiers / edited by Thomas D. Brunoe, Kjeld Nielsen, Kaj A. Joergensen, Stig B. TapsPourabdollahian, Golboo
Taisch, Marco
Piller, Frank Thomas -
Core Capabilities of Sustainable Mass Customization
published as: Contribution to a book
in: Knowledge-based configuration : from research to business cases / ed. by Alexander Felfernig; Lothar Hotz; Claire Bagley; Juha TiihonenBlazek, Paul
Piller, Frank Thomas -
Anforderungsprofil und Ausbildung zum Innovationsmanager
published as: Contribution to a book
in: Der Innovationsmanager : Wertsteigerung durch ein ganzheitliches Innovationsmanagement / hrsg. von Hans-Gerd Servatius ... Mit Beitr. von Uwe Gehrmann ...Piller, Frank Thomas
Kleer, Robin
Gülpen, Christian -
Das Innovationssystem von Unternehmen
published as: Contribution to a book
in: Der Innovationsmanager : Wertsteigerung durch ein ganzheitliches Innovationsmanagement / hrsg. von Hans-Gerd Servatius ... Mit Beitr. von Uwe Gehrmann ...Servatius, Gerd
Piller, Frank Thomas -
Dienstleistungen produktiv gestalten: Produktindividualisierung im Einzelhandel
published as: PreprintMöslein, Kathrin
Piller, Frank Thomas -
Wisdom of the Crowd and Capabilities of a Few: Internal Success Factors of Crowdsourcing for Innovation
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsLüttgens, Dirk
Pollok, Patrick
Antons, David
Piller, Frank Thomas -
Measuring open innovation : A toolkit for successful innovation teams
published as: Journal Article
in: PerformanceErkens, Marc
Wosch, Susanne
Piller, Frank Thomas
Lüttgens, Dirk -
Planvoll, nicht (nur) zufällig: Erfolgreiche Geschäftsmodell-Innovation in Unternehmen
published as: Journal Article
in: IM + io : das Magazin für Innovation, Organisation und ManagementPiller, Frank Thomas
Gülpen, Christian
Lüttgens, Dirk -
How Self-Justification Indirectly Drives Escalation of Commitment : A Motivational Perspective
published as: Journal Article
in: Schmalenbach business review : Sbr = Schmalenbachs Zeitschrift für betriebswirtschaftliche ForschungMahlendorf, Matthias D.
Steinkühler, Dominik
Brettel, Malte -
The Effectiveness of Management Control in Small Firms: Perspectives from Resource Dependence Theory
published as: Journal Article
in: Journal of small business managementBrettel, Malte
Voss, Uwe -
Der Innovationsmanager : Wertsteigerung durch ein ganzheitliches Innovationsmanagement
published as: BookPiller, Frank Thomas
Servatius, Gerd -
GOSIP in Cyberspace: Conceptualization and Scale Development for General Online Social Interaction Propensity
published as: Journal Article
in: Journal of research in interactive marketingBlazevic, Vera
Wiertz, Caroline
Cotte, June
de Ruyter, Ko
Keeling, Debbie Isobel -
Strategic Capabilities of Mass Customization Based E-Commerce : Construct Development and Empirical Test
published as: Contribution to a book, Contribution to a conference proceedings
in: 2014 47th Hawaii International Conference on System Sciences (HICSS 2014) : Waikoloa, Hawaii, USA, 6 - 9 January 2014 ; [proceedings] / [sponsored by the Shidler College of Business, University of Hawai i at Manoa. Technically co-sponsored by the IEEE Computer Society. Ed. by Ralph H. Sprague, Jr.]Piller, Frank Thomas
Harzer, Thorsten Simon
Ihl, Jan Christoph
Salvador, Fabrizio -
Having, Holding, Being: The Relevance of Graspability for the Self-Extension Function of Symbolic Objects and Their Symbolized Meanings
published as: Abstract, Contribution to a conference proceedings
in: 28th International Congress of Applied Psychology (ICAP 2014) : From crisis to sustainable well-being ; 8-13 July, Paris, France ; abstract bookScharfenberger, Philipp
Wentzel, Daniel -
Multidimensional Scaling of Visual Design: An Objective Approach of Determining Similarities
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: EMAC 2014 : European Marketing Academy ; 43rd annual conference 2014 ; paradigm shifts and interactions ; Valencia, June, 3-6 ; conference proceedings / Ed.: Enrique Bigné, EMAC 2014 Conference ChairLandwehr, Jan R.
Wentzel, Daniel -
Breathing Down Your Neck: The Impact of Queues on Customers Using a Service
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: EMAC 2014 : European Marketing Academy ; 43rd annual conference 2014 ; paradigm shifts and interactions ; Valencia, June, 3-6 ; conference proceedings / Ed.: Enrique Bigné, EMAC 2014 Conference ChairDahm, Martin
Wentzel, Daniel
Herzog, Walter -
von Walter, Benjamin
Wentzel, Daniel
Tomczak, Torsten -
Can Friends Also Become Customers? : The Impact of Employee Referral Programs on Referral Likelihood
published as: Journal Article
in: Journal of service research : JSRWentzel, Daniel
Tomczak, Torsten
Henkel, Sven -
Gestaltung von Kooperationsprozessen interdisziplinärer Forschungsnetzwerke
published as: Dissertation / PhD ThesisJooß, Claudia Brigitte -
Effectual orientation
published as: Dissertation / PhD ThesisWerhahn, Dorothea -
The dark side of product quality: how product harm crises affect customers and financial markets
published as: Dissertation / PhD ThesisBusse, Sarah -
Antecedents of immigrant consumer behavior
published as: Dissertation / PhD ThesisAbedin, Annas -
Strategy formation under uncertainty : towards a better understanding of prediction and control
published as: Dissertation / PhD ThesisTillmanns, Philipp Matthias -
Toward a better understanding of absorptive capacity : a cross-cultural investigation of its antecedents and performance implications
published as: Dissertation / PhD ThesisAdams, Daniel -
Special issue: High profile employees and spin offs
published as: Book
in: Journal of business economics : JBE = Zeitschrift für Betriebswirtschaft : ZfBFabel, Oliver
Hopp, Christian -
The Potentials of “Effectuation” for the Resolution of the “Polylemma of Production”
published as: Journal Article
in: International journal of business and management studies : IJBMSSchuh, Günther
Brettel, Malte
Wesch-Potente, Cathrin
Potente, Till
Rosenberg, Marius -
High-profile employees at universities and their intentions of commercializing research results
published as: Contribution to a book, Journal Article
in: Journal of business economics : JBE = Zeitschrift für Betriebswirtschaft : ZfBBrettel, Malte
Mauer, René
Walter, Thomas -
Services in Open Innovation : Mit richtigen Partnern zu neuen Ideen
published as: Journal Article
in: Service todayDiener, Kathleen
Gülpen, Christian
Piller, Frank Thomas -
Wissen, nicht raten : Mit dem richtigen Partner zum Erfolg im Innovationsprozess
published as: Journal Article
in: InnovationsmanagerDiener, Kathleen
Gülpen, Christian
Piller, Frank Thomas -
Opportunity Recognition Workshop
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Flatten, Tessa Christina
Brettel, Malte -
Matchpanel : Verbesserung des Networkings bei Veranstaltungen
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Flatten, Tessa Christina
Brettel, Malte
Töpker, Norbert -
Crowdfunding und -investing in StartUp- und Seedingphasen junger Unternehmen
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Appelhoff, Daniel
da Costa, Alvaro Filipe
Brettel, Malte -
Grace, Gold, or Glory? : Exploring Incentives for Invention Disclosure in the University Context
published as: Journal Article
in: The journal of technology transferWalter, Thomas
Ihl, Christoph
Mauer, René
Brettel, Malte -
A Blueprint for Decentral Production? : 3D Printing Technology Landscape for Digital Manufacturing Workshops
published as: Contribution to a conference proceedings
in: FabLabCon 2013 : The First European Fab Lab Conference ; Monday, September 9, 2013 - Aachen, GermanyWeller, C.
Merkt, Simon
Hinke, Christian -
The Potentials of “Effectuation” for the Resolution of the “Polylemma of Production”
published as: Journal Article
in: International journal of business and management studiesSchuh, Günther
Brettel, Malte
Wesch-Potente, Cathrin
Potente, Till
Rosenberg, Marius
et al. -
The entrepreneur's perception in the entrepreneur–VCF relationship : the impact of conflict types on investor value
published as: Journal Article
in: Venture Capital: An International Journal of Entrepreneurial FinanceBrettel, Malte
Mauer, René
Appelhoff, Daniel -
Netnography : Online Communities as a Source of Innovation in the Field of E-Mobility
published as: Journal Article
in: Wirtschaftswissenschaftliches StudiumStockinger, H.
Bartl, M.
Kalogirou, K.
Pollok, Patrick -
Rethinking the Privacy Calculus : On the Role of Dispositional Factors and Affect
published as: Contribution to a book, Contribution to a conference proceedings
in: Reshaping society through information systems design : International Conference on Information Systems (ICIS 2013) ; Milan, Italy, 15 - 18 December 2013 / [AIS]. - Vol. 4Kehr, Flavius
Wentzel, Daniel
Mayer, Peter -
Adding missing parts to the intention puzzle in entrepreneurship education: entrepreneurial self-efficacy, its antecedents and their direct and mediated effects
published as: Contribution to a book, Contribution to a conference proceedings
in: Entrepreneurial business and society : frontiers in European entrepreneurship research / ed. by Friederike Welter ...Mauer, René
Eckerle, Philipp
Brettel, Malte -
Profitieren von Kundenintegration
published as: Contribution to a book, Contribution to a conference proceedings
in: MC2012 : Profitieren von Kundenintegration ; Grösste deutschsprachige Tagung fur Customization, Personalisierung und Open Innovation ; Tagungsband ; 28.129.6.2012, Salzburg / Dominik Walcher, Frank Piller und Paul BlaZekWalcher, Dominik
Piller, Frank Thomas
Blazek, Paul -
Antecedents and Performance Implications of a Sales Department’s Learning and Entrepreneurial Orientation in SMEs
published as: Journal Article
in: Journal of small business managementBrettel, Malte
Spillecke, Susanne -
A more holistic perspective on corporate technological portfolio planning : The case of the energy sector
published as: Contribution to a conference proceedings, Journal Article
in: International journal of innovation managementLüttgens, Dirk
Antons, David -
Mass Customization as an Enabler of Network Resilience
published as: Contribution to a book
in: Intelligent non-hierarchical manufacturing networks / edited by Raúl Poler, Luís Maia Carneiro, Thomas Jasinski, Marc Zolghadri, Paolo PedrazzoliPiller, Frank Thomas
Steiner, Frank -
Co-Creation with Customers
published as: Contribution to a book
in: Leading open innovation / edited by Anne Sigismund Huff, Kathrin M. Möslein, and Ralf ReichwaldPiller, Frank Thomas
Ihl, Jan Christoph -
Open Innovation 2.0: Co-Creating with users : Interview with Anna M. Koeck
published as: Journal Article
in: Communications & strategiesPiller, Frank Thomas
Koeck, Anna M. -
Mass customisation in the built environment, architecture & construction : an introduction
published as: Contribution to a book
in: Mass customisation and personalisation in architecture and construction / edited by Poorang A. E. Piroozfar and Frank T. PillerPiroozfar, Poorang A. E.
Piller, Frank Thomas -
Problemkonferenzen
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Piller, Frank Thomas
Hilgers, Dennis
Ihl, Jan Christoph -
Three capabilities that make mass customization work
published as: Contribution to a book
in: Mass customisation and personalisation in architecture and construction / edited by Poorang A. E. Piroozfar and Frank T. PillerPiller, Frank Thomas -
Technologietransfer : Bedeutung und Herausforderungen
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Piller, Frank Thomas
Hilgers, Dennis
Ihl, Jan Christoph -
Open-Innovation-Plattformen aus Sicht der Wissenschaft
published as: Contribution to a book
in: Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung / Frank T. Piller ... (Hrsg.). Mit Beitr. von: Daniel Appelhoff ...Piller, Frank Thomas
Hilgers, Dennis
Ihl, Jan Christoph -
Open Innovation : Methoden und Erfolgsbeurteilung
published as: Journal Article
in: Wirtschaftswissenschaftliches Studium : WiStPiller, Frank Thomas
Lüttgens, Dirk
Pollok, Patrick -
Turning Friends into Customers? The Impact of Employee Referral Programs on Referral Likelihood
published as: Abstract, Contribution to a conference proceedings
in: EMAC 2013 : European Marketing Academy ; 42nd annual conference ; Lost in translation - marketing in an interconnected world Istanbul, June 4-7, 2013 ; conference proceedings / eds.: Elif Karaosmanoğlu ; A. Banu Elmadağ BaşWentzel, Daniel
Schmitz, Christian -
Upselling or Upsetting? Determinants of a Successful Upsell Option
published as: Abstract, Contribution to a conference proceedings
in: EURO INFORMS : 26th European conference in operational research ; MMXIIIROME ; abstract book ; Rome, 1-4 July, 2013, SAPIENZA, Univ. of RomaHeidig, Wibke
Wentzel, Daniel
Tomczak, Torsten -
Solid Possessions: How Objects Reduce Psychological Distance to Intangible Meanings
published as: Abstract, Contribution to a conference proceedings
in: EMAC 2013 : European Marketing Academy ; 42nd annual conference ; Lost in translation - marketing in an interconnected world Istanbul, June 4-7, 2013 ; conference proceedings / eds.: Elif Karaosmanoğlu ; A. Banu Elmadağ BaşScharfenberger, Philipp
Wentzel, Daniel
Warlop, Luk
Tomczak, Torsten -
Open Innovation und individuelle Wissensabsorption : eine empirische Analyse individueller Präferenzen bei der Integration externen Wissens
published as: Dissertation / PhD ThesisGruel, Wolfgang -
App platforms as two-sided markets: analysis and modeling of application distribution platforms for mobile devices
published as: Dissertation / PhD ThesisKouris, Iana -
Mass customisation and personalisation in architecture and construction
published as: BookPiroozfar, Poorang A. E.
Piller, Frank Thomas -
Praxishandbuch Technologietransfer : innovative Methoden zum Transfer wissenschaftlicher Ergebnisse in die industrielle Anwendung
published as: BookPiller, Frank Thomas
Hilgers, Dennis -
Das Not-Invented-Here-Syndrom in der Forschung und Entwicklung : eine Untersuchung aus Sicht von Innovationsmanagement und Sozialpsychologie
published as: Dissertation / PhD ThesisAntons, David -
Exploring the Dark Side of Innovation Collaboration : A Resource-Based Perspective
published as: Contribution to a conference proceedings, Journal Article
in: Academy of management annual meeting proceedingsSalge, Torsten Oliver
Piening, Erk Peter
Foege, J. Nils -
Collaborating Across Boundaries : How Multinationals Benefit from Global Innovation Ecosystems
published as: Contribution to a conference proceedings
in: Proceedings of the Strategic Management Society 33rd Annual International Conference 2013, Atlanta, USA : Sep 28 - Oct 1, 2013Salge, Torsten Oliver
Piening, Erk Peter
Schäfer, Sebastian -
Keeping Public Service Users Safe : How Management Can Enhance Service Safety in Public Hospitals (PMRA)
published as: Contribution to a conference proceedings
in: [12th Public Management Research Conference, PMRC 2013, 20.06.2013-22.06.2013, Madison, Wisconsin, USA]Vera, Antonio
Salge, Torsten Oliver
Meixner, Ina -
ElMaraghy, Hoda
Schuh, Günther
ElMaraghy, Waguih
Piller, Frank Thomas
Schönsleben, Paul
et al. -
Materializing Commons Based Peer Production Beyond Open Source Software–Explorative Insights from a Comparative Case Study
published as: Preprint, ReportHilgers, Dennis
Müller-Seitz, Gordon
Piller, Frank Thomas -
Strategies for lowering barriers for Nano-Technology commercialization: Theory and results of an empirical study in Europe
published as: Journal Article
in: European Journal of ManagementKleer, Robin
Siems, Florian -
Avoiding the NIH-syndrome in research and development: A cognitive dissonance perspective
published as: Journal Article
in: Journal of academy of business and economicsPapen, Marie-Christin
Antons, David
Moosmayer, Dirk C.
Siems, Florian
Piller, Frank Thomas -
The relationship between employees’ perceptions of human resource systems and organizational performance: Examining mediating mechanisms and temporal dynamics
published as: Journal Article
in: Journal of applied psychologyPiening, Erk Peter
Baluch, Alina McCandless
Salge, Torsten Oliver -
Open innovation and organizational alignment : a contingency analysis of external search strategies for innovation performance
published as: Dissertation / PhD ThesisWagner, Philipp -
Antecedents of Management Control Combinations : An Explanation from Resource Dependence Theory
published as: Journal Article
in: Schmalenbach business review : Sbr = Schmalenbachs Zeitschrift für betriebswirtschaftliche ForschungBrettel, Malte
Voss, Uwe -
Conditions of departmental power : A strategic contingency exploration of marketing’s customer-connecting role
published as: Journal Article
in: Journal of strategic marketingMarx-Voß, Corina
Brettel, Malte -
Examining the Link between Entrepreneurial Orientation and Learning Processes in Small and Medium-Sized Enterprises
published as: Journal Article
in: Journal of small business managementBrettel, Malte
Rottenberger, Jessica Denise -
Product Design for the Long Run: Consumer Responses to Typical and Atypical Designs at Different Stages of Exposure
published as: Journal Article
in: Journal of marketingLandwehr, Jan R.
Wentzel, Daniel
Herrmann, Andreas -
The Price Is Up To You - Oh No! What Am I Gonna Do? - Customers' Product Category Inexperience And Belief About Other Customers' Payments Under Pay-What-You-Want Conditions
published as: Journal Article
in: European journal of managementKunter, Marcus
Braun, Dirk -
Competition-motivated corporate social responsibility
published as: Contribution to a book, Journal Article
in: Journal of business researchKemper, Jan
Schilke, Oliver
Reimann, Martin
Wang, Xuyi
Brettel, Malte -
Performance Effects of Exploratory and Exploitative Innovation Strategies and the Moderating Role of External Innovation Partners
published as: Journal Article
in: Industry and innovationSchamberger, Daniel K.
Cleven, Nina Johanna
Brettel, Malte -
The Benefits of Hospital Specialization: Effects on Clinical Quality and Financial Performance
published as: Contribution to a conference proceedings
in: ISPOR 18th Annual International Meeting, 2013, New Orleans, USAPetratos, Pythagoras
Salge, Torsten Oliver
Vera, Antonio -
Motive Technologischer Suche
published as: Contribution to a conference proceedings
in: 75. Pfingsttagung des Verbands der Hochschullehrer für Betriebswirtschaftslehre e.V., 2013, WürzburgSalge, Torsten Oliver
Kohli, Rajiv
Barrett, Michael -
Beyond traditional word-of-mouth An expanded model of customer-driven influence
published as: Journal Article
in: Journal of service managementBlazevic, Vera
Hammedi, Wafa
Garnefeld, Ina
Rust, Roland T.
Keiningham, Timothy
et al. -
Value creation through mass customization : an empirical analysis of the requisite strategic capabilities
published as: Dissertation / PhD ThesisHarzer, Thorsten Simon -
The impact of sales management controls on the entrepreneurial orientation of the sales department
published as: Journal Article
in: European management journalSpillecke, Susanne
Brettel, Malte -
When Does Search Openness Really Matter? A Contingency Study of Health-Care Innovation Projects
published as: Journal Article
in: The journal of product innovation managementSalge, Torsten Oliver
Farchi, Tomas
Barrett, Michael
Dopson, Sue -
Social Capital as a Microlevel Origin of Organizational Capabilities
published as: Journal Article
in: The journal of product innovation managementKemper, Jan
Schilke, Oliver
Brettel, Malte -
Small Steps that Matter: Incremental Learning, Slack Resources and Organizational Performance
published as: Journal Article
in: British journal of management : BJMSalge, Torsten Oliver
Vera, Antonio -
Strategic Capabilities to Implement Mass Customization of Athletic Footwear : The Example of Miadidas
published as: Contribution to a book
in: The science of footwear / [ed. by] Ravindra S. GoonetillekePiller, Frank Thomas
Lindgens, Evalotte
Steiner, Frank -
Organisation arbeitsteiliger Wertschöpfung
published as: Contribution to a book
in: Einführung in die Betriebswirtschaftslehre : ein Reader zur Vorlesung an der RWTH Aachen ; mit Beiträgen aus Hutzschenreuter - Allgemeine Betriebswirtschaftslehre, Picot, Reichwald, Wigand - Die grenzenlose Unternehmung, Schreyögg, Koch - Grundlagen des Marketings, Reichwald, Piller - Interaktive Wertschöpfung, Lachnit, Müller - Unternehmenscontrolling, Thommen, Achleitner - Allgemeine Betriebswirtschaftslehre / Frank Piller (Hrsg.)Piller, Frank Thomas
Reichwald, Ralf -
Stability Improvement of High-Pressure-Ratio Turbocharger Centrifugal Compressor by Asymmetric Flow Control-Part I: Non-Axisymmetrical Flow in Centrifugal Compressor
published as: Journal Article
in: Journal of turbomachineryYang, Mingyang
Zheng, Xinqian
Zhang, Yangjun
Bamba, Takahiro
Tamaki, Hideaki
et al. -
Essays on external ideation : exploring innovative online consumer behavior
published as: Dissertation / PhD ThesisVossen, Alexander -
Simulation of heuristics for agent behaviour in complex games with applications for ideation
published as: Diploma ThesisRuwe, Rüdiger -
Werbemittelbedingte Wirkungen der Werbeskepsis : theoretische Erklärung und empirische Untersuchung
published as: Dissertation / PhD Thesisvan Loo, Sebastian -
Die Wirkung des Führungsverhaltens des Top-Managements auf die unternehmerische Orientierung : ein 5-Länder-Vergleich
published as: Journal Article
in: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf = Schmalenbach business reviewChwallek, Constanze
Engelen, Andreas
Oswald, Monika
Brettel, Malte -
How departments' decision-making influence and interdepartmental dynamics relate to two facets of strategic market orientation
published as: Journal Article
in: Journal of strategic marketingOswald, Monika
Brettel, Malte
Engelen, Andreas -
The Process of a Broadcast Search Project using an Open Innovation Intermediary
published as: Contribution to a book, Contribution to a conference proceedings
in: ISPIM Conference 2012, 17-20 June 2012, Barcelona, SpainAntons, David
Lüttgens, Dirk
Pollok, Patrick
Piller, Frank Thomas -
Monetary Incentives and Pro-Social Behavior in Idea Co-Creation
published as: Journal Article
in: Advances in Consumer ResearchIhl, Jan Christoph
Vossen, Alexander -
Pay What You Want-Pricing : Erfolgsfaktoren, Gestaltungsvariablen, Anwendungsbeispiele
published as: Journal Article
in: Wirtschaftswissenschaftliches Studium : WiStKunter, Marcus -
Towards a Classification of Brand Names in Mass Customization
published as: Contribution to a conference proceedings
in: 5th International Conference on Mass Customization and Personalization in Central Europe (MCP - CE 2012) 19 - 21 September 2012 Novi Sad, SerbiaWalcher, Dominik
Lindgens, Evalotte
Sporrer, Eva
Piller, Frank Thomas -
Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization
published as: ReportPiller, Frank Thomas
Lindgens, Evalotte
Steiner, Frank -
All for the Money? The Ambiguity of Monetary Rewards in Firm-Initiated Ideation with Users
published as: ReportIhl, Jan Christoph
Vossen, Alexander
Piller, Frank Thomas -
Organizing for Open Innovation: Aligning Internal Structure with External Knowledge Search
published as: ReportIhl, Jan Christoph
Piller, Frank Thomas
Wagner, Philipp -
Implementing Open Innovation Beyond the Pilot Stage: Barriers and Organizational Interventions
published as: ReportLüttgens, Dirk
Antons, David
Pollok, Patrick
Piller, Frank Thomas -
Upselling or Upsetting? : The Interactive Effect of Cognitive Effort and Message Frame on Customer's Willingness to Accept an Upsell Offer
published as: Contribution to a conference proceedings
in: Proceedings of the 41th European Marketing Academy (EMAC) Conference 2012, Lissabon, Portugal, 22.-25. MaiHeidig, Wibke
Wentzel, Daniel -
Conflict Handling at the Marketing-Finance Interface
published as: Contribution to a conference proceedings
in: Proceedings of the European Marketing Conference (EMAC) CEE Regional Conference 2012, BelgradWaschto, Andreas -
Sales Department Integration With Marketing, R&D, And Finance And Innovation : The Moderating Role Of Innovativeness
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsWaschto, Andreas -
Steering Marketing Department Power Towards Market Orientation Creation : An Explanation From Resource Dependence And Management Control Theory
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsMarx, Corina -
International Performance Of Small- And Medium-Sized Enterprises : an Effectual Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 6 - 8 June 2012, Rotterdam, NetherlandsJais, Alexander -
Performance Effects Of Effectuation And Causation : The Moderating Role Of Innovativeness In Young Ventures
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchAppelhoff, Daniel -
International Performance of Small- and Medium-Sized Enterprises : An Effectual Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAJais, Alexander
Brettel, Malte -
The Marketing-Finance Interface and Innovation
published as: Contribution to a book, Contribution to a conference proceedings
in: Marketing to citizens : going beyond customers and consumers; 41th EMAC Conference, Lisbon, 22-25 May 2012, conference proceedings / Ed.: Paulo RitaWaschto, Andreas
Brettel, Malte -
Entrepreneurial Teams : Personality Composition, Conflicts, Efficacy, And Satisfaction
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchSchoss, Stephanie
Urbig, Diemo -
The Positive Effect of Integration on Marketing Accountability and Performance Measurement Ability
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAWaschto, Andreas -
Corporate Entrepreneurship in Academia : University Scientists' Intentions to Commercialize Research
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAWalter, Thomas
Mauer, René
Brettel, Malte -
Dynamics of Effectuation and Causation in Technology-Based New Ventures
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAReymen, Isabelle
Andries, Petra
Berends, Hans
Mauer, René
Stephan, Ute
et al. -
The Mediating Role Of Customer Capabilities For Exploitation And Exploration Effects On Firm Performance : A Dynamic Capability Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsSpilke, Maika -
Marketing Integration And Its Effects On Accountability And Performance Measurement Ability
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsWaschto, Andreas -
Validating Effectual Behavior As Corporate Orientation: What Firms Can Learn From Start-Ups : Scale Development And First Applications
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchWerhahn, Dorothea
Brettel, Malte -
Assessing The Impact Of Entrepreneurship Education: A Function Of Measurement? : Further Insights On Using The Theory Of Planed Behavior To Evaluate Entrepreneurship Education Modules
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsEckerle, Philipp -
How Small And Medium Sized Enterprises Deal With Uncertainty In Internationalization Processes : An Effectual Perspective
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchJais, Alexander -
Dynamics of Effectuation and Causation in Technology-Based New Ventures
published as: Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchReymen, Isabelle
Andries, Petra
Berends, Hans
Mauer, René
Stephan, Ute
et al. -
Conflict between Entrepreneurs and VCs : Interplay of Conflict Types and Effect on Perceived VC Value
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAAppelhoff, Daniel -
Engaging the Facebook User to Foster Sales
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2012, Chicago, USAReich, Jens-Christian
Brettel, Malte -
Sales Integration and Its Performance Effects in New Product Development : The Moderating Role of Innovativeness
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2012, Chicago, USABrettel, Malte
Waschto, Andreas -
How Integration Enables Marketing to Become More Accountable
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2012, Chicago, USAWaschto, Andreas
Brettel, Malte -
Impact of New Online Technologies on Advertising Effectiveness Incorporating Synergies and Time Lags
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAReich, Jens-Christian -
Entrepreneurial Orientation And Firm Performance : A Longitudinal Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsFranke, Alexander -
Impact Of IT-Based Changes On Marketing Control Systems Measuring Advertising Effectiveness Of New And Traditional Channels Incorporating Synergies And Time Lags
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsReich, Jens-Christian -
CEO’s Role in Driving Innovation Orientation : A View on Managerial Discretion on Three Levels
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAStrenger, Lis Senta -
The Role of Facebook for Advertising
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2012, Chicago, USAReich, Jens-Christian
Brettel, Malte -
Antecedents Of Conflict In The Entrepreneur-Investor Relationship : An Effectuation Perspective
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchAppelhoff, Daniel
Brettel, Malte -
The Self-Efficacy Puzzle In The Private Equity Succession Route For Family Firms
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsKreer, Florian -
Context Relevance In Marketing Department Power Emergence : A Strategic Contingency And Resource Dependence View
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2012, Rotterdam, NetherlandsMarx, Corina -
Prediction Vs. Control: A Longitudinal Study Of Performance Implications In Strategic Decision Making Under Uncertainty
published as: Abstract, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchTillmanns, Philipp
Mauer, René -
Sales Department Integration and New Product Development : The Moderating Role of Innovativeness
published as: Contribution to a book, Contribution to a conference proceedings
in: Marketing to citizens : going beyond customers and consumers; 41th EMAC Conference, Lisbon, 22-25 May 2012, conference proceedings / Ed.: Paulo RitaBrettel, Malte
Waschto, Andreas -
Sales Department Integration in New Product Development and the Role of Innovativeness
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2012, Boston, USAWaschto, Andreas
Brettel, Malte -
Steering Firms in Uncertain Times : CEOs Make Their Firms More Innovative as well as Responsive to Changing Markets and Demands
published as: Contribution to a conference proceedings
in: Proceedings of the 38th European International Business Academy (EIBA) Annual Conference, 2012, Brighton, EnglandSpilke, Maika
Brettel, Malte -
How CEOs use Knowledge to Foster Dynamic Capabilities : The Mediating Role of Knowledge-based Capital
published as: Contribution to a conference proceedings
in: Proceedings of the 38th European International Business Academy (EIBA) Annual Conference, 2012, Brighton, EnglandSpilke, Maika
Brettel, Malte -
Bridging mass customization and open innovation : proceedings of the MCPC 2011 Conference on Mass Customization, Personalization, and Co-Creation, San Francisco, November 16 - 19, 2011
published as: ProceedingsChesbrough, Henry
Piller, Frank Thomas -
Foreword
published as: Contribution to a book
in: Services customization using web technologies / Dimitrios Kardaras; Bill KarakostasPiller, Frank Thomas -
Innovationsmanagement in der Energiebranche : Anwendung von Open Innovation
published as: Contribution to a book
in: Smart Energy : Wandel zu einem nachhaltigen Energiesystem / Hans-Gerd Servatius; Uwe Schneidewind; Dirk Rohlfing Hrsg.Piller, Frank Thomas
Wagner, Philipp
Antons, David -
Open Innovation: Best Practices im Maschinen- und Anlagenbau
published as: Contribution to a book
in: Innovationsmanagement in der Investitionsgüterindustrie treffsicher voranbringen : Konzepte und Lösungen / Ronald Gleich ... (Hrsg.)Antons, David
Lüttgens, Dirk
Piller, Frank Thomas -
From social media to social product development : The impact of social media on co-creation of innovation
published as: Journal Article
in: Die Unternehmung : Swiss journal of business research and practicePiller, Frank Thomas
Vossen, Alexander
Ihl, Jan Christoph -
F&E Komplementaritäten bei KMU
published as: Journal Article
in: Zeitschrift für KMU und Entrepreneurship : ZfKEKleer, Robin -
Lyons, Andrew C.
Piller, Frank Thomas
Poler, Raúl -
Buchführung und Finanzberichte : Grundlagen, Theorie und Anwendung
published as: BookMöller, Hans Peter
Hüfner, Bernd
Ketteniß, Holger -
Die Wirkung des Führungskräfteverhaltens des Top-Managements auf die unternehmerische Orientierung : Ein 5-Länder-Vergleich
published as: Journal Article
in: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf = Schmalenbach business reviewChwallek, Constanze
Engelen, Andreas
Oswald, Monika
Brettel, Malte -
Extreme Kunden in Entwicklung einbinden : Co-Creations wie Ideenwettbewerbe richten sich nicht an durchschnittliche Kunden, sondern an innovative Aussenseiter
published as: Journal Article
in: IO new managementPiller, Frank Thomas
Servatius, Gerd
Herrmann, Lars -
Antecedents of interaction orientation : The influence of organizational and behavioral characteristics
published as: Journal Article
in: Journal of strategic marketingThalmann, Julia Kristin
Brettel, Malte -
Acquisition through innovation tournaments in high-tech industries: a comparative perspective
published as: Journal Article
in: Economics of innovation and new technologyKleer, Robin
Wagner, Marcus -
The effect of mergers on the incentive to invest in cost-reducing innovations
published as: Journal Article
in: Economics of innovation and new technologyKleer, Robin -
Short- and long-term Effects of Online Advertising : Differences between New and Existing Customers
published as: Journal Article
in: Journal of research in interactive marketingBreuer, Ralph
Brettel, Malte -
Impact of Biased Pecking Order Preferences on Firm Success in Real Business Cycles
published as: Journal Article
in: The journal of behavioral financeMueller, Andreas
Brettel, Malte -
Lyons, Andrew C.
Poler, Raúl
Piller, Frank Thomas -
Comment: Open innovation in higher education
published as: Journal Article
in: Die Unternehmung : Swiss journal of business research and practicePiller, Frank Thomas -
How the personality of a brand impacts the perception of different dimensions of quality
published as: Journal Article
in: The journal of brand managementClemenz, Julian
Brettel, Malte
Möller, Timo Ewald -
Piller, Frank Thomas
Servatius, Gerd -
Customer co-creation: moving beyond market research to reduce the risk in new product development
published as: Contribution to a book, Contribution to a conference proceedings
in: New product development in textiles : innovation and production / ed. by L. Horne. The Textile InstitutePiller, Frank Thomas
Lindgens, Evalotte -
Reeves, Martin
Love, Claire
Tillmanns, Philipp -
Cultural differences in leadership in SMEs: new product development in China and Germany
published as: Journal Article
in: European journal of international management : EJIMBrettel, Malte
Land, Simon
Thalmann, Julia Kristin
Austermann, Dominik Garvin -
Entrepreneurial Pricing : Characteristics and Implications of Pricing in SMEs and Start-Ups
published as: Journal Article
in: International journal of entrepreneurship and small businessSiems, Florian
Kraus, Sascha
Pollok, Patrick -
Die Bewertung von Innovationsideen : eine empirische Analyse von Bewertungsdimensionen und sozialen Einflussfaktoren
published as: Dissertation / PhD ThesisAdam, Tobias -
Ceo experience as micro-level origin of dynamic capabilities
published as: Journal Article
in: Management DecisionRodenbach, Marc
Brettel, Malte -
A coalitional perspective on the role of the r&d department within the organization
published as: Contribution to a conference proceedings, Journal Article
in: The journal of product innovation managementEngelen, Andreas
Brettel, Malte -
Improving the performance of business models with relationship marketing efforts - an entrepreneurial perspective
published as: Journal Article
in: European management journalBrettel, Malte
Strese, Steffen Herbert
Flatten, Tessa Christina -
Top managements social capital and learning in new product development and its interaction with external uncertainties
published as: Journal Article
in: Industrial marketing managementLand, Simon
Engelen, Andreas
Brettel, Malte -
The tipping point of design: how product design and brands interact to affect consumers preferences
published as: Journal Article
in: Psychology & marketingLandwehr, Jan R.
Wentzel, Daniel
Herrmann, Andreas -
Corporate effectuation: Entrepreneurial action and its impact on R&D project performance
published as: Journal Article
in: Journal of business venturingBrettel, Malte
Mauer, Rene
Engelen, Andreas
Küpper, Daniel -
Alignment of market orientation and innovation as a success factor: a five-country study
published as: Journal Article
in: Technology analysis & strategic managementBrettel, Malte
Oswald, Monika
Flatten, Tessa Christina -
Coordination via cost and revenue sharing in manufacturer-retailer channels
published as: Journal Article
in: European journal of operational research : EJORKunter, Marcus -
Cross-functional Integration and New Product Performance - The Impact of National and Corporate Culture
published as: Journal Article
in: Journal of international managementEngelen, Andreas
Brettel, Malte
Wiest, Gregor Konstantin -
Customer co-creation : open innovation with customers
published as: Contribution to a book
in: New forms of collaborative innovation and production on the internet : an interdisciplinary perspective / Volker Wittke and Heidemarie Hanekop (eds.)Piller, Frank Thomas
Ihl, Jan Christoph
Vossen, Alexander -
Was ist erfolgreiches Technologiemanagement?
published as: Contribution to a book
in: Technologiemanagement : Rahmenbedingungen, Strategien und Methoden für nachhaltige Wettbewerbsvorteile / Frank Piller(ed.)Piller, Frank Thomas
Lüttgens, Dirk -
Innovationsmanagement : Von der ersten Idee bis zur erfolgreichen Produkteinführung ; Schriftlicher Management-Lehrgang in 11 Lektionen
published as: BookPiller, Frank Thomas -
Does Online Advertising Cross Cultural Barriers? : A Cross-Cultural Analysis of Advertising Effectiveness
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverGraßmann, Johannes
Brettel, Malte -
Incorporating time lags in determining the effectiveness of different types of online advertising channels
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Winter Conference 2011, Austin, USABrettel, Malte
Breuer, Ralph -
Upselling or Upsetting? Determinants of a Successful Upsell Option
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USAHeidig, Wibke
Wentzel, Daniel
Tomczak, Torsten -
Configurator-Based Product Choice in online retail : Transferring mass customization thinking to services in retail
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: ICIS 2011 Proceedings : International Conference on Information Systems ; ICIS 2011 ; Shanghai, China, December 4-7, 2011 / Association for Information Systems. Dennis F. Galletta, Ting-Peng Liang (Eds.)Gerards, Marcus
Siems, Florian
Antons, David
Ihl, Jan Christoph
Piller, Frank Thomas -
Impact of Religiosity on the Customer Behavior of Turkish Immigrants in Germany
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USAAbedin, Annas
Brettel, Malte -
Cross-Cultural Examination of Antecedents of Proactive Market Orientation
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Oswald, Monika -
How Brand-Specific Internet Searches Affect Purchase Behavior : An Empirical Study of Interrelations in Online Advertising
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverBrettel, Malte
Engelen, Andreas
Hild, Sebastian -
The Effect of Organizational and Cultural Antecedents on a Customer Prioritization Strategy in Times of Market Dynamism
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceBecker, Niels
Brettel, Malte -
An Investigation in Six Countries: The Impact of Innovation Orientation on Performance
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Strenger, Lis Senta
Brettel, Malte -
How Influencial should each Department Be to Foster Responsive and Proactive Market Orienation?
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Oswald, Monika
Brettel, Malte -
What is the Right Market Orientation for Sucessful Radical and Incremental Innovation? : A Five-Country Study
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Oswald, Monika -
CMO Influence in the Top Management Team : Individual-Level Drivers and Performance Implications
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Hannemann, Daniel
Brettel, Malte -
Employee Effectuation in the Fuzzy Front-End of the Innovation Process : On the Roles of Organizational Environment and Cognitions In Corporate Entrepreneurship
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship Researchda Costa, Alvaro Filipe
Brettel, Malte -
Learning Methods as Micro-level Origins of Dynamic Marketing and RD Capabilities in Young and Established Entrepreneurial Firms
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchRodenbach, Marc -
Let the Costumer Lead, Lead the Customer or Do Both?
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAOswald, Monika -
The Development Stage as Moderator of Organizational and Cultural Antecedents of a Customer Prioritization Strategy
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchBecker, Niels -
Antecedents and Consequences of CMO’s Influence over Strategic Decision-Making
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAHannemann, Daniel
Brettel, Malte -
Interaction Orientation and Its Influence On Performance : A Three Country Comparison
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceThalmann, Julia Kristin
Brettel, Malte -
The Effects of Informal Sales Management Controls on the Learning and Entrepreneurial Orientation Within Sales
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceBieber, Susanne
Brettel, Malte -
Interaction Orientation: Do Corporate Culture, Organizational Structure, and Leadership Style Have an Impact on It?
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceThalmann, Julia Kristin -
Time Lags and Synergies of Online Advertising - Using Interactive ad Channels to attract Existing and New Customers : Using Interactive ad Channels to attract Existing and New Customers
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceBecker, Niels
Brettel, Malte -
The Moderating Effect of Key Customer Focus on Market-based Organizational Learning
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceBecker, Niels
Brettel, Malte -
Individual-Level Experience as a Source of Dynamic Capabilities
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USARodenbach, Marc -
Cross-Functional Co-Opetition and Its Drivers : What Does really Effect Entrepreneurial Orientation?
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAChomik, Christoph -
Top Management Leadership Style and Innovation Orientation : An Investigation in Six Countries
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAStrenger, Lis Senta
Brettel, Malte -
Simulating the Clash of Effectual and Causal Processes : Investigating Conditions & Boundaries for Venture Success
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchSchlüter, Jan -
Who should influence Decisions? : Investigation of Departments’ Decision Influence on Responsive and Proactive Market Orientation
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USAOswald, Monika
Brettel, Malte -
Time Legs of Digital Media : Differences between Existing and New Customers
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABreuer, Ralph
Brettel, Malte -
What Makes Corporate Entrepreneurs Roll Up their Sleeves? : On the Sources of Intention and Efficacy of Entrepreneurial Employees
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship Researchda Costa, Alvaro Filipe -
Impact of Leadership on Innovation Orientation
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Strenger, Lis Senta
Brettel, Malte -
Antecedents of Proactive Market Orientation : A Five Country Study
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAOswald, Monika -
The Market Orientation – Learning Orientation Interface : An Empirical Analyses of the Moderating Effect of Competitive and Dynamic Market Environments
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABecker, Niels
Brettel, Malte -
How the Departmental Decision Influence Shapes Responsive and Proactive Market Orientation
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USABrettel, Malte
Oswald, Monika -
A Five-country Study on the Curvilinear Performance Consequences of Responsive and Proactive Marketing Orientation
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceOswald, Monika
Brettel, Malte -
The Impact of Innovation Orientation on Firm Performance : An Investigation in Six Countries
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2011, San Antonio, USAStrenger, Lis Senta -
Long-Term Effects and Synergies of e-Advertising
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABreuer, Ralph
Brettel, Malte -
Does Corporate Social Responsibility foster Marketing Capabilities? : An International Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USAEngelen, Andreas
Brettel, Malte
Flatten, Tessa Christina
Schmidt, Susanne -
Modelling Effectuation : A Formal Model to Analyze Contingencies for Success
published as: Contribution to a book, Contribution to a conference proceedings
in: Management culture in the 21th century : 11th Annual European Academy of Management (EURAM) Conference, Tallinn, 01.06.2011 - 04.06.2011Schlüter, Jan -
Time Lags and Synergies of Online Advertising
published as: Contribution to a conference proceedings
in: 15th Biannual World Marketing Congress : The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World ; Reims, Champagne, France, July 19-23, 2011Breuer, Ralph
Brettel, Malte -
Market-Driving Behavior : Performance Consequences in High-Tech Start-Ups
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABrettel, Malte
Schmidt, Susanne
Flatten, Tessa Christina
Engelen, Andreas -
Impact of Acculturation on Immigrant Consumer Behavior
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USAAbedin, Annas
Brettel, Malte -
Impact of Selling Strategy on the Effectiveness of Control in Fostering Salespeople's Learning and Performance
published as: Contribution to a conference proceedings
in: Proceedings of the 40th European Marketing Academy (EMAC) Conference 2011, Ljubljana, SloveniaBieber, Susanne
Brettel, Malte -
Customer Satisfaction-Based Mispricing : Looking Beyond Portfolios
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABrendel, Christian
Brettel, Malte -
Closing the Gap on Customer Satisfation-Based Mispricing
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABrendel, Christian
Brettel, Malte -
How does Key Customer Focus moderate Market-Based Organizational Learning? : An Empirical Analyses under the Specific Consideration of Product Commoditization
published as: Contribution to a conference proceedings
in: Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2011, San Francisco, USABecker, Niels
Brettel, Malte -
Alignment of Market Orientation and Innovation as a Success Factor : A Five-Country Study
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceOswald, Monika
Brettel, Malte -
Analyzing the Mediating Effect of Learning Orientation on the Relationship of Marketing Orientation and Company Performance in Times of Market Turbulence
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) World Marketing Congress 2011, Reims, FranceBecker, Niels
Brettel, Malte -
Ein Blick in die Zukunft : Technologiefrühaufklärung als Instrument für das strategische Technologiemanagement ; Lektion 4
published as: Contribution to a book
in: Technologiemanagement : Euroforum-Lehrgang in 8 schriftlichen Lektionen / fachl. Leitung: Frank PillerAntons, David
Piller, Frank Thomas -
Dein Markt, das unbekannte Wesen : Zum Umgang mit Marktunsicherheit als Kern des Entrepreneurial Marketing
published as: Contribution to a book
in: Entrepreneurial marketing / Hrsg.: Dietmar Grichnik ...Mauer, René
Grichnik, Dietmar -
Open Innovation: Methoden und Umsetzungsbedingungen
published as: Contribution to a book
in: Innovationsmanagement 2.0 : handlungsorientierte Einführung und praxisbasierte Impulse / Jürgen Howaldt ... (Hrsg.)Wagner, Philipp
Piller, Frank Thomas -
Customer Co-Creation : Open Innovation with Customers ; A typology of methods for customer co-creation in the innovation process
published as: Contribution to a book
in: New forms of collaborative innovation and production on the internet : an interdisciplinary perspective / Volker Wittke and Heidemarie Hanekop (eds.)Piller, Frank Thomas
Ihl, Jan Christoph
Vossen, Alexander -
The Customization 500 : An International Benchmark Study on Mass Customization and Personalization in Consumer E-Commerce
published as: BookWalcher, Dominik
Piller, Frank Thomas -
Strategisches Controlling für Open Innovation - Konzeptioneller Rahmen am Fallbeispiel Henkel
published as: Journal Article
in: Controlling : Zeitschrift für erfolgsorientierte UnternehmenssteuerungHilgers, Dennis
Burkhart, Tina
Piller, Frank Thomas
Wuhrmann, Juan-Carlos -
Neue Formen der Arbeitsteilung im Produktentstehungsprozess durch interaktive Wertschöpfung
published as: Journal Article
in: Profile : internationale Zeitschrift für Veränderung, Lernen, DialogHarland, Peter
Piller, Frank Thomas
Wagner, Philipp -
Piller, Frank Thomas
-
Absorptive Capacity and Firm Performance in SMEs: The Mediating Influence of Strategic Alliances
published as: Journal Article
in: European management reviewFlatten, Tessa Christina
Greve, Greta Isabell
Brettel, Malte -
Embedded Toolkits: Identifying Changing User Needs During Product Usage
published as: Contribution to a conference proceedings, Journal Article
in: Engineering management journal : EMJSteiner, Frank
Ihl, Jan Christoph
Piller, Frank Thomas
Tarman, Refik Tarcan -
Öffentliches Rechnungswesen
published as: Contribution to a book
in: Handbuch zur Verwaltungsreform / Bernhard Blanke ... (Hrsg.)Budäus, Dietrich
Hilgers, Dennis -
Kosten- und Leistungsrechnung in der öffentlichen Verwaltung
published as: Contribution to a book
in: Handbuch zur Verwaltungsreform / Bernhard Blanke ... (Hrsg.)Hilgers, Dennis -
Open Innovation with Customers : Co-Creation at Threadless
published as: Contribution to a book
in: A Guide to Open Innovation and Crowdsourcing : expert tips and advicePiller, Frank Thomas -
Antons, David
Lüttgens, Dirk
Piller, Frank Thomas -
Giving up Linearity : Absorptive Capacity and Performance
published as: Journal Article
in: Journal of managerial issues : JMIBrettel, Malte
Greve, Greta Isabell
Flatten, Tessa Christina -
Determinants of Cross Border Shopping In The Border Region of the Netherlands, Belgium And Germany : Theory And Empirical Results
published as: Journal Article
in: European journal of managementPollok, Patrick
Siems, Florian -
What is the “right” market orientation for new entrepreneurial ventures? A five-country study
published as: Contribution to a book
in: Entrepreneurial marketing / Hrsg.: Dietmar Grichnik ...Brettel, Malte
Engelen, Andreas
Oswald, Monika -
Which department should have more influence on organization-level decisions? A strategy-dependent analysis
published as: Journal Article
in: Journal of strategic marketingEngelen, Andreas -
Anwendungsorientierte Produktgestaltung : Bedürfnisermittlung bei unerfahrenen Kunden und Einfluss von Expertenwissen am Fallbeispiel digitaler Fotokameras
published as: Journal Article
in: Industrie-Management : Zeitschrift für industrielle GeschäftsprozesseGerards, Marcus
Braun, Dirk -
Power and performance in three-level distribution channels : conceptualisation and game-theoretical analysis
published as: Journal Article
in: International journal of business research : IJBRKunter, Marcus -
How top management's social capital fosters the development of specialized marketing capabilities : a cross-cultural comparison
published as: Journal Article
in: Journal of international marketingKemper, Jan
Engelen, Andreas
Brettel, Malte -
Incorporating long-term effects in determining the effectiveness of different types of online advertising
published as: Journal Article
in: Marketing lettersBreuer, Ralph
Brettel, Malte
Engelen, Andreas -
Innovation Culture, Collaboration with External Partners and NPD Performance
published as: Journal Article
in: Creativity and innovation managementBrettel, Malte
Cleven, Nina Johanna -
The paradox of tie strength in customer relationships for innovation: a longitudinal case study in the sports industry
published as: Journal Article
in: R & D managementFredberg, Tobias
Piller, Frank Thomas -
Assessing cross-cultural marketing theory and research
published as: Journal Article
in: Journal of business researchEngelen, Andreas
Brettel, Malte -
Pulmono-atrial shunt and lung assist to treat right ventricular failure
published as: Journal Article
in: Frontiers in bioscience / Landmark editionSpillner, Jan
Amerini, Andrea
Hatam, Nima
Rex, Steffen
Pott, Frank
et al. -
Distribution Channel Choice of New Entrepreneurial Ventures
published as: Journal Article
in: Entrepreneurship, theory and practice : ET & PBrettel, Malte
Engelen, Andreas
Müller, Thomas
Schilke, Oliver -
Dos and Don’ts – Der erfolgreiche Weg zur Unternehmensgründung
published as: Journal Article
in: Technologie & Management : t & mBrettel, Malte -
Online Advertising Crosses Cultural Barriers? – A Cross-Cultural Analysis of Advertising Effectiveness
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverGraßmann, Johannes
Brettel, Malte -
Pricing of Services: Offer Characteristics' Impact on Success of Strategic Pricing Decisions of Innovative SMEs
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverKaiser, Jonas Jan Boris
Möller, Timo Ewald
Brettel, Malte -
Pricing Strategy: Disclosure of Factors Driving the Choice of Pricing Strategy for New Products or Services
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverKaiser, J.
Brettel, Malte -
How individual-level social capital leads to superior organizational capabilities
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverKemper, Jan
Brettel, Malte -
And sustainability DOES pay off in highly competitive markets
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverKemper, Jan
Brettel, Malte -
Social Capital and Management Learning in New Product Development and its Interaction with External Uncertainties
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverLand, Simon
Brettel, Malte -
Cross-functional Integration of R&D, Marketing, and Manufacturing in Radical and Incremental Product Innovations and its Effects on Project Effectiveness and Efficiency
published as: Journal Article
in: The journal of product innovation managementBrettel, Malte
Heinemann, Florian
Engelen, Andreas
Neubauer, Steven -
Business Model Design and Relationship Marketing Efforts in Entrepreneurial Ventures
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2010 : The Role of Marketing in Creating Customer Value and Enhancing Societal Welfare ; proceedings of the 2010 AMA Summer Marketing Educators Conference ; Boston Marriott Copley Place, 13-16 August 2010 / ed.: E. YverBrettel, Malte
Strese, Steffen Herbert -
Assessing cross-cultural marketing theory and research: reply to Craig and Douglas’ commentary
published as: Journal Article
in: Journal of business researchEngelen, Andreas
Brettel, Malte -
A Cross-Cultural Perspective of Marketing Departments’ Influence Tactics
published as: Journal Article
in: Journal of international marketingEngelen, Andreas
Brettel, Malte -
A measure of absorptive capacity: Scale development and validation
published as: Journal Article
in: European management journalFlatten, Tessa Christina
Engelen, Andreas
Zahra, S.
Brettel, Malte -
Macht und Einfluss verschiedener Abteilungen in frühen und späten organisationalen Lebenszyklusphasen
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsEngelen, Andreas
Thalmann, Julia Kristin
Brettel, Malte -
Teamkomposition und ihr Einfluss auf den Erfolg von Gründerteams
published as: Dissertation / PhD ThesisSchmelter, Christiane -
Mass Matching - Customization, Configuration & Creativity ; proceedings of the 5th International Conference on Mass Customization & Personalization, MCPC 2009 ; Helsinki, Oct 4-8, 2009
published as: ProceedingsSuominen, Jarmo
Piller, Frank Thomas
Ruohonen, Mikko
Tseng, Mitchell M.
Jacobson, Susanne -
Die Profitabilität handelsgerichteter Konditionen eines Herstellers : Ein spieltheoretischer Untersuchungsansatz
published as: Journal Article
in: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf / SonderheftGuhl, Daniel
Kunter, Marcus -
Development Trends and Economics of Concentrating Solar Power Generation Technologies: A Comparative Analysis
published as: Contribution to a conference proceedings
in: Proceedings of the International Conference on Applied Energy (ICAE) 2010, SingaporeMadlener, Reinhard
Mathar, Tobias -
The relationship between social capital and organizational capabilities
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaKemper, Jan -
The Effect and Interaction of Different Sources of Leadership Effectiveness on New Product Development Outcome
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2010, Rome, ItalyLand, Simon -
The Business Model of the Firm as a Combination of Design Themes
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, Canada, August 6-10Strese, Steffen Herbert -
What Drives Firms to Excellence in Innovation Management?
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaSattler, Markus
Engelen, Andreas
Breuer, Ralph -
Antecedents to Pricing Strategy: Factors Driving the Selection of Pricing Strategy for New Products or Services of Technology-Based New Ventures
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) Annual Conference 2010, Portland, USAKaiser, Jonas Jan Boris
Brettel, Malte -
The value of customer co-creation during the innovation process
published as: Contribution to a conference proceedings
in: Proceedings of the 39th European Marketing Academy (EMAC) Conference 2010, Copenhagen, DenmarkMahr, Dominik
Lievens, Annouk
Blazevic, Vera -
Sales through service : Antecedents and performance consequences of selling in customer service encounters
published as: Contribution to a conference proceedings
in: Proceedings of the 39th European Marketing Academy (EMAC) Conference 2010, Copenhagen, DenmarkJasmand, Claudia
Blazevic, Vera
de Ruyter, Ko -
Coordination and cooperation during production ramp-up : An empirical study of the European manufacturing industry
published as: Contribution to a book, Contribution to a conference proceedings
in: Program bulletin / POM 2010 : 21st annual conference, The Sheraton Vancouver Wall Centre Hotel, Vancouver, Canada, May 7 - 10, 2010 / [sponsored by Rollins.] Ed.: Mark D. HannaGross, Uwe
Renner, Tim -
Shaping Cross-Functional Integration In New Product Development: A Cross-Cultural Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaWiest, Gregor Konstantin -
Effectiveness of Leadership Behaviors on Employee- and Corporate-Level: A Dyadic Study across Cultures
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaWinkenbach, Bastian -
The impact of team knowledge heterogeneity and social relations on innovation : Proceedings of the Marketing Science Conference 2010 University of Cologne
published as: Contribution to a conference proceedings
in: Proceedings of the 32nd INFORMS Marketing Science Conference 2010, Cologne, GermanyBlazevic, Vera
Grinstein, Amir
Noordhoff, Corine S. -
Stakeholder Innovation : Interaktive Wertschöpfung mit Beitragenden jenseits der organisationalen Grenze
published as: Contribution to a book, Contribution to a conference proceedings
in: Stakeholder-Management in Nonprofit-Organisationen : theoretische Grundlagen, empirische Ergebnisse und praktische Ausgestaltungen ; 9. Internationales NPO-Forschungscolloquium 2010, Georg-August-Universität Göttingen, 18. und 19. März 2010 ; eine Dokumentation / Ludwig Theuvsen ... (Hrsg.)Hilgers, Dennis -
Benkler revisited – Venturing beyond the open source software arena? : Paper 97
published as: Contribution to a conference proceedings
in: Proceedings of the International Conference on Information Systems (ICIS) 2010, St. Louis, USAHilgers, Dennis
Müller-Seitz, Gordon
Piller, Frank Thomas -
The Emergence of Management Control Combinations : A Resource Dependence Theory Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the 8th International Management Control Research Conference 2010, London, Great BritainBrettel, Malte
Voss, Uwe -
A Social Network Perspective on the Deal Flow of Business Angels
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaGarbotz, Christoph Johannes
Engelen, Andreas
Niemann, Philipp -
Zur Erfolgswirkung forschungs- und praxisgetriebener Innovationstätigkeit : Ergebnisse einer Panelstudie im Öffentlichen Sektor
published as: Contribution to a conference proceedings
in: 72. Pfingsttagung des Verbands der Hochschullehrer für Betriebswirtschaftslehre e.V.Salge, Torsten Oliver
Vera, Antonio -
Bringing out the Worst in Team Learning : When New Entrepreneurial Ventures Operate in Dynamic Environments
published as: Contribution to a conference proceedings
in: Proceedings of the European Academy of Management (EURAM) Conference 2010 : Back to the future ; 19th-22nd May, Rome, ItalyRottenberger, Jessica Denise -
Piller, Frank Thomas
-
Reform des öffentlichen Haushalts- und Rechnungswesens zwischen Finanzkrise und Handlungsdruck
published as: BookBudäus, Dietrich
Hilgers, Dennis -
Reform kommunaler Verwaltungen in Deutschland : Entwicklung, Schwerpunkte und Perspektiven
published as: Contribution to a book
in: Die regierbare Stadt / Wolfgang Schuster ... (Hrsg.). Mit Beitr. von Georg Barzel ...Budäus, Dietrich
Hilgers, Dennis -
Kooperation und Netzwerke : Innovationen durch eine Kultur der kreativen Offenheit
published as: Contribution to a book
in: Immer eine Idee voraus : Wie innovative Unternehmen Kreativität systematisch nutzen / Peter E. Harland ... (Hrsg.)Harland, Peter
Piller, Frank Thomas -
Ein Blick in die Zukunft : Technologiefrühaufklärung als Instrument für das strategische Technologiemanagement
published as: Contribution to a book
in: Technologiemanagement : Rahmenbedingungen, Strategien und Methoden für nachhaltige WettbewerbsvorteilePiller, Frank Thomas
Antons, David -
Methoden und Dienstleister für die Open-Innovation-Implementation
published as: Contribution to a book
in: Open Innovation umsetzen : Prozesse, Methoden, Systeme, Kultur / hrsg. von Serhan Ili. Mit Beitr. von Albert Albers ...Diener, Kathleen
Piller, Frank Thomas -
Was ist erfolgreiches Technologiemanagement?
published as: Contribution to a book
in: Technologiemanagement : Rahmenbedingungen, Strategien und Methoden für nachhaltige Wettbewerbsvorteile ; schriftlicher Management-Lehrgang in 8 LektionenPiller, Frank Thomas
Lüttgens, Dirk -
A Prioritization Algorithm for Configuration Scheduling in a Mass Customization Environment
published as: Contribution to a book
in: Handbook of research in mass customization and personalization / ed. by Frank T. Piller .... - Vol. 1. Strategies and conceptsPiller, Frank Thomas
Kumar, Ashok -
Mass Customization Thinking : Moving from Pilot Stage to an Established Business Strategy
published as: Contribution to a book
in: Handbook of research in mass customization and personalization / ed. by Frank T. Piller .... - Vol. 1. Strategies and conceptsPiller, Frank Thomas
Tseng, Mitchell M. -
Customer Co-Creation : interaktive Wertschöpfung zwischen Unternehmen und Kunden
published as: Contribution to a book
in: Webolution : (Über-)Leben in der digitalen Welt / [Peter Klingenburg; Jens Nebendahl (Hrsg.)]Reichwald, Ralf
Piller, Frank Thomas -
The Market for Open Innovation : Increasing the Efficiency and Effectiveness of the Innovation Process
published as: BookDiener, Kathleen
Piller, Frank Thomas -
Entrepreneurship : Unternehmerisches Denken, Entscheiden und Handeln in innovativen und technologieorientierten Unternehmungen
published as: BookGrichnik, Dietmar
Brettel, Malte
Koropp, Christian
Mauer, René -
Open Innovation With Customers : Foundations, Competencies and International Trends ; Studies for Innovation in a Modern Work Environment
published as: BookPiller, Frank Thomas
Ihl, Jan Christoph -
Pechmann, Agnes
Piller, Frank Thomas
Schuhmacher, Gerd -
Handbook of research in mass customization and personalization
published as: BookPiller, Frank Thomas -
Effectiveness of Leadership Behaviors on Employee- & Corporate-Level : A Dyadic Study across Cultures
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2010, Montréal, CanadaWinkenbach, Bastian -
IT-induzierte Verwaltungsreformen : Vom E-Government zur interaktiven öffentlichen Wertschöpfung
published as: Journal Article
in: Verwaltung & Management : VMBudäus, Dietrich
Hilgers, Dennis -
Schuldenfreie Kommune, ein Überblick über die schuldenfreien Gemeinden und Gemeindeverbände der dreizehn deutschen Flächenländer
published as: Journal Article, Review
in: Das Rathaus : Zeitschr. für KommunalpolitikHilgers, Dennis -
Technologietransfer in der Werkstofftechnik : Von der Grundlagenforschung zum Produkt
published as: Contribution to a book
in: Im Fokus: Werkstofftechnologien / Institut für Wissenschaftliche Veröffentlichungen ...Pechmann, Agnes
Piller, Frank Thomas
Schuhmacher, Gerd -
Mit dem richtigen Dienstleister Open Innovation beschleunigen
published as: Journal Article
in: IO new managementPiller, Frank Thomas
Diener, Kathleen -
Cross-Cultural Differences in the Effect of Received Word-of-Mouth Referral in Relational Service Exchange
published as: Journal Article
in: Journal of international marketingSchumann, Jan H.
von Wangenheim, Florian
Stringfellow, Anne
Yang, Zhilin
Blazevic, Vera
et al. -
Forward Channel Integration and Performance: An Application of Transaction cost Economics and the Misalignment Concept
published as: Journal Article
in: Journal of marketing managementBrettel, Malte
Engelen, Andreas
Müller, Ernst Thomas -
Eigenkapital/Eigenkapitalquote – ein vernachlässigbarer Faktor?
published as: Contribution to a book, Journal Article
in: Der Städtetag : Zeitschrift für kommunale Politik und PraxisBudäus, Dietrich
Hilgers, Dennis -
Die Reform des öffentlichen Haushalts- und Rechnungswesens in Deutschland
published as: Journal Article
in: Das Wirtschaftsstudium : wisuHilgers, Dennis -
Die Verfassungskonformität des Solidaritätszuschlags
published as: Journal Article
in: Der Betrieb : Betriebswirtschaft, Steuerrecht, Wirtschaftsrecht, ArbeitsrechtHilgers, Dennis
Holly, Isabelle -
Neues doppisches Haushalts- und Rechnungswesen als Grundlage öffentlicher Ressourcensteuerung
published as: Journal Article
in: Betriebswirtschaftliche Forschung und Praxis : BFuPBudäus, Dietrich
Hilgers, Dennis -
Von Kundenorientierung zu Customer Co-Creation im Innovationsprozess
published as: Journal Article
in: Marketing Review St. GallenIhl, Jan Christoph
Piller, Frank Thomas -
Citizensourcing : Applying the Concept of Open Innovation to the Public Sector
published as: Journal Article
in: International journal of public participationHilgers, Dennis
Ihl, Jan Christoph -
Von der Ressourcenerfassung zum innovativen Haushalt : Das Neue Haushalts- und Rechungswesen in Hamburg
published as: Journal Article
in: Move : moderne VerwaltungHilgers, Dennis
Schaefer, Christina -
Management by Performance : Evolution, Current Development and Challenges of Public Performance Management
published as: Journal Article
in: International journal of business research : IJBRHilgers, Dennis -
Cross-Border Consumer Shopping : Model Development and Evaluation
published as: Journal Article
in: Journal of international business and economics : JIBEMoosmayer, Dirk C.
Siems, Florian -
Mit Business Intelligence gegen den Wohnungsbrand
published as: Journal Article
in: Wirtschaftsinformatik & Management : WuMHilgers, Dennis
Schwieren, Wilhelm -
Market Orientation in Emerging Firms : Towards a More Rigorous Understanding of Entrepreneurial Marketing
published as: Journal Article
in: International journal of e-entrepreneurship and innovationBrettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas -
How to Reduce New Product Development: Customer Integration in the e-Fashion Market
published as: Contribution to a book, Contribution to a conference proceedings
in: On collective intelligence : [proceedings of the Inaugural Symposium on Collective Intelligence, COLLIN ; Hagen, 2010] / Theo J. Bastiaens ... (ed.)Piller, Frank Thomas
Lindgens, Evalotte -
Embedded Toolkits for User Co-Design: A Technology Acceptance Study of Product Adaptability in the Usage Stage
published as: Contribution to a book, Contribution to a conference proceedings
in: 2010 43rd Hawaii International Conference on System Sciences : (HICSS 2010) ; Honolulu, Hawaii, 5 - 8 January 2010 / IEEE. [Ed. by Ralph H. Sprague, Jr.]Piller, Frank Thomas
Ihl, Jan Christoph
Steiner, Frank -
Government R&D subsidies as a signal for private investors
published as: Journal Article
in: Research policyKleer, Robin -
Drivers of Trust in Relational Service Exchange : Understanding the Importance of Cross-Cultural Differences
published as: Journal Article
in: Journal of service research : JSRSchumann, Jan H.
von Wangenheim, Florian
Stringfellow, Anne
Yang, Zhilin
Praxmarer, Sandra
et al. -
Influence of the volute on the flow in a centrifugal compressor of a high-pressure ratio turbocharger
published as: Journal Article
in: Proceedings of the Institution of Mechanical Engineers / Part A, Journal of power and energyZheng, X. Q.
Hünteler, Jörn
Yang, M. Y.
Zhang, Y. J.
Bamba, T. -
Corporate Venture Capital
published as: Contribution to a book
in: Innovation and International Corporate Growth / ed. by Alexander Gerybadze ...Brettel, Malte -
The Business Model of the Firm as a Combination of Design Themes
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookStrese, Steffen Herbert -
Business Model Design, Organizational Structure, and Firm Size: A Test of Performance Implications
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programStrese, Steffen Herbert -
Antecedents of Indirect Management Control – A Resource Dependence Theory Perspective
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programVoss, Uwe -
Management Control and Quasi-Control in SMEs – An analysis of their implications for firm performance
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programVoss, Uwe -
Assessing Knowledge Worker Productivity: The Role of Patents, Publications and Scientific Opportunity Recognition
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 11th European Conference on Knowledge Management : Universidade Lusíada de Vila Nova de Famalicão, Portugal, 2 - 3 September 2010 / ed. by Eduardo Tomé. - Pt. 1-2Walter, Thomas
Brettel, Malte -
Context Factors Moderating the Impact of Incentives for University Patenting
published as: Abstract, Contribution to a conference proceedings
in: Triple Helix in the Development of Cities of Knowledge, Expanding Communities and Connecting Regions : The Triple Helix VIII International Conference on University, Industry and Government Linkages ; 20-22 October 2010, Madrid, Spain ; book of abstracts / organised by the International Institute of Triple Helix - IITH and hosted by La Salle Innovation Park of Services for PeopleWalter, T.
Brettel, Malte -
University research results between ‚commons’ and ‚patenting’:Toward case-based decision-making utilising peer review
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookWalter, Thomas -
Entrepreneurial Team Composition: The Impact of Task-Matched Personality Traits and Team Processes on Venture Success
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchWeiss, Florian
Brettel, Malte -
Shaping Cross-Functional Integration In New Product Development : A Cross-Cultural Perspective
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programWiest, Gregor Konstantin -
Entrepreneur Leadership and New Venture Performance : an Empirical Investigation On the Moderating Role of New Venture Context
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchWinkenbach, Bastian -
Full-Range Leadership across Germany & Thailand: A Dyadic Study on Multi-Level Effectiveness
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookWinkenbach, Bastian -
Leadership Effectiveness across Thailand and Germany: A Dyadic Study on Employee- & Corporate Level
published as: Abstract, Contribution to a conference proceedings
in: Proceedings of the 52nd Annual Meeting of the Academy of International Business : 'International Business in Tough Times' ; Rio de Janeiro, Brazil, June 25-29, 2010 / Eds.: Tatiana Kostova ...Winkenbach, Bastian -
Brettel, Malte
-
„Publish, patent or perish?“ Zur Patentierung von Forschungsergebnissen an deutschen Universitäten
published as: Journal Article
in: Hochschulmanagement : HMWilhelm, Sven Karl-Heinrich
Walter, Thomas
Brettel, Malte -
Too Much of a Good Thing: When Team Level Learning Mitigates Venture Success
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programRottenberger, Jessica Denise -
Impact of Consumers Attitudes towards a Brand on their Perception of Different Dimensions of Quality
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookClemenz, Julian
Willach, Anne Katrin -
The Mediating Effect of R&D Capabilities
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programCleven, Nina Johanna -
Innovation Culture, Collaboration with External Partners and Innovative Performance
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookCleven, Nina Johanna -
The Impact of Innovation Strategy on Collaboration
published as: Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programCleven, Nina Johanna -
Effectual Cells: Fostering Innovation-Based Corporate Entrepreneurship Through Conditions for Effectual Processes
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchda Costa, Alvaro Filipe -
Customer Integration and New Product Performance in Technology-Based New Ventures
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchFindeisen, Peter
Möller, Timo Ewald -
Does your Online Advertising work for every Consumer? - Measuring age-related Advertising Effectiveness in an Internet Company
published as: Contribution to a conference proceedings
in: Proceedings of the 2010 annual conference of the Academy of Marketing Science : May 26- 29, 2010, Portland, Oregon / Academy of Marketing ScienceGraßmann, Johannes
Brettel, Malte -
The Moderating Role of Organizational Development Stages on Technology-Based SMEs' Strategic Pricing of New Products and Services
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 39th EMAC Conference : the six senses – The Essentials of Marketing ; Copenhagen Business School, Department of Marketing, Denmark, 1-4 June 2010 ; conference proceedings / Eds: Suzanne C. Beckmann ...Kaiser, Jonas Jan Boris
Möller, Timo Ewald
Brettel, Malte -
Age in Online Advertising Effectiveness: Online Advertising Effectiveness - Analyzing Age-Related Differences in an Internet Company
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookGraßmann, Johannes -
Absorptive Capacity and Its Impact on New Venture Performance
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchGreve, Greta Isabell -
Absorptive Capacity and Performance: A Curvilinear Relationship?
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programGreve, Greta Isabell
Brettel, Malte -
Absorptive Capacity and New Venture Performance: The Impact of Uncertainty
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookGreve, Greta Isabell -
Absorptive Capacity and New Venture Performance: The Moderating Role of Uncertainty
published as: Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programGreve, Greta Isabell -
Antecedents to Pricing Strategy: Factors Driving the Selection of Pricing Strategy for New Product or Services of Technology-Based New Ventures
published as: Contribution to a conference proceedings
in: Proceedings of the 2010 annual conference of the Academy of Marketing Science : May 26- 29, 2010, Portland, Oregon / Academy of Marketing ScienceKaiser, Jonas Jan Boris
Brettel, Malte -
Entrepreneurial Development Stages' Impact on Technology-Based SMEs' Strategic Pricing
published as: Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programKaiser, Jonas Jan Boris
Möller, Timo Ewald -
Towards A Pricing Evolution Model: A Multi-method Approach to Identify Development Paths for New Ventures‘ Pricing of New Products and Services
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchKaiser, Jonas Jan Boris
Möller, Timo Ewald
Brettel, Malte -
Social capital as a micro-level origin of organizational capabilities
published as: Contribution to a conference proceedings
in: Proceedings of the 2010 annual conference of the Academy of Marketing Science : May 26- 29, 2010, Portland, Oregon / Academy of Marketing ScienceKemper, Jan
Brettel, Malte -
Individual-level interactions as the source of superior organizational capabilities: The role of social capital
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookKemper, Jan -
Relationship between social capital and organizational capabilities
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programKemper, Jan -
The social capital-4Ps-performance link: A cross-cultural comparison
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookKemper, Jan -
How individual-level social capital leads to superior marketing capabilities: A cross-cultural comparison
published as: Abstract, Contribution to a conference proceedings
in: Proceedings of the 52nd Annual Meeting of the Academy of International Business : 'International Business in Tough Times' ; Rio de Janeiro, Brazil, June 25-29, 2010 / Eds.: Tatiana Kostova ...Kemper, Jan -
Social capital as the source of superior marketing capabilities: A cross-cultural comparison
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programKemper, Jan -
Corporate social responsibility as a major lever for increasing the impact of marketing on performance in highly competitive markets
published as: Abstract, Contribution to a conference proceedings
in: Proceedings of the 52nd Annual Meeting of the Academy of International Business : 'International Business in Tough Times' ; Rio de Janeiro, Brazil, June 25-29, 2010 / Eds.: Tatiana Kostova ...Kemper, Jan
Brettel, Malte -
Competition-Motivated Sustainability
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programKemper, Jan
Brettel, Malte -
The Effect and Interaction of Different Sources of Leadership Effectiveness on New Product Development Outcomes
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookLand, Simon -
Effect and Interaction of Leadership Elements on New Product Development Outcomes
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programLand, Simon
Brettel, Malte -
Curry in a Hurry? A Longitudinal Study on the Acceleration of Performance Through Effectuation by Nascent Entrepreneurs
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchMauer, René
Smit, Willem
Forster, William
York, Jeffrey -
Individual, Team and Organizational Level Learning In New Entrepreneurial Ventures – The Key to Success All Over the World?
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchRottenberger, Jessica Denise -
The Impact of Personality Traits on Individuals, Teams and Venture Performance
published as: Abstract, Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchStierlen, Stephanie
Mauer, René
Weiss, Florian -
Understanding the impact of internal corporate identity management on external corporate image and company performance : a multi-industry approach
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 39th EMAC Conference : the six senses – The Essentials of Marketing ; Copenhagen Business School, Department of Marketing, Denmark, 1-4 June 2010 ; conference proceedings / Eds: Suzanne C. Beckmann ...Arendt, Sebastian
Brettel, Malte -
Understanding the influence of corporate social responsibility on reputation and firm performance
published as: Abstract, Contribution to a conference proceedings
in: EURAM 2010 : Back to the future ; 10th European Academy of Management (EURAM) Conference ; 19th - 22nd May, Tor Vergata Univ., Rome, Italy ; abstr. bookArendt, Sebastian
Brettel, Malte -
Overcoming linearity: How does corporate identity management impact a company’s reputation and performance?
published as: Contribution to a conference proceedings
in: “Business Management in a Market Oriented World” : Proceedings of the the 8th IAMB Summer Conference ; Madrid, Spain, June 28-30, 2010 / International Academy of Management and BusinessArendt, Sebastian
Brettel, Malte -
Antecedents of New Product Development: A comparison between Germany and China
published as: Contribution to a book, Contribution to a conference proceedings
in: Winter AMA 2010 : Marketing 2010: Strategies and Solutions for a Tumultuous Economy : proceedings of the 2010 AMA Winter Educators' Conference ; [February 19-22, 2010, New Orleans, Louisiana] / ed.: M.K. BradyBrettel, Malte
Austermann, Dominik Garvin
Engelen, Andreas -
Overconfidence, Leverage and Firm Success
published as: Abstract, Contribution to a conference proceedings
in: Dare to care : Passion and compassion in management practice & research : 70th annual meeting of the Academy of Management ; Montréal, Canada - August 6-10 ; meeting programMüller, Andreas -
Understanding the influence of corporate social responsibility on corporate identity, image, and firm performance
published as: Journal Article
in: Management DecisionArendt, Sebastian
Brettel, Malte -
Effectiveness of online advertising channels: A price-level-dependent analysis
published as: Journal Article
in: Journal of marketing managementSpilker-Attig, Andrea Maria Renate
Brettel, Malte -
Letting go to grow – empirical findings on a hearsay
published as: Journal Article
in: Journal of small business managementBrettel, Malte
Engelen, Andreas
Voll, Ludwig Karl -
Online advertising effectiveness: A cross-cultural comparison
published as: Journal Article
in: Journal of research in interactive marketingBrettel, Malte
Spilker-Attig, Andrea Maria Renate -
Exploring the Emergence of Management Control Packages – A Resource Dependence Theory Perspective
published as: Journal Article
in: International Journal of Strategic Management : IJSMBrettel, Malte
Voss, Uwe -
The role of public, relational and organizational trust in economic affairs
published as: Journal Article
in: Corporate Reputation ReviewCook, Karen S.
Schilke, Oliver -
Entrepreneurial Orientation as a Function of National Cultural Variations in Two Countries
published as: Journal Article
in: Journal of international managementEngelen, Andreas -
Die Wirkung von operativen Marketing-Mix-Fähigkeiten auf den Unternehmenserfolg – ein 4-Länder-Vergleich
published as: Journal Article
in: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf = Schmalenbach business reviewEngelen, Andreas
Kemper, Jan
Brettel, Malte -
The Antecedents and Consequences of a Market Orientation: The Moderating Role of Organisational Life Cycles
published as: Journal Article
in: Journal of marketing managementEngelen, Andreas
Brettel, Malte
Heinemann, Florian -
Configurations of Resources and Capabilities and their Performance Implications: An Exploratory Study on Technology Ventures
published as: Journal Article
in: Strategic management journalGruber, Marc
Heinemann, Florian
Brettel, Malte
Hungeling, Stephan -
Customer relationship management and firm performance: the mediating role of business strategy
published as: Journal Article
in: Journal of the Academy of Marketing ScienceReimann, Martin
Schilke, Oliver
Thomas, Jacquelyn S. -
Toward an understanding of industry commoditization: Its nature and role in evolving marketing competition
published as: Journal Article
in: International journal of research in marketing : IJRMReimann, Martin
Schilke, Oliver
Thomas, Jacquelyn S. -
Understanding consumer acceptance of mobile payment services: an empirical analysis
published as: Journal Article
in: Electronic commerce research and applicationsSchierz, Paul Gerhard
Schilke, Oliver
Wirtz, Bernd W. -
Alliance management capability: an investigation of the construct and its measurement
published as: Journal Article
in: Journal of managementSchilke, Oliver
Goerzen, Anthony -
Boosting Corporate Entrepreneurship through HRM practices: Evidence from German SMEs
published as: Journal Article
in: Human resource managementSchmelter, Ralf
Mauer, René
Börsch, Christiane
Brettel, Malte -
Conjuring the entrepreneurial spirit in small and medium-sized enterprises: the influence of management on corporate entrepreneurship
published as: Journal Article
in: International journal of entrepreneurial venturingSchmelter, Ralf
Mauer, René
Engelen, Andreas
Brettel, Malte -
Strategic development of business models: implications of the Web 2.0 for creating value on the Internet
published as: Journal Article
in: Long range planning : LRPWirtz, Bernd W.
Schilke, Oliver
Ullrich, Sebastian -
Multitasking in the product development process : How opposing cognitive requirements affect the designing process
published as: Contribution to a book, Contribution to a conference proceedings
in: 2010 Portland International Conference on Management of Engineering & Technology (PICMET 2010) : Technology management for global economic growth ; Phuket, Thailand, 18 - 22 July 2010 / [Portland International Center for Management of Engineering and Technology]. Ed.: Dundar F. Kocaoglu ...Lukas, Sarah
Schuh, Günther
Bender, Dennis
Piller, Frank Thomas
Wagner, Philipp
et al. -
Die Vorteilhaftigkeit handelsgerichteter Konditionen eines Herstellers : Ein spieltheoretischer Untersuchungsansatz
published as: Journal Article
in: Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf = Schmalenbach business reviewKunter, Marcus
Guhl, Daniel -
Werbe-Management in jungen Wachstumsunternehmen
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsEngelen, Andreas
Wolff, Caroline
Steffenhagen, Hartwig
Brettel, Malte -
Der Einfluss des Abwechslungsbedürfnisses auf den Produktwechsel bei Konsumenten - Stärker bei Intensiv- oder Gelegenheitsverwendern? Stärker bei Geschmacksrichtungen oder Marken?
published as: Journal Article
in: Marketing : ZFPDechêne, Christian
Kunter, Marcus -
How the Personality of a Brand Impacts the Perception of Different Dimensions of Quality
published as: Abstract, Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 39th EMAC Conference : the six senses - The Essentials of Marketing ; Copenhagen Business School, Department of Marketing, Denmark, 1-4 June 2010 ; conference proceedings / Eds: Suzanne C. Beckmann ...Clemenz, Julian
Willach, Anne Katrin
Brettel, Malte
Schmitt, Robert H.
Möller, Timo Ewald -
Open Innovation in den frühen Phasen der Produktentwicklung : Best Practices im Maschinen- und Anlagenbau
published as: Contribution to a book, Contribution to a conference proceedings
in: Vorausschau und Technologieplanung : 5. Symposium für Vorausschau und Technologieplanung, Heinz-Nixdorf-Institut ; 19. und 20. November 2009 in der Berlin-Brandenburgischen Akademie der Wissenschaften / Jürgen Gausemeier (Hrsg.)Antons, David
Lüttgens, Dirk
Vossen, Alexander
Piller, Frank Thomas -
How Advertising Channels Interact: An Empirical Study of Online Purchases
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association : [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2009, Chicago, USA]. - Vol. 20: / eds.: Michael Kamins ...Hild, Sebastian
Brettel, Malte -
Private Equity for SME: A Behavioural Model of the Demand-Side Perspective
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2009, Chicago, USABrettel, Malte
Espel, Philipp
Heinemann, Florian
Winkenbach, Bastian -
Learning from technology ventures: the impact of causal and effectual behaviour on uncertainty
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2009, Chicago, USAMauer, René -
Interrelations of Advertising Channels – An Empirical Study on Online Purchase Behavior
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Marketing Science (AMS) Annual Conference 2009, Baltimore, USAHild, Sebastian
Brettel, Malte -
What Drives Firms to Excellence in Innovation Management?
published as: Contribution to a book, Contribution to a conference proceedings
in: Marketing theory and applications : [Proceedings of the American Marketing Association (AMA) Educators' Winter Conference 2009, Tampa, USA]Brettel, Malte
Sattler, Markus -
The Battery Electric Vehicle Caught in a Systemic Prison? Or: Why Oil Crises has not had deep Impacts on Mobility
published as: Contribution to a conference proceedings
in: Traffic, Transport, Mobility Conference, Luzern, November 2009Thomes, Paul
Jost, Nina -
Buying Center Roles in B2B (Price) Negotiations : Evidence from the German Chemical Industry
published as: Contribution to a conference proceedings
in: 2nd European Workshop on B2B Marketing, Lyon, 2009Kunter, Marcus
Moosmayer, Dirk C.
Siems, Florian -
Buchführung und Finanzberichte : Grundlagen, Theorie und Anwendung
published as: BookMöller, Hans Peter
Hüfner, Bernd
Ketteniß, Holger -
Open Innovation in der Antriebstechnik
published as: BookAntons, David
Lüttgens, Dirk
Piller, Frank Thomas -
Factoring
published as: Contribution to a book
in: Gabler Kompakt-Lexikon Unternehmensgründung : [A - Z]; 1.500 Begriffe nachschlagen, verstehen, anwenden / hrsg. von Tobias KollmannBrettel, Malte -
Shaping Public Performance Management
published as: PreprintHilgers, Dennis -
Einführung in die Betriebswirtschaftslehre : Vorlesung an der RWTH Aachen ; Wintersemester 2008/2009
published as: BookPiller, Frank Thomas -
The Future of Mass Customization
published as: Contribution to a book
in: Mass customization: an enterprise-wide business strategy : how build to order, assemble to order, configure to order, make to order, and engineer to order manufacturers increase profits and better satisfy customers / David J. GardnerPiller, Frank Thomas -
Wertschöpfungsprinzipien von Open Innovation : Information und Kommunikation in verteilten offenen Netzwerken
published as: Contribution to a book
in: Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation / Ansgar Zerfaß ... (Hrsg.)Piller, Frank Thomas
Reichwald, Ralf -
Doppik ist mehr als ein Rechnungsstil und weniger Reform als notwendig
published as: Contribution to a book
in: Zielvereinbarungen und Doppik an der Schnittstelle von Politik und Verwaltung : Tagungsband zum Schmalenbach-Symposium / Arbeitskreis Public & Nonprofit Management der Schmalenbach-Gesellschaft für Betriebswirtschaft e.V. Hrsg. Dietmar Bräunig ; Johannes Meier. [SG, Schmalenbach-Gesellschaft e.V.]Budäus, Dietrich
Hilgers, Dennis -
Public Corporate Governance
published as: Contribution to a book
in: Handbuch Corporate Governance : Leitung und Überwachung börsennotierter Unternehmen in der Rechts- und Wirtschaftspraxis / hrsg. von Peter Hommelhoff; Klaus J. Hopt und Axel v. WerderBudäus, Dietrich
Hilgers, Dennis -
Brettel, Malte
Heinemann, Florian
Weiß, Kathrin
Thies, Sander
Spieker, Marc
et al. -
Sequencing of Pre-Ordered Configurations Under Dual Constraints in a Mass Customization Environment
published as: Journal Article
in: International journal of operations and quantitative management : IJOQMPiller, Frank Thomas
Kumar, Ashok -
Acquisitions in a Patent Contest Model with Large and Small Firms
published as: Journal Article
in: Journal of industry, competition and tradeKleer, Robin -
Vertriebswegewahl in jungen, innovativen Unternehmen
published as: Journal Article
in: Die Betriebswirtschaft : DBWBrettel, Malte
Engelen, Andreas
Müller, Ernst Thomas -
de Holan, Martin
Piller, Frank Thomas -
Externes Wissen für erfolgreiche Innovationsprozesse nutzen
published as: Journal Article
in: Der Schnitt- & StanzwerkzeugbauPiller, Frank Thomas -
Der reformierte Staat : Neue Verfahren zur öffentlichen Ressourcenbewirtschaftung bei Bund und Ländern
published as: Journal Article
in: Innovative Verwaltung : die Fachzeitschrift für erfolgreiches VerwaltungsmanagementBudäus, Dietrich
Hilgers, Dennis -
Der Einfluss nationaler Kultur auf Stellhebel und Wirkung der Marktorientierung in deutschen und thailändischen jungen Unternehmen
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsBrettel, Malte
Engelen, Andreas
Heinemann, Florian -
Controlling für Open Innovation
published as: Journal Article
in: Controlling : Zeitschrift für erfolgsorientierte UnternehmenssteuerungHilgers, Dennis
Piller, Frank Thomas -
Open Innovation : Innovationspartnerschaften mit Kunden und firmeninterne Umsetzung
published as: Journal Article
in: Journal ArbeitPiller, Frank Thomas
Wagner, Philipp
Hilgers, Dennis -
Communal service delivery : How customers benefit from participation in firm-hosted virtual P3 communities
published as: Journal Article
in: Journal of service research : JSRDholakia, Utpal M.
Blazevic, Vera
Wiertz, Caroline
Algesheimer, René -
The Impact of Intangible Value on the Design and Marketing of New Products and Services: An Exploratory Approach
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of PICMET '09 - technology management in the age of fundamental change : [conference] ; Portland, Oregon, USA, 2 - 6 August 2009 / [Portland International Center for Management of Engineering and Technology]. Ed.: Dundar F. Kocaoglu ...Steiner, Frank
Harmon, Robert -
Learning from the Customer: Identifying Changing User Needs during Product Usage through Embedded Toolkits for User Innovation
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of PICMET '09 - technology management in the age of fundamental change : [conference] ; Portland, Oregon, USA, 2 - 6 August 2009 / [Portland International Center for Management of Engineering and Technology]. Ed.: Dundar F. Kocaoglu ...Steiner, Frank
Tarman, Refik Tarcan
Ihl, Jan Christoph
Piller, Frank Thomas -
Self-Efficacy: Conditioning the Entrepreneurial Mindset
published as: Contribution to a book
in: Understanding the entrepreneurial mind : opening the black box / Alan L. Carsrud ... (eds.)Mauer, René
Neergaard, Helle
Kirketerp, Anne Linstad -
Management
published as: Contribution to a book
in: Gabler Kompakt-Lexikon Unternehmensgründung : [A - Z]; 1.500 Begriffe nachschlagen, verstehen, anwenden / hrsg. von Tobias KollmannBrettel, Malte -
Institutional, Organizational and Individual Incentives in the Context of University Patenting in Germany
published as: Contribution to a conference proceedings
in: G-Forum Jahreskonferenz 2009 : 13. Interdisziplinäre Jahreskonferenz zur Gründungsforschung ; 29.–30. Oktober in Leipzig ; Konferenzbeiträge / FGF, Förderkreis Gründungs-Forschung e. V.Wilhelm, Sven Karl-Heinrich
Brettel, Malte
Mauer, René
Walter, Thomas -
Pricing for New Products and Services in New Technology-Based Ventures: An Empirical Investigation on Characteristics, Determinants, and Effects
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchMöller, Timo Ewald
Brettel, Malte -
Strategic Pricing Decisions as Cornerstones for Successful Marketing Management: An Empirical Study on Technology-Based SMEs
published as: Contribution to a conference proceedings
in: Proceedings of the 2009 annual conference of the Academy of Marketing Science : AMS Annual Conference ; May 20- 23, 2009, Baltimore, Maryland, Batlimore Marriott WaterfrontMöller, Timo Ewald
Brettel, Malte -
Organizational Culture and Team Learning in Entrepreneurial Ventures: A Cross-Cultural Comparison
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programRottenberger, Jessica Denise -
Distribution Channel Choice of New Entrepreneurial Ventures
published as: Contribution to a book, Contribution to a conference proceedings
in: Winter AMA 2009 : Excellence in Marketing Research - Striving for Impact ; proceedings of the AMA 2009 Winter Marketing Educators' Conference ; February 20-23, 2009, Tampa Marriott Waterside in Tampa, Florida / ed.: Kristy Reynolds ...Schilke, Oliver
Brettel, Malte
Heinemann, F.
Müller, Thomas -
Effectiveness of online Marketing Channels: A price level-dependent analysis
published as: Contribution to a conference proceedings
in: EURAM 2009 : Renaissance & Renewal in Management Studies ; proceedings of the 9th European Academy of Management Conference ; 11th - 14th my, ACC Arena, Mersey River Waterfront, Liverpool, UK, LiverpoolSpilker-Attig, Andrea Maria Renate
Brettel, Malte -
Online Advertising Effectiveness: A cross-cultural analysis
published as: Contribution to a conference proceedings
in: Marketing & the core disciplines : rediscovering references [proceedings of the 38st EMAC Conference, May 26 - 29, 2009, [Audencia Nantes - France] / Jean-Pierre HelferSpilker-Attig, Andrea Maria Renate
Brettel, Malte -
Advertising Effectiveness in the World Wide Web: A cross-cultural comparison
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association : [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2009, Chicago, USA]Spilker-Attig, Andrea Maria Renate
Brettel, Malte -
An Exploration of Indirect Management Control Antecedents – A Resource Dependence Theory Perspective
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programVoss, Uwe -
Evidence on Individual Decision Making in the Context of University Patenting in Germany
published as: Contribution to a conference proceedings
in: 'Entrepreneurial Growth of the Firm' : RENT XXIII ; proceedings of the 23nd Conference on Research in Entrepreneurship and Small Business ; Budapest, Hungary, November 19-20, 2009Wilhelm, Sven Karl-Heinrich
Brettel, Malte -
The Performance Effect of Management Control Forms in Young Firms
published as: Contribution to a conference proceedings
in: G-Forum Jahreskonferenz 2009 : 13. Interdisziplinäre Jahreskonferenz zur Gründungsforschung = 13th Annual Interdisciplinary Entrepreneurship Conference ; 29.–30. Oktober in Leipzig ; Konferenzbeiträge / FGF, Förderkreis Gründungs-Forschung e. V.Hutzschenreuter, Jens
Brettel, Malte
von Nitzsch, Rüdiger -
Relevance of Acculturation in Consumer Research
published as: Contribution to a conference proceedings
in: Marketing & the core disciplines : rediscovering references [proceedings of the 38st EMAC Conference, May 26 - 29, 2009, [Audencia Nantes - France] / Jean-Pierre HelferAbedin, Annas
Brettel, Malte -
Towards An Alternative Theory Of Entre-preneurial Success: Integrating Bricolage, Effectuation And Improvisation
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchArcher, Geoffrey R.
Baker, Ted
Mauer, Rene -
Giving up Linearity: How Does the Nature of Relationships in Management Differ across Cultures?
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programAustermann, Dominik Garvin
Land, Simon -
The Mediating Role of New Product Development between Entrepreneurial Orientation and Performance
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programAustermann, D.
Land, S. -
The Impact of Traits in Entrepreneurial Team Composition on Venture Success
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programBörsch, C. -
Forward Channel Integration and Performance: An Application of Transaction Cost Economics and the Misalignment Concept
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association : [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2009, Chicago, USA]Brettel, Malte
Engelen, Andreas
Land, Simon
Austermann, Dominik Garvin -
Market-driving Behavior: Performance Consequences in High-Tech Start-Ups
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association : [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2009, Chicago, USA]Brettel, Malte
Engelen, Andreas
Land, Simon
Neuenburg, Jesko -
Excellence in Innovation Management?
published as: Contribution to a book, Contribution to a conference proceedings
in: Winter AMA 2009 : Excellence in Marketing Research - Striving for Impact ; proceedings of the AMA 2009 Winter Marketing Educators' Conference ; February 20-23, 2009, Tampa Marriott Waterside in Tampa, Florida / ed.: Kristy Reynolds ...Brettel, Malte
Sattler, Markus -
Private Equity for SMEs: A Behavioral Model of the Demand-Side Perspective
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programBreuer, Wolfgang
Espel, P.
Heinemann, Florian
Winkenbach, B. -
How to Become More Entrepreneurial – an Analysis across National Cultures
published as: Contribution to a conference proceedings
in: Beyond Silicon Valley: HOW emerging economiES are re-shaping our understanding of global entrepreneurship : 10th Annual International Business Research Forum ; IBRF 2009 ; Temple University, Philadelphia, April 17-18, 2009 / Organizers: Ram Mudambi and T.L. HillEngelen, Andreas -
Antecedents of New Product Development: National Culture and Situational Moderators
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programEngelen, Andreas
Brettel, Malte
Austermann, Dominik Garvin -
A Measure of Absorptive Capacity: Development and Validation
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programFlatten, Tessa Christina
Brettel, Malte
Engelen, Andreas
Greve, Greta Isabell -
Information Use, Environmental Uncertainty and Cognitive Style in Strategic Decision Processes
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programGänswein, W.
Winkenbach, B. -
Do women still gather and men still hunt? – Measuring gender related advertising productivity in an internet company
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association : [Proceedings of the American Marketing Association (AMA) Educators' Summer Conference 2009, Chicago, USA]Graßmann, Johannes
Brettel, Malte -
Taking a Closer Look at The Wings of the Butterfly - An Empirical Investigation on Competitive Strategies of Technology-based New Ventures
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchHagenberg, N. -
How Advertising Channels Interact: An Empirical Study of Online Purchases
published as: Contribution to a conference proceedings
in: Marketing & the core disciplines : rediscovering references [proceedings of the 38st EMAC Conference, May 26 - 29, 2009, [Audencia Nantes - France] / Jean-Pierre HelferHild, Sebastian
Brettel, Malte -
Interrelations of Advertising Channels – An Empirical Study on Purchase Behavior
published as: Contribution to a conference proceedings
in: Proceedings of the 2009 annual conference of the Academy of Marketing Science : AMS Annual Conference ; May 20- 23, 2009, Baltimore, Maryland, Batlimore Marriott WaterfrontHild, Sebastian
Brettel, Malte -
Understanding The Online Marketing Mix: An Empirical Study Of Advertising Channels and Their Interrelations
published as: Contribution to a conference proceedings
in: EURAM 2009 : Renaissance & Renewal in Management Studies ; proceedings of the 9th European Academy of Management Conference ; 11th - 14th my, ACC Arena, Mersey River Waterfront, Liverpool, UK, LiverpoolHild, Sebastian
Brettel, Malte -
Antecedents and Consequences of Ideation in New Product Development: A Cross-Cultural Comparison
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programLand, Simon -
Social capital as a micro-level origin of organizational capabilities: An international perspective
published as: Contribution to a conference proceedings
in: Proceedings of the 14th Cross-Cultural Research Conference 2009, Puerto Vallarta, Mexico, [December 13-16, 2009]Kemper, Jan
Brettel, Malte -
Learning from technology ventures: the impact of causal and effectual behavior on uncertainty
published as: Abstract, Contribution to a conference proceedings
in: Green Management Matters : proceedings of the 2009 Academy of Management Annual Meeting ; August 7-11, 2009 - Chicago, Illinois, U.S.A ; programMauer, René -
Successful Pricing Activities in Practice: An Empirical Study on Technology-Based SMEs and their New Products and Services
published as: Contribution to a conference proceedings
in: EURAM 2009 : Renaissance & Renewal in Management Studies ; proceedings of the 9th European Academy of Management Conference ; 11th - 14th my, ACC Arena, Mersey River Waterfront, Liverpool, UK, LiverpoolMöller, Timo Ewald -
Contingent Performance Implications of Pricing Practices in Technology-Based SMEs
published as: Contribution to a conference proceedings
in: Marketing & the core disciplines : rediscovering references [proceedings of the 38st EMAC Conference, May 26 - 29, 2009, [Audencia Nantes - France] / Jean-Pierre HelferMöller, T.
Brettel, Malte -
Success of Innovative SMEs through Strategic Pricing Decisions: Empirical Evidence on New Products and Services
published as: Contribution to a conference proceedings
in: EURAM 2009 : Renaissance & Renewal in Management Studies ; proceedings of the 9th European Academy of Management Conference ; 11th - 14th my, ACC Arena, Mersey River Waterfront, Liverpool, UK, LiverpoolMöller, Timo Ewald
Brettel, Malte -
Organisationale Einflussfaktoren des Allianzerfolgs – Eine empirische Analyse auf Basis des Resource-based View
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsSchilke, Oliver -
New Entrepreneurial Ventures in a Globalized World: The Role of Market Orientation
published as: Journal Article
in: Journal of international entrepreneurshipBrettel, Malte
Engelen, Andreas
Heinemann, Florian -
Vertriebswegswahl in jungen, innovativen Unternehmen
published as: Journal Article
in: Die Betriebswirtschaft : DBWBrettel, Malte
Engelen, Andreas
Müller, Thomas -
Determinanten und Effekte der Marktorientierung – Eine Analyse nicht-linearer Zusammenhänge
published as: Journal Article
in: Die Betriebswirtschaft : DBWEngelen, Andreas
Brettel, Malte -
Cross-Cultural Entrepreneurship research: Current Status and Framework for Future Studies
published as: Journal Article
in: Journal of international entrepreneurshipEngelen, Andreas
Heinemann, Florian
Brettel, Malte -
Triangulation von Umfragedaten in der Marketing- und Managementforschung: Inhaltsanalyse und Anwendungshinweise
published as: Journal Article
in: Die Betriebswirtschaft : DBWHomburg, Christian
Schilke, Oliver
Reimann, Martin -
Worldwide faculty perceptions of marketing journals: rankings, trends, comparisons, and segmentations
published as: Journal Article
in: globalEdge Business ReviewHult, G. Thomas M.
Reimann, Martin
Schilke, Oliver -
When does international marketing standardization matter to firm performance?
published as: Journal Article
in: Journal of international marketingSchilke, Oliver
Reimann, Martin
Thomas, Jacquelyn S. -
Absatzkanalkoordination durch Hersteller-Handels-Konditionen : eine spiel- und verhandlungstheoretische Untersuchung
published as: Dissertation / PhD ThesisKunter, Marcus -
Internationales Komplexitätsmanagement am Beispiel der Automobilindustrie
published as: Dissertation / PhD ThesisSchoeller, Nicolas -
Wirkungen von electronic-Word-of-Mouth-Empfehlungen bei misstrauischen Rezipienten : eine empirische Untersuchung unter Betrachtung der Empfehlungskongruenz sowie der Botschaftsargumentation
published as: Dissertation / PhD ThesisPütz, Christoph -
Einfluss von Overconfidence und Optimismus von Finanzvorständen auf ihre Kapitalstrukturentscheidungen
published as: Dissertation / PhD ThesisKasch, Michael Georg -
Syndizierung im Private Equity
published as: Contribution to a book
in: Risikomanagement und kapitalmarktorientierte Finanzierung : Festschrift zum 65. Geburtstag von Bernd Rudolph / hrsg. von Klaus Schäfer ...Brettel, Malte
Breuer, Wolfgang
Friedrich, Alexander -
Öffentliches Risikomanagement : zukünftige Herausforderungen an Staat und Verwaltung
published as: Contribution to a book
in: Risikomanagement der öffentlichen Hand / Hrsg. Frank Scholz ...Budäus, Dietrich
Hilgers, Dennis -
Managementtheorien und Management öffentlicher Verwaltungen : Public Management
published as: Contribution to a book
in: Private und öffentliche Rechnungslegung : Festschrift für Prof. Dr. Hannes Streim zum 65. Geburtstag / Franz W. Wagner ... (Hrsg.)Budäus, Dietrich
Hilgers, Dennis -
Embedded open toolkits for user innovation : postponing new product development decisions into the customer domain
published as: Contribution to a book, Contribution to a conference proceedings
in: Business services : Konzepte, Technologien, Anwendungen; 9. Internationale Tagung Wirtschaftsinformatik, Wien, 25. - 27. Februar 2009 / Hans Robert Hansen ... (Hrsg.). - Bd. 1Gross, Uwe
Antons, David -
Reform des öffentlichen Haushalts- und Rechnungswesens in Deutschland : Konzepte, Umsetzungsstand und Entwicklungsperspektiven
published as: Journal Article
in: Zeitschrift für Planung : ZP = Journal of planningBudäus, Dietrich
Hilgers, Dennis -
Interaktive Wertschöpfung : Open Innovation, Individualisierung und neue Formen der Arbeitsteilung
published as: BookReichwald, Ralf
Piller, Frank Thomas
Ihl, Jan Christoph
Seifert, Sascha -
Ableitung von Kommunikationszielen
published as: Contribution to a book
in: Handbuch Kommunikation : Grundlagen - innovative Ansätze - praktische Umsetzungen / Manfred Bruhn ... (Hrsg.)Steffenhagen, Hartwig -
Cross-cultural differences in the effects of word-of-mouth in relational service exchange : Empirical evidence for the moderating role of uncertainty avoidance from an eight country study
published as: Contribution to a conference proceedings
in: Proceedings of the 17th Annual Frontiers in Service Conference 2008, Washington, USAvon Wangenheim, Florian
Stringfellow, Anne
Praxmarer, Sandra
Blazevic, Vera
Jiménez, Fernando R.
et al. -
CFO Overconfidence, Optimism and Corporate Financing
published as: Contribution to a conference proceedings
in: Proceedings of the FMA Annual Meeting 2008, Dallas, USABrettel, Malte
Kasch, Michael Georg
Mueller, Andreas -
Understanding Learning in New Ventures and its Impact on Venture Performance
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2008, Anaheim, USARottenberger, Jessica Denise
Rothe, K.
Heinemann, Florian
Brettel, Malte -
The Performance Effect of Management Control Forms in Young Firms
published as: Contribution to a conference proceedings
in: Proceedings of the G-Forum – 12. Interdisziplinäre Jahreskonferenz zur Gründungsforschung 2008, Dortmund, GermanyHutzschenreuter, Jens
Brettel, Malte
von Nitzsch, Rüdiger -
Integration der Kunden in die Unternehmensprozesse
published as: Contribution to a book
in: Produktmanagement - Digitale Fachbibliothek / Hrsg. von Werner PepelsPiller, Frank Thomas -
Preismanagement als Erfolgsfaktor für neue Produkte und Dienstleistungen: Praxisorientierte Auswertung einer empirischen Untersuchung
published as: ReportBrettel, Malte
Möller, Timo Ewald -
Principles and practices of technology and innovation management : a reader for RWTH students of technology and innovation management
published as: BookPiller, Frank Thomas -
Wie Kunden zu Koproduzenten werden : Neue Entwicklungen in Open Innovation und Mass Customization
published as: Contribution to a book
in: WEB 2.0: Hype oder Substanz? / Wissenschaftliche Gesellschaft für Innovatives Marketing e.V. Nürnberg. H. Diller (Hrsg.)Piller, Frank Thomas -
Interactive value creation with users and customers
published as: Contribution to a book
in: Leading Open InnovationPiller, Frank Thomas -
Performance Measurement and Budgeting
published as: Contribution to a book
in: Liber Amicorum Prof. Ad BacBudäus, Dietrich
Hilgers, Dennis -
Einführung in die Betriebswirtschaftslehre : Vorlesung an der RWTH Aachen. Wintersemester 2007/2008
published as: BookPiller, Frank Thomas -
„Open Innovation“: Externes Wissen für erfolgreiche Innovationsprozesse
published as: Journal Article
in: RKW-MagazinPiller, Frank Thomas
Hilgers, Dennis -
Private Equity-Investoren : eine Einführung
published as: BookBrettel, Malte
Kauffmann, Christian
Kühn, Christian
Sobczak, Christina Ute -
Brettel, Malte
Heinemann, Florian
Sander, Thies
Spieker, Marc
Strigel, Marc
et al. -
Get a reputation or use someone elses - how to build trust to drive purchase intentions
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Wiedenfels, Gunnar
Brettel, Malte
Bastian, Michael
Steinkühler, Dominik -
The Performance Effect of Management Control Forms in Young Firms
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Hutzschenreuter, Jens
Gänswein, Wolfgang
Hild, Sebastian
Voss, Uwe -
CFO Overconfidence, Optimism and Corporate Financing
published as: Contribution to a conference proceedings
in: Proceedings of the FMA Annual Meeting, DallasBrettel, Malte
Kasch, Michael Georg
Müller, Andreas -
Antecedents and Effects of Market Orientation: The Moderating Role of the Development Stage
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Engelen, Andreas
Heinemann, Florian
Flatten, Tessa Christina -
Organizational Structures in SME: An Empirical Test of Equifinality Theory
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Güttler, Karsten
Masemann, Jasper
Graßmann, Johannes
Brettel, Malte -
Effectuation in technology entrepreneurship: coping with uncertainty in the early venturing process
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of Entrepreneurship ResearchMauer, René
Brettel, Malte -
Sales Channel Selection in Innovative Ventures
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Müller, T.
Esser, C.
Spilker-Attig, Andrea Maria Renate -
Learning in New Entrepreneurial Ventures - An Empirical Analysis of Learning, Learning Antecedents and Firm Performance
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Rottenberger, Jessica Denise
Rothe, K.
Heinemann, F.
Brettel, Malte -
The Impact of Management on Corporate Entrepreneurship
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Schmelter, Ralf
Börsch, C.
Mauer, Rene
Hagenberg, N. -
Balancing Exploitation and Exploration – Organizational Antecedents and Performance Effects of Ambidexterity
published as: Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Schulze, Patrick
Heinemann, Florian
Abedin, Annas -
Letting go to grow – empirical findings on a hearsay
published as: Abstract, Contribution to a conference proceedings
in: The Questions We Ask : proceedings of the Academy of Management (AOM) Annual Meeting ; August 8-13, 2008, Anaheim, Calif.Voll, Ludwig Karl
Abedin, Annas
von Nitzsch, Rüdiger -
Mergers & Acquisitions
published as: Contribution to a book
in: Lexikon der Betriebswirtschaftslehre / hrsg. von Hans Corsten und Ralf GössingerWirtz, Bernd W.
Schilke, Oliver -
Marktorientierte Unternehmenskultur als Erfolgsfaktor in jungen Wachstumsunternehmen
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsBrettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas -
Antecedents of Market Orientation: A Cross-Cultural Comparison
published as: Journal Article
in: Journal of international marketingBrettel, Malte
Engelen, Andreas
Heinemann, Florian
Vadhanasindhu, Pakpachong -
Sammerl, Nadine
Wirtz, Bernd W.
Schilke, Oliver -
Zollo, Maurizio
Meier, Degenhard -
Entrepreneurial orientation in academia
published as: Dissertation / PhD ThesisBoehm, Jan -
Controlling in jungen, innovativen Wachstumsunternehmen : eine rationalitätsdefizitorientierte Analyse wesentlicher Probleme
published as: Dissertation / PhD ThesisLangenberg, Georg Johannes -
Wissen und Lernen im Innovationsprozess
published as: Contribution to a book, Contribution to a conference proceedings
in: Erhöhen Sie Ihren BQ*! : *BQ[be:ku], Business Intelligenz Quotient ; Erfolgsfaktor für Unternehmen und Organisationen ; steigt proportional zu effizientem Wissensmanagement ; Kongressband zur KnowTech 2008 ; 10. Kongress zum Einsatz von Wissensmanagement in Wirtschaft und Verwaltung ; Wissen macht stark. KnowTech zeigt wie ; Frankfurt, 8. - 9. Oktober 2008 / [M. Bentele ...(Hrsg.)]Gross, Uwe
Lüttgens, Dirk -
Regionale Spillovereffekte
published as: Journal Article
in: Wirtschaftswissenschaftliches Studium : WiStFreund, Matthias Christian
Lindgens, Evalotte -
Hochschulen im Reformprozess des öffentlichen Rechnungswesens
published as: Journal Article
in: Verwaltung & Management : VMHilgers, Dennis -
Open Innovation mit dem eigenen Kunden: Wie Sie den richtigen Kundeninput erzeugen
published as: Journal Article
in: WissenschaftsmanagementDiener, Kathleen
Lang, Alexander -
Open Innovation trifft Innovationsmanagement : mit der Software WiPro wird externes Wissen in den Innovationsprozess integriert
published as: Journal Article
in: WissenschaftsmanagementLüttgens, Dirk
Gross, Uwe -
Schröder, Hans-Horst
-
Wertanalyse
published as: Contribution to a book
in: Lexikon der Betriebswirtschaftslehre / hrsg. von Hans Corsten und Ralf GössingerSchröder, Hans-Horst -
Die Intelligenz der Märkte nutzen: Open Innovation
published as: Contribution to a book
in: Marke und Kanäle als zentrale Wertschöpfungstreiber / BBDO Consulting GmbHPiller, Frank Thomas
Neuber, Susanne
Lüttgens, Dirk
Klein-Bölting, Udo -
Interaktive Wertschöpfungsprozesse und Open Innovation
published as: Contribution to a book
in: Innovationsführerschaft durch Open Innovation : Chancen für die Telekommunikations-, IT- und Medienindustrie / [Münchner Kreis]. Arnold Picot ... (Hrsg.)Piller, Frank Thomas
Reichwald, Ralf -
Mass customization
published as: Contribution to a book
in: Lexikon der Betriebswirtschaftslehre / hrsg. von Hans Corsten und Ralf GössingerPiller, Frank Thomas -
Wie Kunden zu Koproduzenten wurden : Neue Entwicklungen in Open Innovation und Mass Customization
published as: Contribution to a book
in: WEB 2.0: Hype oder Substanz? / Wissenschaftliche Gesellschaft für Innovatives Marketing e.V. Nürnberg. H. Diller (Hrsg.)Piller, Frank Thomas -
Kundenintegration im Innovationsprozess als Schlüssel zur Kundenzufriedenheit
published as: Contribution to a book
in: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen / Christian Homburg (Hrsg.)Piller, Frank Thomas -
An attitudinal model of product customization
published as: Contribution to a book, Contribution to a conference proceedings
in: Summer AMA 2008 : “Enhancing Knowledge Development in Marketing” ; proceedings of the AMA Summer Educators’ Conference ; August 8-11, 2008, San Diego, California, USA / ed.: James R. Brown ...Ihl, Jan Christoph
Bonnemeier, Sebastian
Piller, Frank Thomas -
Interaktive Wertschöpfung: Herausforderungen für die Führung
published as: Contribution to a book, Contribution to a conference proceedings
in: Enterprise 2.0 - die Kunst, loszulassen / [Hrsg. CoreMedia AG]. Willms Buhse; Sören Stamer (Hg.) [Übers. Tracy Newton; Christiane Zschunke]Möslein, Kathrin
Piller, Frank Thomas
Reichwald, Ralf -
Mass customization
published as: Contribution to a book, Contribution to a conference proceedings
in: 21st century management : a reference handbook / ed. by Charles Wankel. - Vol. 1Piller, Frank Thomas -
Overcoming mass confusion : Collaborative customer co-design in online communities
published as: Contribution to a book, Contribution to a conference proceedings
in: Micro Marketing: Concepts & Cases / By Pramod RaoPiller, Frank Thomas
Schubert, Petra
Koch, Michael
Möslein, Kathrin -
Toolkits for idea competitions: A novel method to integrate users in new product development
published as: Journal Article
in: R & D managementPiller, Frank Thomas
Walcher, Dominik -
Piller, Frank Thomas
-
Co-Creating Value of Customers: Mass Customization and Beyond
published as: Journal Article
in: We-MagazinePiller, Frank Thomas
Hilgers, Dennis -
Piller, Frank Thomas
-
Smart Metering bei Haushaltskunden : Stand der Entwicklungen in Deutschland
published as: Journal Article
in: Energiewirtschaftliche Tagesfragen : etHackbarth, André
Madlener, Reinhard
Reiss, Juliet
Steffenhagen, Hartwig -
Marketing : eine Einführung
published as: BookSteffenhagen, Hartwig -
Venture capital financing in Germany : the role of contractual arrangements in mitigating incentive conflicts
published as: Contribution to a book
in: Emerging topics in banking and finance / Emma J. Fuchs and Finn Braun (editors)Antonczyk, Ron Christian
Breuer, Wolfgang
Brettel, Malte -
Equity carve-outs, efficiency gains, and market timing
published as: Dissertation / PhD ThesisBaltin, Matthias Florianus Paul -
Implizites Wissen für die Beschaffung internetbasierter aufgabenspezifischer Informationen
published as: Dissertation / PhD ThesisFranzen, Dina Katharina -
Mitchell, William J.
Piller, Frank Thomas
Tseng, Mitchell M. -
Vertriebswegswahl in jungen, innovativen Unternehmen : Einflussfaktoren und Erfolgsauswirkungen
published as: Contribution to a conference proceedings
in: Proceedings of the G-Forum – 11. Interdisziplinäre Jahreskonferenz zur Gründungsforschung 2007, Aachen, GermanyMüller, Ernst Thomas
Brettel, Malte
Heinemann, Florian
Engelen, Andreas -
Coping with uncertainty in the nascent stage of new technology-based firms (NTBFs) : An introduction of the non-predictive logic of effectuation to technology-based entrepreneurship
published as: Contribution to a conference proceedings
in: Proceedings of the G-Forum – 11. Interdisziplinäre Jahreskonferenz zur Gründungsforschung 2007, Aachen, GermanyMauer, René
Schmelter, Ralf
Brettel, Malte -
The Impact of Strategy Patterns on the Performance of New Entrepreneurial Ventures
published as: Contribution to a conference proceedings
in: Proceedings of the Strategic Management Society Special Conference New Frontiers in Entrepreneurship 2007, Catania, ItalyBrettel, Malte
Engelen, Andreas
Heinemann, Florian
Schröder, Richard -
Customer Loyalty and Performance: The Importance of Supportive Customer Behavior and Moderating Effects of Developmental Stage and Product Innovativeness
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 18: / ed.: Jakki Mohr ...Brettel, Malte
Gödecke, Daniela
Heinemann, Florian -
Driving Forces in Technology Transfer : The Impact of Entrepreneurial Orientation at Universities
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of Management (AOM) Annual Meeting 2007, Philadelphia, USABoehm, Jan
Mauer, René
Schmelter, Ralf
Neubauer, Steven -
Veränderungstreiber, Reformelemente und aktuelle Anpassungsniveaus des neuen öffentlichen Haushalts- und Rechnungswesens
published as: PreprintHilgers, Dennis -
Leistungsmessung bei deutschen Berufsfeuerwehren
published as: ReportHilgers, Dennis -
Innovationsmanagement: Von der ersten Idee bis zur erfolgreichen Produkteinführung. : Schriftlicher Management-Lehrgang in 11 Lektionen
published as: BookPiller, Frank Thomas -
Kreativitätstechniken : Hilfen bei der Ideengenerierung
published as: Contribution to a book
in: Innovationsmanagement: Von der ersten Idee bis zur erfolgreichen ProdukteinführungPiller, Frank Thomas
Lüttgens, Dirk -
Open Innovation : Einbindung Dritter in den Innovationsprozess, Kooperationen und Netzwerke
published as: Contribution to a book
in: Innovationsmanagement: Von der ersten Idee bis zur erfolgreichen ProdukteinführungPiller, Frank Thomas
Freund, Matthias Christian -
Open innovation : Novel deployment of ICT in new product development
published as: Contribution to a book
in: Competitivness of New IndustriesReichwald, Ralf
Piller, Frank Thomas
Seifert, Sascha
Ihl, Jan Christoph -
Reform des öffentlichen Haushalts- und Rechnungswesens in Deutschland : Stand und Perspektiven
published as: Contribution to a book
in: Die 'Kommunale Doppik' - theoretische und praktische Überlegungen zur Neuorganisation des kommunalen Rechnungswesens im Lichte internationaler Erfahrungen : Tagung an der Johannes Kepler Universität Linz ; eine Dokumentation / [Institut für Betriebswirtschaftslehre der Gemeinwirtschaftlichen Unternehmen, IBGU]. Reinbert Schauer (Hrsg.)Budäus, Dietrich
Hilgers, Dennis -
Open Innovation : Entwicklungspartnerschaften mit Kunden und Anwendern
published as: Journal Article
in: Technologie & Management : t & mPiller, Frank Thomas
Reichwald, Ralf -
Open Innovation : Interaktive Wertschöpfungsprozesse mit Kunden und Anwendern im Innovationsprozess
published as: Journal Article
in: Performance excellencePiller, Frank Thomas
Reichwald, Ralf -
Innovationsmanagement in globalen Netzwerken : Open Innovation
published as: Journal Article
in: Performance excellencePiller, Frank Thomas
Reichwald, Ralf
Staiger, Thomas -
Wege aus der Schuldenfalle : Zur Notwendigkeit eines neuen Systemansatzes
published as: Journal Article
in: PublicGovernance : Zeitschrift für öffentliches ManagementBudäus, Dietrich
Hilgers, Dennis -
Neue Wege im Umgang mit öffentlichen Ressourcen und öffentlicher Verschuldung : Erkenntnisse aus der 2. Hamburger Fachtagung zur Reform des staatlichen Rechnungswesens am 9. und 10. November 2006
published as: Journal Article
in: Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögUHilgers, Dennis -
Vogel, Rick: Zur Institutionalisierung von New Public Management, Disziplindynamik der Verwaltungswissenschaft unter dem Einfluss ökonomischer Theorie. - Wiesbaden, 2006
published as: Journal Article, Review
in: Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögUHilgers, Dennis -
Entrepreneurial Orientation in Academia
published as: Abstract, Contribution to a conference proceedings
in: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, PhiladelphiaBoehm, Jan
Mauer, René
Schmelter, Ralf
Brettel, Malte -
Diversity Wins: The Syndication Network and Deal Flow of Venture Capital Firms
published as: Contribution to a conference proceedings
in: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, PhiladelphiaBrettel, Malte
Boehner, I. -
The Impact of Strategy Patterns on the Performance of New Entrepreneurial Ventures
published as: Contribution to a conference proceedings
in: Proceedings of the Strategic Management Society 27th Annual International Conference, San DiegoBrettel, Malte
Engelen, Andreas
Heinemann, F.
Schröder, R. -
A Resource Dependence View on Post-Investment Value Creation in Buyouts
published as: Abstract, Contribution to a conference proceedings
in: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, PhiladelphiaBrettel, Malte
Gottschalg, O.
Meier, D. -
The Influence of Customer Loyalty Dimensions on the Performance of New-Technology Based Firms
published as: Abstract, Contribution to a conference proceedings
in: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, PhiladelphiaBrettel, Malte
Goedecke, D.
Heinemann, Florian -
Customer Loyalty and Performance, The Importance of Supportive Customer Behavior and Moderating Effects of Development Stage and Product Innovativeness
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 19: / ed.: James R. Brown ...Brettel, Malte
Gödecke, Daniela
Heinemann, Florian -
Coping with uncertainty in the nascent stage of new technology-based firms (NTBFs)
published as: Contribution to a conference proceedings
in: G-Forum : Jahreskonferenz 2007 ; 11. Interdisziplinäre Jahreskonferenz zur Gründungsforschung = 11th Annual Interdisciplinary Entrepreneurship Conference ; 08. – 09. November in Aachen, RWTH Aachen Univ.Mauer, René
Schmelter, Ralf
Brettel, Malte -
Creating technology-based companies – about the significance of effectual logic in the early phase of the venturing process
published as: Contribution to a book, Contribution to a conference proceedings
in: Entrepreneurship and growth in local, regional and national economies : frontiers in European entrepreneurship research. [Papers from the Annual Research in Entrepreneurship and Small Business Conference (RENT); RENT XXI was held in Cardiff in November 2007] / ed. by David Smallbone ... in association with the ECSBMauer, René
Brettel, Malte -
Vertriebswegswahl in jungen, innovativen Unternehmen
published as: Contribution to a conference proceedings
in: G-Forum : Jahreskonferenz 2007 ; 11. Interdisziplinäre Jahreskonferenz zur Gründungsforschung = 11th Annual Interdisciplinary Entrepreneurship Conference ; 08. – 09. November in Aachen, RWTH Aachen Univ.Müller, Thomas
Brettel, Malte
Heinemann, Florian
Engelen, Andreas -
Cross-functional Integration of R&D, Marketing, and Manufacturing in Radical Product Innovations
published as: Abstract, Contribution to a conference proceedings
in: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, PhiladelphiaNeubauer, Steven
Schmelter, Ralf
Mauer, René -
Einfluss des Managements auf die unternehmerische Ausrichtung in etablierten Unternehmen
published as: Contribution to a conference proceedings
in: G-Forum : Jahreskonferenz 2007 ; 11. Interdisziplinäre Jahreskonferenz zur Gründungsforschung = 11th Annual Interdisciplinary Entrepreneurship Conference ; 08. – 09. November in Aachen, RWTH Aachen Univ.Schmelter, Ralf
Mauer, René
Brettel, Malte -
Controlling für innovative junge Unternehmen
published as: Journal Article
in: Controlling & Management : ZfCMBrettel, Malte
Faaß, Kerstin Hanny
Heinemann, Florian -
Geeignete Ausgestaltung des Marketing-Controlling in jungen Wachstumsunternehmen
published as: Journal Article
in: Zeitschrift für KMU und Entrepreneurship : ZfKEBrettel, Malte
Wufka, Carolin Sylvia
Heinemann, Florian -
The Role of Market-Oriented Organizational Culture in New Entrepreneurial Ventures
published as: Journal Article
in: Journal of research in marketing and entrepreneurshipBrettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas -
Innovationsmanagement: Von der ersten Idee bis zur erfolgreichen Produkteinführung : Schriftlicher Management-Lehrgang in 10 Lektionen
published as: BookPiller, Frank Thomas -
Produktplanung mit Fuzzy Cognitive Maps
published as: Contribution to a book
in: Management der frühen Innovationsphasen : Grundlagen - Methoden - Neue Ansätze / Cornelius Herstatt ... (Hrsg.)Schröder, Hans-Horst -
Wissen für erfolgreiche Innovationsprozesse nutzen : die Methode der Open Innovation
published as: Contribution to a book
in: Wirtschaftlicher Erfolg mit Schutzrechten : Handbuch für Erfinder und kleine und mittlere Unternehmen (KMU) rund um das Thema Schutzrechte / hrsg. von der AGIT mbh (INSTI-Partner). [Red. Havva Coskun ...]Piller, Frank Thomas -
Forschung und Entwicklung
published as: Contribution to a book
in: Handwörterbuch der Betriebswirtschaft (HWB) / Hrsg. Richard Köhler; Hrsg. Hans U. Küpper; Hrsg. Andreas Pfingsten. - Bd 1: Enzyklopädie der BetriebswirtschaftslehreSchröder, Hans-Horst -
Mass Customization in der Reisebranche
published as: Contribution to a book
in: Tourismus, Herausforderung, Zukunft / Roman Egger; Thomas Herdin (Hg.)Walcher, Dominik
Piller, Frank Thomas -
Interaktive Wertschöpfung – Produktion nach Open-Source-Prinzipien
published as: Contribution to a book
in: Open Source Jahrbuch 2007 : Zwischen freier Software und Gesellschaftsmodell / hrsg. und bearb. von: Bernd Lutterbeck ...Piller, Frank Thomas
Reichwald, Ralf
Ihl, Jan Christoph -
Personalisierte Angebote stärken die Kundenbeziehung
published as: Contribution to a book
in: Leitfaden Online Marketing [: das kompakte Wissen der Branche] / Torsten Schwarz (Hrsg.)Piller, Frank Thomas
Müller, Melanie -
Einflüsse des F&E-Standorts auf den Erfolg von Innovationsprojekten : Produktionstheoretische Modellierung und empirische Analyse der Nutzung externen lokalen technologischen Wissens für Innovationen
published as: Contribution to a book
in: Produktions- und Logistikmanagement : Festschrift für Günther Zäpfel zum 65. Geburtstag / hrsg. von Hans Corsten ... Mit Beitr. von Thorsten Blecker ...Schröder, Hans-Horst
Freund, Matthias Christian -
Open Innovation : Interaktive Wertschöpfungsprozesse mit Kunden und Anwendern im Innovationsprozess
published as: Contribution to a book, Contribution to a conference proceedings
in: Innovationsfähigkeit in einer modernen Arbeitswelt : Personalentwicklung, Organisationsentwicklung, Kompetenzentwicklung ; Beiträge der Tagung des BMBF / Deryk Streich; Dorothee Wahl (Hg.)Reichwald, Ralf
Piller, Frank Thomas -
Neue Wege im Umgang mit öffentlichen Ressourcen und öffentlicher Verschuldung
published as: Journal Article
in: Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögUHilgers, Dennis -
Müller, Melanie
Mekwinski, Jens
Piller, Frank Thomas
Reichwald, Ralf -
Observations on the present and future of mass customization
published as: Journal Article
in: International journal of flexible manufacturing systemsPiller, Frank Thomas -
Technology roadmap deployment : eine Methodik zur Unterstützung der integrierten strategischen Planung technologischer Innovationen
published as: Dissertation / PhD ThesisZernial, Philip -
Stichwort 'Märkte'
published as: Contribution to a book
in: Handwörterbuch der Betriebswirtschaft (HWB) / Hrsg. Richard Köhler; Hrsg. Hans U. Küpper; Hrsg. Andreas PfingstenSteffenhagen, Hartwig -
Prospektwerbung : Abverkauf oder mehr?
published as: Journal Article
in: Transfer, Werbeforschung & PraxisReiss, Juliet
Steffenhagen, Hartwig -
Network, network position and the deal flow of venture capital firms
published as: Dissertation / PhD ThesisBöhner, Ingo -
Market-oriented Management in Entrepreneurial Firms and Its Effects on Performance – A Cross-Cultural Comparison between Germany and Thailand
published as: Contribution to a conference proceedings
in: Proceedings of the Fifth Asia Academy of Management Conference, Tokio, JapanBrettel, Malte
Bunbongkarn, Chintana
Chandrachaj, Achara
Engelen, Andreas
Heinemann, Florian
et al. -
Market Orientation in Entrepreneurial Firms : Determining the Influence of Organizational Design and Its Effect on Performance
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...Brettel, Malte
Claas, Susanne
Heinemann, Florian -
Market-Oriented Culture as a Success Factor for Emerging Firms
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...Brettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas -
Reputation wichtig - Know-how zweitrangig : Kriterien zur Auswahl von Syndikatspartnern im Private Equity-Geschäft
published as: Journal Article
in: Venture-Capital-Magazin : das Magazin für Investoren und EntrepreneureBrettel, Malte
Friedrich, Alexander -
Ökonomische Werbemixplanung mit 'außerökonomischen' Werbezielen
published as: Journal Article
in: Betriebswirtschaftliche Forschung und Praxis : BFuPSteffenhagen, Hartwig -
Brettel, Malte
Friedrich, Alexander -
International Post-Merger Integration
published as: Contribution to a book
in: Handbuch Mergers & Acquisitions Management / Bernd W. Wirtz (Hrsg.)Brettel, Malte
Reimann, Martin
Schilke, Oliver -
Management, Market Orientation and Performance in Entrepreneurial Firms
published as: Contribution to a conference proceedings
in: Knowledge, Action and the Public Concern : proceedings of the 2006 Academy of Management Annual Meeting ; Atlanta, Georgia - August 11-16, 2006 ; [program]Brettel, Malte
Claas, Susanne
Heinemann, Florian -
Capital Structure Decisions of Institutional Buyouts
published as: Contribution to a conference proceedings
in: 36th Financial Management Association International (FMA) Annual Meeting, Salt Lake City, USA, October 11-14, 2006Brettel, Malte
Breuer, Wolfgang
Faass, Kerstin
Kühn, Christian -
The Impact of Team Composition on Decision-Making and Start-Up Performance
published as: Contribution to a book, Contribution to a conference proceedings, Journal Article
in: Frontiers of entrepreneurship researchBrettel, Malte
Heinemann, Florian -
Organizational Design, Market Orientation and Performance in Entrepreneurial Firms
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...Brettel, Malte
Claas, Susanne
Heinemann, Florian -
Market-Oriented Culture as a Success Factor for Entrepreneurial Firms
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...Brettel, Malte
Engelen, Andreas
Heinemann, Florian
Kessell, Andreas -
Operational Planning and Control in Entrepreneurial Firms – The Moderating Effect of Internal and External Uncertainty
published as: Abstract, Contribution to a conference proceedings
in: Knowledge, Action and the Public Concern : proceedings of the 2006 Academy of Management Annual Meeting ; Atlanta, Georgia - August 11-16, 2006 ; [program]Brettel, Malte
Heinemann, Florian
Hiddemann, Tim -
Entrepreneurial Orientation in Academia
published as: Contribution to a conference proceedings
in: G-Forum - Jahreskonferenz der Gründungsforschung : 10. Interdisziplinäre Jahreskonferenz zur Gründungsforschung ; 9. und 10. November 2006, BerlinMauer, René
Boehm, Jan
Brettel, Malte
Schmelter, R. -
Wertsteigerung bei Buyouts in der Post Investment-Phase – der Beitrag von Private Equity-Firmen zum operativen Erfolg ihrer Portfoliounternehmen im europäischen Vergleich
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsBrettel, Malte
Meier, Degenhard
Hiddemann, Tim -
Operatives Management als Erfolgsfaktor in jungen Wachstumsunternehmen : die moderierende Wirkung von interner und externer Unsicherheit
published as: Contribution to a book
in: Entrepreneurship / Hrsg.: Thomas Ehrmann; Peter Witt. - 76Brettel, Malte
Heinemann, Florian
Hiddemann, Tim -
Werbewirkungsmessung
published as: Contribution to a book
in: Wirtschafts-Lexikon : das Wissen der Betriebswirtschaftslehre ; [BWL von A bis Z] / Handelsblatt. - [Bd. 12]: Währungsmanagement - Zwischenprüfung. Abkürzungsverzeichnis, SachregisterSteffenhagen, Hartwig -
Wrapping it all up - past, present and future of knowledge integration
published as: Contribution to a book
in: Knowledge integration : the practice of knowledge management in small and medium enterprises ; with 24 tables / Antonie Jetter ... (eds.)Schröder, Hans-Horst -
Analytische Planung effektiver und effizienter Werbemixes
published as: Contribution to a book
in: Governance innovations and strategies / Hrsg.: Oliver Fabel ; Egon Franck. - 2006Steffenhagen, Hartwig -
Neuere Optionen der Werbeetatplanung
published as: Contribution to a book
in: Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag / Hrsg. von Andreas Strebinger ... Mit Beitr. von Henry Bartel .... - Teil 4Steffenhagen, Hartwig -
Muss Preisverfall Schicksal sein?
published as: Journal Article
in: Absatzwirtschaft : Zeitschrift für MarketingSteffenhagen, Hartwig
Truka, Judith -
Market orientation in emerging firms : developing an appropriate measurement instrument and determining the effect on company performance
published as: Contribution to a book, Contribution to a conference proceedings
in: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 15: / ed.: Beth A. Walker ...Brettel, Malte
Heinemann, Florian
Kessell, Andreas -
What does it Take to be a Good Parent? : A Look into the Black-Box of Non-synergistic Value Creation
published as: Contribution to a conference proceedings
in: Proceedings of the Academy of International Business (AIB) Conference 2005, Quebec City, CanadaMeier, Degenhard
Gottschalg, Oliver -
Post-Investment Value Addition to Buyouts : A Study on European Private Equity Firms' Post-Investment Value Addition to Buyouts
published as: Contribution to a conference proceedings
in: Proceedings of the Babson College Entrepreneurship Research Conference (BCERC) 2005, Babson Park, USABrettel, Malte
Meier, Degenhard
Gottschalg, Oliver -
What does it Take to Be a Good Parent? A Look into the Black-Box of Non-Synergistic Value Creation
published as: Contribution to a conference proceedings
in: Proceedings of the Atlanta Conference on Competitive Advantage 2005, Atlanta, USAMeier, Degenhard
Gottschalg, Oliver -
[Diverse Stichworte]
published as: Contribution to a book
in: Gabler Kompakt-Lexikon Unternehmensgründung : [A - Z]; 1.500 Begriffe nachschlagen, verstehen, anwenden / hrsg. von Tobias KollmannBrettel, Malte -
Business Angels
published as: Contribution to a book
in: Entrepreneurial finance : Kompendium der Gründungs- und Wachstumsfinanzierung ; mit 25 Tabellen / Christoph J. Börner; Dietmar Grichnik, Hrsg.Brettel, Malte -
Konzept für ein systematisches Change Management
published as: Contribution to a book
in: SAP-Einführung mit Change Management : Konzepte, Erfahrungen und Gestaltungsempfehlungen / Oliver Kohnke ... (Hrsg.)Brettel, Malte
Reißig-Thust, Solveig
Plag, Martin -
What does it Take to be a Good Parent? A Look into the Black-Box of Non-synergistic Value Creation
published as: Abstract, Contribution to a conference proceedings
in: Proceedings of the 47th Annual Meeting of the Academy of International Business : 'Local Roots, Global Links' ; Québec City, Canada, July 9-12, 2005 / Eds.: Yves Doz ...Meier, Degenhard
Gottschalg, Oliver -
What does it Take to be a Good Parent? A Look into the Black-Box of Non-synergistic Value Creation
published as: Contribution to a conference proceedings
in: From Competitive Advantage to Distinctive advantage : Atlanta Competitive Advantage conference ; Second Annual Meeting, June 23 to 25, 2005 at Emory University's Goizueta Business SchoolMeier, Degenhard
Gottschalg, Oliver -
Analyse der Pionierstrategie bei Produktinnovationen auf der Basis unscharfer situativer Einflussgrößen
published as: Dissertation / PhD ThesisHinze, Jens Peter -
European Telecommunication Exchange AG (EUTEX)
published as: Contribution to a book
in: Success factors of fast growing companies : selected case studies / Holger Ernst ... (eds.)Brettel, Malte
Hahn, R.
Ochmann, U. -
Finanzierung von Wachstumsunternehmen : Grundlagen - Finanzierungsquellen - Praxisbeispiele
published as: BookBrettel, Malte
Rudolf, Markus
Witt, Peter -
Optimale Absatzförderungsbudgets im vertikalen Marketing : Wertschöpfungspotenziale alternativer Formen der strategischen Hersteller-Händler-Interaktion
published as: Journal Article
in: Marketing : ZFPKunter, Marcus
Steffenhagen, Hartwig -
Optimal product mix decisions based on theory of constraints? : exposing rarely emphasized premises of throughput accounting
published as: Journal Article
in: International journal of production researchSouren, Rainer
Ahn, Heinz
Schmitz, Christoph -
Knowledge integration : the practice of knowledge management in small and medium enterprises ; with 24 tables
published as: BookSchröder, Hans-Horst
Jetter, Antonie J. M.
Kraaijenbrink, Jeroen
Wijnhoven, Fons -
Zur Staffelung von Werbeausgaben in Werbesalven
published as: Contribution to a book
in: Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag / hrsg. von Alexander Haas ... Mit Beitr. von Sönke Albers ...Steffenhagen, Hartwig -
Konzipierung markt- und kreislaufgerechter Leistungsbündel
published as: Contribution to a book
in: Integrierte Produkt- und Prozessgestaltung : [Ergebnisse des Sonderforschungsbereiches (SFB) 361 der Deutschen Forschungsgemeinschaft (DFG) an der RWTH Aachen] / Walter Eversheim; Günther Schuh (Hrsg.) / [VDI]. Walter Eversheim (Hrsg.) ...Ahn, Heinz
Steffenhagen, Hartwig
Keilen, Jens
Jochheim, Anke -
Recovery network design for end-of-life vehicles
published as: Contribution to a book
in: Research Methodologies in Supply Chain Management : In Collaboration with Magnus Westhaus / edited by Herbert Kotzab, Stefan Seuring, Martin Müller, Gerald ReinerAhn, Heinz
Keilen, Jens
Souren, Rainer -
Frühinformationssysteme
published as: Contribution to a book
in: Integrierte Produkt- und Prozessgestaltung : [Ergebnisse des Sonderforschungsbereiches (SFB) 361 der Deutschen Forschungsgemeinschaft (DFG) an der RWTH Aachen] / Walter Eversheim; Günther Schuh (Hrsg.) / [VDI]. Walter Eversheim (Hrsg.) ...Freund, Matthias Christian
Wassenhoven, Ralf
Schröder, Hans-Horst -
Einflussgrößen auf den Erfolg von F&E-Netzwerken
published as: Contribution to a book
in: Technologiemanagement & Marketing : Herausforderungen eines integrierten Innovationsmanagements ; [Festschrift zum 65. Geburtstag von Prof. Dr. Dr. h.c. Günter Specht] / Jenny Amelingmeyer ... (Hrsg.)Schröder, Hans-Horst -
Logistik-Management
published as: Contribution to a book, Journal Article
in: Logistik-Management : internationale Konzepte, Instrumente, AnwendungenSouren, Rainer
Kopfer, Herbert -
Анатомия военного преступления
published as: Contribution to a book
in: Tragedija polesʹja : maloizvestnye stranicy vojny 1943 - 1944 gg.: konclagerʹ 'Ozariči' / Arkadij Škuran; Michail SinʹkevičRass, Christoph -
Market orientation in emerging firms : developing an appropriate measurement instrument and determing the effect on performance
published as: ReportBrettel, Malte
Heinemann, Florian
Kessell, Andreas -
Quo vadis Kausalanalyse? : Arbeitspapier des Lehrstuhls für Wirtschaftswissenschaften für Ingenieure und Naturwissenschaftler
published as: ReportBrettel, Malte
Hungeling, Stephan
Meier, Degenhard -
Quo vadis Kausalanalyse?
published as: PreprintBrettel, Malte
Hungeling, S.
Meier, D. -
Der informelle Beteiligungskapitalmarkt – Eine empirische Betrachtung
published as: BookBrettel, Malte -
Wertsteigerung durch Equity Carveouts – Eine empirische Analyse
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsBrettel, Malte
Junker, Lukas
Pinker, Jürgen -
Vertragsgestaltung durch Venture Capital-Gesellschaften
published as: Journal Article
in: Finanz-Betrieb : FBBrettel, Malte
Reißig-Thust, Solveig
Witt, Peter -
Vertragsgestaltung von Venture Capitalists und Business Angels im Vergleich
published as: Journal Article
in: Die Betriebswirtschaft : DBWBrettel, Malte
Meier, Degenhard
Reißig-Thust, Solveig -
Material flow analysis in closed loop supply chains : modelling of packaging waste recycling at different hierarchical levels
published as: Journal Article
in: International journal of integrated supply management : IJISMSouren, Rainer -
Management von Unternehmenskooperationen
published as: Journal Article
in: Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWFSchröder, Hans-Horst
Kontos, G. -
Schröder, Hans-Horst
-
Effizienzorientierte Konzepte für das Innovationsmanagement
published as: Journal Article
in: Das Wirtschaftsstudium : wisuSchröder, Hans-Horst
Meyers, Sandra -
Marketing : eine Einführung
published as: BookSteffenhagen, Hartwig -
Early information (EI) based on knowledge discovery in databases (KDD)
published as: Contribution to a book
in: Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday / ed. by Sönke Albers. With contributions from Sönke Albers ...Schröder, Hans-Horst -
Effektivität und Effizienz : Maßstäbe erfolgreicher Markenkommunikation
published as: Contribution to a book
in: Effizienz in der Markenführung / Dirk-Mario Boltz ... (Hrsg.)Steffenhagen, Hartwig -
Neuere Entwicklungen in der Produktion von Innovationen
published as: Contribution to a book
in: Entwicklungen im Produktionsmanagement / hrsg. von Axel Braßler und Hans Corsten... Mit Beitr. von Thorsten Blecker ...Schröder, Hans-Horst -
Effektivität und Effizienz in der Markenkommunikation
published as: Contribution to a book
in: Marktorientierte Unternehmensführung : Grundkonzepte, Anwendungen und Lehre ; Festschrift für Hermann Freter zum 60. Geburtstag / hrsg. von Carsten BaumgarthSteffenhagen, Hartwig -
Marrying knowledge discovery in databases (KDD) with technology intelligence (TI) : avenue to paradise or blind alley?
published as: Contribution to a book, Contribution to a conference proceedings
in: Innovation and entrepreneurship for sustainable development : 2004 IEEE International Engineering Management Conference ; 18 - 21 October 2004, Pan Pacific Hotel, Singapore ; proceedings / organizers: IEEE Engineering Management Society (EMS) ... Ed.: M. Xie .... - Vol. 1Schröder, Hans-Horst -
Ansatz eines Frühinformationssystems zur Schaffung einer strategischen Wissensbasis für die Produktentwicklung
published as: Contribution to a book, Contribution to a conference proceedings
in: Multikonferenz Wirtschaftsinformatik (MKWI) 2004. - Bd. 2. Informationssysteme in Industrie und Handel, Business Intelligence, Knowledge supply and information logistics in enterprises and networked organizations, organisationale Intelligenz / Peter Chamoni ... (Hrsg.)Schröder, Hans-Horst
Freund, Matthias Christian
Wassenhoven, Ralf -
Educating the guess: Strategies, concepts and tools for the fuzzy front end of product development
published as: Contribution to a book, Contribution to a conference proceedings
in: Technology management for reshaping the world : [PICMET '03, Portland International Conference on Management of Engineering and Technology] / ed.: Dundar F. Kocaoglu ...Jetter, Antonie J. M. -
Brettel, Malte
-
Integrating market and technological knowledge in the fuzzy front end: an FCM-based action support system
published as: Journal Article
in: International journal of technology management & sustainable developmentSchröder, Hans-Horst
Jetter, Antonie J. M. -
Research note on German business angels
published as: Journal Article
in: Venture-Capital-Magazin : das Magazin für Investoren und EntrepreneureBrettel, Malte -
Kreditlinie Null : wie erfolgreiche Unternehmen die Bankenkrise meistern
published as: Journal Article
in: WirtschaftsblattBrettel, Malte -
Bezugsrahmen und effektivitätsorientierte Konzepte des Innovationsmanagements
published as: Journal Article
in: Das Wirtschaftsstudium : wisuSchröder, Hans-Horst
Meyers, Sandra -
Wissensintegration im Neuproduktentwicklungsprozess von Hightech-KMUs : eine empirische Studie
published as: Contribution to a bookFranzen, Dina Katharina -
Die Bedeutung von Vertrauen und Kontrolle im Rahmen von Online-Kooperationen : eine Analyse aus theoretischer und praktischer Sicht
published as: Contribution to a book
in: Online-Kooperationen : Erfolg im E-Business durch strategische Partnerschaften / Marion Büttgen; Fridjof Lücke (Hrsg.)Brettel, Malte
Heinemann, Florian -
Strategische Frühinformation : Bewältigung diskontinuierlicher Zukunftsentwicklungen in Klein- und Mittelbetrieben
published as: BookSchröder, Hans-Horst
Jetter, Antonie J. M.
Schiffer, Gegor -
Konditionensysteme
published as: Contribution to a book, Contribution to a conference proceedings
in: Handbuch Preispolitik : Strategien, Planung, Organisation, Umsetzung / Hermann Diller ... (Hrsg.)Steffenhagen, Hartwig -
The relevance of recovery economy to mass customization and personalization
published as: Contribution to a book, Contribution to a conference proceedings
in: Proceedings of the 2003 World Congress on Mass Customization and Personalization (MCPC 2003) : competitive advantage through customer interaction ; leading mass customization and personalization (MCP) from the ermerging state to a mainstream business model ; Munich, 6 - 8 October 2003, Technische Universität München (TUM) / ed. by Frank T. Piller; Ralf Reichwald ...Souren, Rainer -
Messung der Effizienz der Markenkommunikation
published as: Contribution to a conference proceedings
in: Markenkommunikation auf dem Prüfstand / Markendialog Februar 2003 : GEM Gesellschaft zur Erforschung des Markenwesens e.V.Steffenhagen, Hartwig -
Ein Kreislaufmodell als Analyserahmen einer transformations- und transaktionsorientierten Umweltwirtschaft
published as: Contribution to a book, Contribution to a conference proceedings
in: Theoretische Grundlagen und Ansätze einer nachhaltigen Umweltwirtschaft : [Herbsttagung der Kommission Umweltwirtschaft beim Verband der Hochschullehrer für Betriebswirtschaft e.V. vom 9. bis 11. Oktober 2002 in Halle (Saale)] = Theoretical fundamentals and approaches of corporate sustainable management / Martin-Luther-Universität Halle-Wittenberg, Universitätszentrum für Umweltwissenschaften UZU. Hrsg. von Hans-Ulrich ZabelSouren, Rainer -
Der Point of Return als austauschtheoretischer Erkenntnisgegenstand: Kreislaufwirtschaftliche Einordnung und ein Erklärungsansatz zum Entsorgungsverhalten privater Haushalte am Beispiel des Recyclings von Einwegverpackungen
published as: Journal Article
in: Zeitschrift für Umweltpolitik & Umweltrecht : ZfU = Journal of environmental law and policy = Revue de la politique et du droit d environnementSouren, Rainer -
Grundgedanken zu einer Theorie des Veränderungsmanagements : WHU-Forschungspapier
published as: ReportBrettel, Malte
Endres, John
Plag, Martin
Weber, Jürgen -
Grundgedanken zu einer Theorie des Veränderungsmanagements
published as: PreprintBrettel, Malte
Endres, J.
Plag, M.
Weber, J. -
Entscheidungskriterien von Venture Capitalists : eine empirische Analyse im internationalen Vergleich
published as: Journal Article
in: Die Betriebswirtschaft : DBWBrettel, Malte -
Business angels : Finanzierung und informelle Hilfe in frühen Phasen
published as: Contribution to a book
in: Wertorientiertes Start-Up-Management : Grundlagen, Konzepte, Strategien / hrsg. von Ulrich Hommel und Thomas C. KnechtBrettel, Malte -
abebooks/JustBooks : Die Entwicklung eines profitablen Mittelständlers in der New Economy
published as: Contribution to a book
in: Innovation - Technik - Zukunft : die Wissens- und Informationsgesellschaft gestalten / Guido Alt ... (Hrsg.)Brettel, Malte
Heinemann, Florian -
JustBooks : der Weg zur Profitabilität
published as: Contribution to a book
in: Die eCommerce-Gewinner : wie Unternehmen im Web profitabel wurden ; 10 Erfolgsgeschichten aus erster Hand / Sönke Albers ... Hg.Brettel, Malte
Heinemann, Florian -
Brettel, Malte
Plag, Martin -
German business angels in international comparison
published as: Journal Article
in: The journal of private equity : JPEBrettel, Malte -
Zur Differenzierung von Business Plänen : empirische Ergebnisse zum Einfluss der Finanzierungsphase auf Business Pläne
published as: Journal Article
in: Zeitschrift für Planung : ZP = Journal of planningBrettel, Malte -
Stationäre Losgrößenmodelle mit zwei Akteuren
published as: Journal Article
in: Das Wirtschaftsstudium : wisuSouren, Rainer
Gilles, Roland -
Die Zufriedenheit von Versicherungsvertretern als unternehmerische Zielgröße : Stellenwert, Erfassungskonzept und empirische Befunde -
published as: Habil / Postdoctoral Thesis (Non-german Habil)Schmitz, Gertrud -
Konsumgüterverpackungen in der Kreislaufwirtschaft : Stoffströme - Transformationsprozesse - Transaktionsbeziehungen -
published as: Habil / Postdoctoral Thesis (Non-german Habil)Souren, Rainer -
Die Planung von Marketing-Zielen als Bestandteil der Strategienentwicklung und -implemenierung in markthierarchisch gegliederten Unternehmen
published as: Contribution to a book
in: Marketing-Management und Unternehmensführung : Festschrift für Professor Dr. Richard Köhler zum 65. Geburtstag / Heymo Böhler (Hrsg.)Steffenhagen, Hartwig -
Erfolgsfaktoren im dynamischen Markt der Online - Shops
published as: Contribution to a book
in: Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag / hrsg. von Dirk Möhlenbruch ... Mit Beiträgen von Dieter Ahlert ..Steffenhagen, Hartwig
Stiller, Michael -
Zeit (2)
published as: Contribution to a book
in: Gabler Lexikon Technologiemanagement : Management von Innovationen und neuen Technologien im Unternehmen ; ; [A - Z] / von Dieter Specht; Martin G. Möhrle [Hrsg.]Schröder, Hans-Horst -
Zeit (1)
published as: Contribution to a book
in: Gabler Lexikon Technologiemanagement : Management von Innovationen und neuen Technologien im Unternehmen ; ; [A - Z] / von Dieter Specht; Martin G. Möhrle [Hrsg.]Schröder, Hans-Horst -
Ansätze zur Planung von Produktplattformen
published as: Contribution to a book
in: Wertschöpfungsmanagement als Kernkompetenz : Festschrift für Horst Wildemann / hrsg. von Horst Albach ... Mit Geleitw. von Gerhard Schröder ; Otto Wiesheu. Mit Beitr. von Horst Albach ...Schröder, Hans-Horst -
Paradigmen für das Management von Innovationen : eine kritische Analyse
published as: Contribution to a book
in: Innovation und Umwelt / hrsg. von Heinz StrebelSchröder, Hans-Horst -
Betriebliche Logistik im Spannungsfeld zwischen Ökonomie und Ökologie
published as: Contribution to a book, Contribution to a conference proceedings
in: Handbuch Logistik : mit 77 Tabellen / Dieter Arnold ... (Hrsg.)Souren, Rainer -
Systematisierung vermeidungsorientierter Produktnutzungskonzepte
published as: Journal Article
in: Zeitschrift für Betriebswirtschaft : ZfB = Journal of business economicsSouren, Rainer
Dyckhoff, Harald
Ahn, Heinz -
Controlling von eBusiness : die praktische Herausforderung am Beispiel der JustBooks.de GmbH
published as: Journal Article
in: Kostenrechnungs-PraxisBrettel, Malte
Heinemann, F. -
Grundmodell einer dynamischen Theorie ökonomischer Akteure
published as: Contribution to a book
in: Rationalitätssicherung der Führung : Beiträge zu einer Theorie des Controlling / Jürgen Weber ... (Hrsg.)Brettel, Malte
Weber, Jürgen
Bach, Sabine
Grothe, Martin
Schäffer, Utz -
Flexible Gestaltung des Veränderungsmanagements : drei Dimensionen für die erfolgreiche Realisierung von Veränderungen
published as: Journal Article
in: Verwaltungsführung, Organisation, Personal : VOPBrettel, Malte
Plag, Martin -
Strategische Frühinformationssysteme : Nutzen und Erfolgsvoraussetzungen
published as: Journal Article
in: Das Wirtschaftsstudium : wisuSchröder, Hans-Horst
Schiffer, G. -
Konzeptionelle Grundlagen der strategischen Frühinformation
published as: Journal Article
in: Das Wirtschaftsstudium : wisuSchröder, Hans-Horst
Schiffer, G. -
Neue Wege in der Szenariotechnik - Einsatzpotentiale von Fuzzy Cognitive Maps
published as: ReportJetter, Antonie J. M. -
Erhebung und Kombination individueller Fuzzy Cognitive Maps : eine explorative Studie am Beispiel 'Rechtsextremismus unter Jugendlichen'
published as: ReportJetter, Antonie J. M. -
Informationsqualität in frühen Phasen des Produktlebenszyklus
published as: ReportMeyers, Sandra -
A new approach to country of origin-effects : a comprehensive theoretical framework and an agenda for future research
published as: ReportSteffenhagen, Hartwig
Bloemer, Josée
Kasper, Hans -
Werbewirkungsmuster
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Werbewirkungsmodelle
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Affect Transfer Model (ATM)
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Elaboration Likelihood Model (ELM)
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Overspending-Effekt
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Modell der Wirkungspfade
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Dual Mediation Model (DMM)
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Strategien zur lebenszyklusorientierten Auswahl von Produktkonzepten
published as: BookMeyers, Sandra -
Strategische Werbezielplanung : Aufgabe der Markenführung
published as: Journal Article
in: Transfer, Werbeforschung & PraxisSteffenhagen, Hartwig -
Konditionenpolitik
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Frequenzeffekte
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Partizipationseffekt
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Werbestrategie
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Media-Mix-Effekt
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Interferenzeffekte
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Positionierungswerbung
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Logistikkonditionen
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
WerbeWert-Formel
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Konditionensysteme
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Exposure-Effekt
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Copy Strategy (Copy Platform)
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Zahlungskonditionen
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Kommunikationsstrategie
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Listenpreis
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Aktualisierungswerbung
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Werbeeffekte
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Konditionenspreizung
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Rabatte
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Kommunikations-Mix
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Mediastrategie
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
STAS
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Wear-Out-Effekt
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Wettbewerbsorientierte Nutzenpreise : Preisbestimmung bei substituierbaren Verkehrsdienstleistungen
published as: BookSchleusener, Michael -
Marktbearbeitungskonditionen
published as: Contribution to a book, Contribution to a conference proceedings
in: Vahlens großes Marketinglexikon / hrsg. von Hermann DillerSteffenhagen, Hartwig -
Steuerung unternehmensübergreifender Logistikketten
published as: Contribution to a book
in: Logistik : Aufgaben und Lösungen / hrsg. von Heiko Burchert ...Brettel, Malte -
JustBooks : Wachstum mit starkem Partner
published as: Contribution to a book
in: Silicon Valley - made in Germany : was Sie von erfolgreichen Unternehmen der New Economy lernen können / Christoph Ludewig; Dirk Buschmann; Nicolai Oliver HerbrandBrettel, Malte
Heinemann, Florian -
Wie Business Angels Unternehmensgründern helfen können
published as: Contribution to a book
in: Silicon Valley - made in Germany : was Sie von erfolgreichen Unternehmen der New Economy lernen können / Christoph Ludewig; Dirk Buschmann; Nicolai Oliver HerbrandBrettel, Malte
Jaugey, C.
Rost, C. -
Benchmarking in der Bildung
published as: Contribution to a book
in: Bedarfsanalyse, Nutzenbewertung und Benchmarking - zentrale Elemente des Bildungscontrollings / Hrsg.: Bundesinstitut für Berufsbildung, Der Generalsekretär. Christina Bötel ; Elisabeth M. Krekel (Hrsg.)Brettel, Malte -
Business angels in Germany : how business angels help new entrepreneurs
published as: Journal Article
in: The journal of private equity : JPECadenhead, Gary M.
Weber, Jürgen
Brettel, Malte
Jaugey, Cyril
Rost, Cornelius -
Bildungscontrolling in der Deutschen Post AG
published as: Journal Article
in: Personal : Zeitschrift für Human Resource ManagementBrettel, Malte
Alten-Bockum, Frank
Neumann-Giesen, Axel -
Ein Objektmodell zur Repräsentation und Wiederverwendung verfahrenstechnischer Prozeßmodelle
published as: Dissertation / PhD ThesisBaumeister, Markus -
Technologie- und Innovationsplanung
published as: Contribution to a book
in: Übungsbuch zur Betriebswirtschaftslehre / hrsg. von Hans Corsten und Michael ReißSchröder, Hans-Horst
Hinze, Jens Peter -
Umweltorientiertes Marketing
published as: Contribution to a book
in: Umweltmanagement : zehn Lektionen in umweltorientierter Unternehmensführung ; mit 13 Tabellen / Harald Dyckhoff ...Souren, Rainer -
Umweltorientierte Logistik
published as: Contribution to a book
in: Umweltmanagement : zehn Lektionen in umweltorientierter Unternehmensführung ; mit 13 Tabellen / Harald Dyckhoff ...Souren, Rainer -
Konzeptionelle Grundlagen der Planung von Kooperationen in Frühinformationssystemen für die strategische Technologie- und Innovationsplanung
published as: Contribution to a book
in: Aktuelle Tendenzen im Innovationsmanagement : Festschrift für Werner Popp zum 65. Geburtstag ; mit 31 Tabellen / Gerold E. Häfliger... (Hrsg.). Mit Beitr. von K. Aeberhard ...Schröder, Hans-Horst
Schiffer, Gregor -
Eine austauschtheoretische Konzeption des Marketing-Instrumentariums
published as: Contribution to a book
in: Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven / hrsg. im Auftr. der Wiss. Kommission Marketing im Verband der Hochschullehrer für Betriebswirtschaft e.V. Klaus Backhaus (Hrsg.)Steffenhagen, Hartwig -
Umweltorientiertes Personalmanagement
published as: Contribution to a book
in: Umweltmanagement : zehn Lektionen in umweltorientierter Unternehmensführung ; mit 13 Tabellen / Harald Dyckhoff ...Souren, Rainer -
Umweltorientierung menschlichen Verhaltens
published as: Contribution to a book
in: Umweltmanagement : zehn Lektionen in umweltorientierter Unternehmensführung ; mit 13 Tabellen / Harald Dyckhoff ...Souren, Rainer -
Quality function deployment
published as: Contribution to a book
in: Handbuch Produktmanagement : Strategieentwicklung, Produktplanung, Organisation, Kontrolle / Sönke Albers ... (Hrsg.)Schmidt, Reimer
Steffenhagen, Hartwig -
Technologie- und Innovationsplanung
published as: Contribution to a book
in: Übungsbuch zur Betriebswirtschaftslehre / hrsg. von Hans Corsten und Michael ReißSchröder, Hans-Horst
Hinze, Jens Peter -
Übungsaufgaben zur Technologie- und Innovationsplanung
published as: Contribution to a book
in: Übungsbuch zur Betriebswirtschaftslehre / hrsg. von Hans Corsten und Michael ReißSchröder, Hans-Horst
Hinze, Jens Peter -
Wirkungen der Werbung: Konzepte - Erklärungen - Befunde
published as: BookSteffenhagen, Hartwig -
Marketing : eine Einführung
published as: BookSteffenhagen, Hartwig -
Business angels : der informelle Beteiligungskapitalmarkt in Deutschland
published as: BookBrettel, Malte
Jaugey, Cyril
Rost, Cornelius -
Komponentenmodellierung als Konzept zur Erweiterung der Stoffstromanalysen in Verpackungskreisläufen
published as: Contribution to a conference proceedings
in: Von der Abfallwirtschaft zum Stoffstrommanagement : Tagungsreader des Workshops an der TuTech Hamburg-HarburgSouren, Rainer -
Die Ermittlung der Kundenanforderungen an industrielle Dienstleistungen
published as: Journal Article
in: Zeitschrift für Planung : ZP = Journal of planningSchmitz, Gertrud -
Die Zufriedenheit von Versicherungsvertretern als unternehmerische Zielgröße
published as: Journal Article
in: Zeitschrift für die gesamte VersicherungswissenschaftSchmitz, Gertrud -
Krankenhauslogistik
published as: Contribution to a book
in: Handbuch Logistik : Management von Material- und Warenflußprozessen / Jürgen Weber ... (Hrsg.)Brettel, Malte -
Controlling Leadership Training in the German Army Concept
published as: Journal Article
in: Modern simulation & training : MS & TBrettel, Malte
Neumann-Giesen, A.
Nolte, F. -
Eine austauschtheoretische Konzeption des Marketing-Instrumentariums als Beitrag zu einer allgemeinen Marketing-Theorie
published as: ReportSteffenhagen, Hartwig -
Strategien und Ziele im Service
published as: Contribution to a book
in: Servicemanagement mit System : erfolgreiche Methoden für die Investitionsgüterindustrie / Holger Luczak (Hrsg.)Schmitz, Gertrud -
Serviceleistungen
published as: Contribution to a book
in: Servicemanagement mit System : erfolgreiche Methoden für die Investitionsgüterindustrie / Holger Luczak (Hrsg.)Schmitz, Gertrud -
Kundenzufriedenheit
published as: Contribution to a book
in: Servicemanagement mit System : erfolgreiche Methoden für die Investitionsgüterindustrie / Holger Luczak (Hrsg.)Schmitz, Gertrud -
Technologie- und Innovationsplanung
published as: Contribution to a book
in: Betriebswirtschaftslehre / von Hans Corsten (Hrsg.) ... Jörg Becker ...Schröder, Hans-Horst -
Strategische Frühaufklärung - Konzepte und Erfolgsvoraussetzungen
published as: Contribution to a book, Contribution to a conference proceedings
in: Tagungsband Praxisforum Früherkennung als Basis für Innovation und Navigation : Ergebnisbericht des Verbundprojektes FERAVI und FASTPRO / Projektträger: Projektträgerschaft Produktion und Fertigungstechnologien im Forschungszentrum Karlsruhe GmbH Technik und Umwelt. Andreas Weigand ... (Hrsg.). Praxisforum Früherkennung als Basis für Innovation und Navigation <1999, Sankt Ingbert>Schiffer, G. -
Einführungsbedingungen und Nutzung eines mitarbeiterbezogenen Frühaufklärungssystems bei einem mittelständischen Unternehmen der deutschen Werkzeugmaschinenbranche
published as: Contribution to a book, Contribution to a conference proceedings
in: Tagungsband Praxisforum Früherkennung als Basis für Innovation und Navigation : Ergebnisbericht des Verbundprojektes FERAVI und FASTPRO / Projektträger: Projektträgerschaft Produktion und Fertigungstechnologien im Forschungszentrum Karlsruhe GmbH Technik und Umwelt. Andreas Weigand ... (Hrsg.). Praxisforum Früherkennung als Basis für Innovation und Navigation <1999, Sankt Ingbert>Geistmann, H.
Jetter, Antonie J. M. -
Ganzheitliche Frühaufklärungssysteme mittelstandsgerecht organisieren
published as: Contribution to a book, Contribution to a conference proceedings
in: Tagungsband Praxisforum Früherkennung als Basis für Innovation und Navigation : Ergebnisbericht des Verbundprojektes FERAVI und FASTPRO / Projektträger: Projektträgerschaft Produktion und Fertigungstechnologien im Forschungszentrum Karlsruhe GmbH Technik und Umwelt. Andreas Weigand ... (Hrsg.). Praxisforum Früherkennung als Basis für Innovation und Navigation <1999, Sankt Ingbert>Streu, B.
Schiffer, G. -
Steffenhagen, Hartwig
-
Werbeeffizienz-Leitbilder - eine Bestandsaufnahme von Wirkungsmechanismen der Werbung
published as: Journal Article
in: Transfer, Werbeforschung & PraxisSteffenhagen, Hartwig -
Die Stimme der Kunden bei der Entwicklung neuer Serviceleistungen nicht überhören - fünf Tips zur Ermittlung servicebezogener Kundenanforderungen
published as: Journal Article
in: Technischer Vertrieb : Praxis des Business-to-Business-MarketingSchmitz, Gertrud -
Controlling: Bestandsaufnahme und konstruktive Kritik theoretischer Ansätze
published as: Contribution to a book
in: Produktentstehung, Controlling und Umweltschutz : Grundlagen eines ökologieorientierten F&E-Controlling ; mit 20 Tabellen / Harald Dyckhoff ... (Hrsg.)Zens, A. -
Die Relevanz der betriebswirtschaftlichen Innovationsforschung für die Produktionswirtschaft
published as: Contribution to a book
in: Innovationen in der Produktionswirtschaft - Produkte, Prozesse, Planung und Steuerung / Horst Wildemann (Hrsg.). [Autoren: Bernhard Fleischmann ...]Schröder, Hans-Horst -
Produktentstehung und Controlling : Koordination des Führungssystems der Produktentstehung
published as: Contribution to a book
in: Produktentstehung, Controlling und Umweltschutz : Grundlagen eines ökologieorientierten F&E-Controlling ; mit 20 Tabellen / Harald Dyckhoff ... (Hrsg.)Schröder, Hans-Horst -
Was erfolgreiche Produktentwicklungen auszeichnet
published as: Journal Article
in: Blick durch die WirtschaftSchröder, Hans-Horst -
Das Dozentenbewertungssystem der WHU Koblenz als Informationssystem
published as: Journal Article
in: Wirtschaftsinformatik : WIBrettel, Malte
Jensen, Ove
Sautter, Kai -
Innovationsstrategien und Technologiepolitik in Deutschland
published as: Contribution to a book
in: Planung, Wettbewerb und wirtschaftlicher Wandel : ein japanisch-deutscher Vergleich / [hrsg. vom Institut der Deutschen Wirtschaft, Köln, Hauptabteilung Bildung und Gesellschaftswissenschaften]. Karl Lichtblau ... (Hrsg.)Schröder, Hans-Horst -
Alles Konsumäffchen - oder was? Menschenbilder im Marketing und in der Werbung er : Vortrag zur RWTH-Ringvorlesung
published as: ReportSteffenhagen, Hartwig -
Ein praxisorientierter Leitfaden zur Messung der Kundenzufriedenheit im Maschinen- und Anlagenbau
published as: ReportSchmitz, Gertrud -
Werbeziele als Instrument der Markenführung
published as: Contribution to a book
in: Marketing / Gerhard Fischer (Hrsg.)Steffenhagen, Hartwig -
Servicequalität bei Investitionsgüteranbietern: Kundenzufriedenheitsanalysen im Werkzeugmaschinenmarkt
published as: Contribution to a book
in: Prozeßorientiertes Qualitätscontrolling : Qualität meßbar machen / Walter Eversheim (Hrsg.)Schröder, Hans-Horst
Schiffer, G.
Zenz, Andreas
Gronies, M. -
Erfolgsfaktorenforschung für die Werbung
published as: Contribution to a book
in: Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag / hrsg. von Manfred Bruhn und Hartwig Steffenhagen. Mit Beitr. von Dieter Ahlert ...Steffenhagen, Hartwig -
Strategische Qualitätsplanung
published as: Contribution to a book
in: Prozeßorientiertes Qualitätscontrolling : Qualität meßbar machen / Walter Eversheim (Hrsg.)Schröder, Hans-Horst
Zenz, Andreas
Schymetzki, G. -
Einflussgrössen erfolgreicher Produktentwicklung aus der Sicht der empirischen Forschung
published as: Contribution to a book, Contribution to a conference proceedings
in: Marktführerschaft: Reorganisation und Innovation. Tagungsband: Münchner Management Kolloquium, 22.-23.4.1997 / Wildemann, Horst [Hrsg.]Schröder, Hans-Horst -
Was erfolgreiche Produktentwicklungen auszeichnet
published as: Journal Article
in: Blick durch die WirtschaftSchröder, Hans-Horst -
Servicewerbung - wirkungslose Geldverschwendung
published as: Journal Article
in: Thema Kundendienst : KDSchmitz, Gertrud -
Kundenzufriedenheit mit dem Service von Investitionsgüteranbietern
published as: Journal Article
in: VDI-Z integrierte ProduktionSchiffer, G.
Schröder, Hans-Horst
Zenz, Andreas -
Strategische Planung der Produktqualität
published as: Journal Article
in: Qualität und Zuverlässigkeit : QZSchröder, Hans-Horst
Zenz, Andreas
Schymetzki, Günter -
QFD (Quality Function Deployment)
published as: Contribution to a book
in: Enzyklopädie der Betriebswirtschaftslehre / Kern, W., Schröder, Hans-Horst, Weber, J. (Hg). - Bd. 7: Handwörterbuch der Produktionswirtschaft / hrsg. von Werner Kern ...Schröder, Hans-Horst
Zens, Andreas -
Technologiemanagement
published as: Contribution to a book
in: Enzyklopädie der Betriebswirtschaftslehre / Kern, W., Schröder, Hans-Horst, Weber, J. (Hg)Schröder, Hans-Horst -
Wirkungen der Werbung : Konzepte, Erklärungen, Befunde
published as: BookSteffenhagen, Hartwig -
10 Schritte zum leistungsorientierten Konditionensystem
published as: Journal Article
in: MarkenartikelSteffenhagen, Hartwig -
Konzepte und Instrumente eines Innovations-Controllings
published as: Journal Article
in: Die Betriebswirtschaft : DBWSchröder, Hans-Horst -
Werbung ohne Werbeziel = programierter Mißerfolg
published as: Journal Article
in: Vierteljahreshefte für Media- und WerbewirkungSteffenhagen, Hartwig
Siemer, Silke -
Handwörterbuch der Produktionswirtschaft
published as: BookKern, Werner
Schröder, Hans-Horst
Weber, J. -
Marktorientierte Konzeptfindung für langlebige Gebrauchsgüter
published as: BookSchmidt, R. -
Führung von Franchisesystemen: Führungstypen - Einflußfaktoren - Verhaltens- und Erfolgswirkungen
published as: BookMeurer, J. -
Dotted-Line-Prinzip, Geschichtliche Entwicklung des Controlling, Management-by-Konzepte, Mitbestimmung, Motivationstheorien, Stellenbeschreibung der Controllerstelle
published as: Contribution to a book
in: Grundbegriffe des Controlling / Küpper, H.-U./Weber, J. (Hrsg.)Brettel, Malte -
Untaugliche Werbezielformulierungen der Praxis
published as: ReportSteffenhagen, Hartwig
Siemer, Silke -
F&E-Management
published as: Contribution to a book
in: Handbuch Unternehmungsführung : Konzepte, Instrumente, Schnittstellen / Hans Corsten ...(Hrsg.)Schröder, Hans-Horst -
F&E-Aktivitäten als Lernprozesse : Lernorientiertes F&E-Management
published as: Contribution to a book
in: Lernende Unternehmen / Schriftl.: Horst Albach ; Horst WildemannSchröder, Hans-Horst -
Konditionengestaltung zwischen Industrie und Handelleistungsbezogen, systematisch, professionell
published as: BookSteffenhagen, Hartwig -
Kreativitätsorientiertes Forschungs- und Entwicklungs(F&E)-Management
published as: Contribution to a conference proceedings
in: Umformtechnik : mit Kreativität zu innovativen Lösungen ; 23./24. März 1995 Eurogress Aachen / 10. ASK, Aachener Stahlkolloquium; Institut für Eisenhüttenkunde der RWTH Aachen; Institut für Bildsame Formgebung der RWTH AachenSchröder, Hans-Horst -
Steffenhagen, Hartwig
Siemer, Silke -
Systematische Ableitung von Produktmerkmalen aus Marktbedürfnissen
published as: Journal Article
in: IO new managementEversheim, W.
Weck, M.
Saretz, B.
Schmidt, R. -
Kategorien des Markenerfolges
published as: Contribution to a book
in: Handbuch Markenartikel. Hrsg. M. BruhnTolle, E.
Steffenhagen, H. -
Effizienz und Flexibilität in leistungsorientierten Konditionensystemen der Markenartikelindustrie
published as: Contribution to a book
in: Marktorientierte Unternehmensführung im Umbruch - Effizienz und Flexibilität als Herausforderung des Marketing. Hrsg. M. Bruhn [u.a.]Steffenhagen, H. -
STAR LIGHT: Marktkommunikationsstrategie für ein mittelständisches Invest-Güter-Unternehmen
published as: Contribution to a book
in: Marketing-Erfolg trainierenSchmidt, R. -
Wertanalyse als Instrument optimierender Produktgestaltung
published as: Contribution to a book
in: Handbuch Produktionsmanagement. Hrsg. H. CorstenSchröder, H.-H. -
Die Parallelisierung von Forschungs- und Entwicklungs(F&E)-Aktivitäten als Instrument zur Verkürzung der Projektdauer im Lichte des 'Magischen Dreiecks' aus Projektdauer, Projektkosten und Projektergebnissen
published as: Contribution to a book
in: Technologiemanagement und Technologien für das Management. Hrsg. E. ZahnSchröder, H.-H. -
Marketing. Eine Einführung
published as: BookSteffenhagen, H. -
Bestandsaufnahme und Entwicklungsperspektiven der Werbewirkungsforschung
published as: Contribution to a book, Contribution to a conference proceedings
in: Was bringt die Werbewirkungsforschung? : neuere Ansätze und Ergebnisse ; Dokumentation des Workshops vom 6. November 1992 / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e.V.Steffenhagen, H. -
Werbeziele
published as: Contribution to a book
in: Handbuch Marketing-Kommunikation. Hrsg. R. Berndt [u.a.]Steffenhagen, H. -
Absatzpolitische Instrumente
published as: Contribution to a book
in: Handwörterbuch der Betriebswirtschaft. Hrsg. W. Wittmann [u.a.]. - Tl.bd. 1Steffenhagen, H. -
Forschung und Entwicklung
published as: Contribution to a book
in: Lexikon der Betriebswirtschaftslehre. Hrsg. H. CorstenSchröder, H.-H. -
Ein Zwei-Stufen-Modell der Marktreaktion. Ein Instrument zur Analyse und Planung des Marketing-Mix-Einsatzes im wettbewerblichen Umfeld
published as: BookWeber, A. -
Produktrelaunch in der Konsumgüterindustrie
published as: BookTennagen, U. -
Marketing-Mix-Strategien in Investitionsgütermärkten. Entwicklung und Simulation marktstrukturspezifischer Strategien
published as: BookRitzerfeld, U. -
Strukturorientierte Parallelisierungsstrategien bei konkurrierenden Aktivitäten als Instrument zur Verkürzung der Dauer von Forschungs- und Entwicklungs(F&E)-Vorhaben
published as: Contribution to a book
in: Operations research proceedings 1992. Hrsg. K.-W. Hansmann. [u.a.]Schröder, H.-H.