Talk to Your Crowd : Principles for Effective Communication in Crowdsourcing : A few key principles for communicating with solvers can help contest sponsors maintain and grow their base of participants

Schäfer, Sebastian (Corresponding author); Antons, David; Lüttgens, Dirk; Piller, Frank Thomas; Salge, Torsten-Oliver

Abingdon : Routledge (2017)
Journal Article

In: Research-technology management
Volume: 60
Issue: 4
Page(s)/Article-Nr.: 33-42


  • Innovation, Strategy, and Organization Group (ISO) [816410]