How individual-level social capital leads to superior marketing capabilities: A cross-cultural comparison

Michigan / AIB (2010) [Abstract, Beitrag zu einem Tagungsband]

Proceedings of the 52nd Annual Meeting of the Academy of International Business : 'International Business in Tough Times' ; Rio de Janeiro, Brazil, June 25-29, 2010 / Eds.: Tatiana Kostova ...

Autorinnen und Autoren

Ausgewählte Autorinnen und Autoren

Kemper, Jan

Identifikationsnummern

  • REPORT NUMBER: RWTH-CONV-001781