The Influence of Customer Loyalty Dimensions on the Performance of New-Technology Based Firms

Brettel, Malte; Goedecke, D.; Heinemann, Florian

Briarcliff Manor, NY (2007)
Abstract, Beitrag zu einem Tagungsband

In: Doing Well By Doing Good : proceedings of the Academy of Management (AOM) Annual Meeting ; August 3 - 8, 2007, Philadelphia

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