The dark side of product quality: how product harm crises affect customers and financial markets

  • product-harm

Busse, Sarah; Brettel, Malte (Thesis advisor); Schroiff, Hans-Willi (Thesis advisor)

Aachen (2014)
Doktorarbeit

Aachen, Techn. Hochsch., Diss., 2014

Identifikationsnummern