How to Develop Cost-efficient and Customized Payment Portfolios in E-commerce?

Grüschow, Robert; Kemper, Jan; Brettel, Malte

(2015) [Beitrag zu einem Tagungsband]

[American Marketing Association (AMA), Summer Marketing Educators’ Conference, Chicago, USA]

Identifikationsnummern

  • REPORT NUMBER: RWTH-2017-05102