Pricing for New Products and Services in New Technology-Based Ventures: An Empirical Investigation on Characteristics, Determinants, and Effects

Möller, Timo Ewald; Brettel, Malte

Babson Park, Mass : Arthur M. Blank Center for Entrepreneurship (2009)
Contribution to a book, Contribution to a conference proceedings, Journal Article

In: Frontiers of Entrepreneurship Research
Volume: 29


  • Innovation und Entrepreneurship Group (WIN) [813110]