Market Orientation in Entrepreneurial Firms : Determining the Influence of Organizational Design and Its Effect on Performance
Brettel, Malte; Claas, Susanne; Heinemann, Florian
Chicago : American Marketing Association (2006)
Contribution to a book, Contribution to a conference proceedings
In: Enhancing knowledge development in marketing / American Marketing Association. - Vol. 17: / ed.: Dhruv Grewal ...
Page(s)/Article-Nr.: 261-262
Institutions
- Innovation und Entrepreneurship Group (WIN) [813110]
Identifier
- RWTH PUBLICATIONS: RWTH-CONV-198834