Coordination via cost and revenue sharing in manufacturer-retailer channels

Kunter, Marcus

Amsterdam ; Boston ; London ; New York,NY ; Oxford ; Paris ; Philadelphia ; San Diego ; St. Louis : Elsevier (2012)
Journal Article

In: European journal of operational research : EJOR
Volume: 216
Issue: 2
Page(s)/Article-Nr.: 477-486

Institutions

• [813410]
• Chair of Marketing [812310]