The dark side of product quality: how product harm crises affect customers and financial markets
Busse, Sarah; Brettel, Malte (Thesis advisor); Schroiff, Hans-Willi (Thesis advisor)
Aachen (2014) [Dissertation / PhD Thesis]
Page(s): XII, 324 S. : graph. Darst.
Identifier
- REPORT NUMBER: RWTH-CONV-207112