The Value of Customer Cocreated Knowledge during the Innovation Process

Mahr, Dominik (Corresponding author); Lievens, Annouk; Blazevic, Vera

Oxford : Wiley-Blackwell (2013, 2014)
Journal Article

In: The journal of product innovation management
Volume: 31
Issue: 3
Page(s)/Article-Nr.: 599-615

Institutions

• Chair of Technology and Innovation Management (TIM) [812710]