Strategic Foundations and Capabilities for Mass Customization

Piller, Frank Thomas; Wang, Ning

London : Routledge (2018)
Contribution to a book

In: Product configurators : tools and strategies for the personalization of objects / edited by Fabio Schillaci
Page(s)/Article-Nr.: 2-30

Institutions

  • Chair of Technology and Innovation Management (TIM) [812710]

Identifier

Sources