Die Intelligenz der Märkte nutzen: Open Innovation
Piller, Frank Thomas; Neuber, Susanne; Lüttgens, Dirk; Klein-Bölting, Udo
Düsseldorf [u.a.] : BBDO (2008)
Contribution to a book, Journal Article
In: Insights
Volume: 8
Page(s)/Article-Nr.: 50-63
Institutions
- Chair of Technology and Innovation Management (TIM) [812710]
Identifier
- RWTH PUBLICATIONS: RWTH-CONV-095211