Mass customization

Piller, Frank Thomas

Los Angeles, Calif. [u.a.] : Sage Publ. (2008)
Contribution to a book, Contribution to a conference proceedings

In: 21st century management : a reference handbook / ed. by Charles Wankel. - Vol. 1
Page(s)/Article-Nr.: 420-435

Institutions

• Chair of Technology and Innovation Management (TIM) [812710]