Business models in a hydrogen ecosystem

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Lehrstuhl für Innovation, Strategie und Organisation


Climate change cannot be tackled by renewable energies alone. In order to compensate/counteract the weak points such as storage, transport, or even other sectors besides the energy budget, hydrogen offers itself as an ideal solution. It allows electrical energy to be converted to hydrogen, stored, transported more easily, and used elsewhere. However, in order for this technology, products and applications to become established, equally viable business models must be used.
Therefore, the thesis aims to look at the already existing business models in the hydrogen economy, to classify them with the business model canvas, to analyze them with the help of Gassmann et. al. (2013) or "The Elements of Value" and to categorize them. In addition, the results will be compared with non-hydrogen-based solutions.

We offer flexible and regular supervision, support in learning scientific methods, and room for design to incorporate your personal interests into the thesis!
- You will investigate exciting research topics in the future industry of hydrogen
- Collaboration in the future cluster hydrogen of the RWTH (information about the future cluster:
- Development of your economic & scientific skills
- You will help to build up a regional hydrogen ecosystem
- You can help develop the business models of the future!
- You can make practical contacts and recommend yourself for a doctorate with an excellent paper

If you are passionate about the topic, please send your resume, a short cover letter, and a recent grade summary to

Keywords: Ecosystem, innovation, innovation ecosystems, strategy, technology, management, hydrogen, H2, renewable energy, business models, business model, business model innovation