Projektmodul: IMP³rove - Innovation Management Assessment in Practice (8015279)
Content
The course combines direct interaction with SME and practical experience in innovation management. Students will gain experience in attracting companies to take part in a benchmark study on innovation management (i.e. the IMP³rove Assessment) and will analyze and interpret the questionnaire information and will develop recommendations for the respective companies.
Objectives
Students will:
• Apply critical thinking skills in innovation management contexts
• Understand and apply core methods and theories of technology and innovation management to solve complex product and service development problems by analytical skills
• Gain practical experience by conducting a benchmark analysis in the context of innovation management
• Lear nto effectively communicate results of a complex analytical task in front of management practitioners
• Improve teamwork skills
Lecturer