Projektmodul: IMP³rove - Innovation Management Assessment in Practice (8015279)
The course combines direct interaction with SME and practical experience in innovation management. Students will gain experience in attracting companies to take part in a benchmark study on innovation management (i.e. the IMP³rove Assessment) and will analyze and interpret the questionnaire information and will develop recommendations for the respective companies.
• Apply critical thinking skills in innovation management contexts
• Understand and apply core methods and theories of technology and innovation management to solve complex product and service development problems by analytical skills
• Gain practical experience by conducting a benchmark analysis in the context of innovation management
• Lear nto effectively communicate results of a complex analytical task in front of management practitioners
• Improve teamwork skills